Head of Marketing

Head of Marketing

City of London Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead marketing strategy for a diverse UK commercial property portfolio.
  • Company: Join a fast-paced real estate investment and asset management business.
  • Benefits: Enjoy competitive salary, 25 days holiday, healthcare perks, and a cycle to work scheme.
  • Why this job: Make a real impact in a dynamic environment and shape the marketing function.
  • Qualifications: Experience in commercial real estate marketing and strong communication skills required.
  • Other info: Location: London Knightsbridge with occasional travel across the UK.

The predicted salary is between 43200 - 72000 £ per year.

About the Opportunity We’re hiring for a new Head of Marketing to join our fast-paced, entrepreneurial real estate investment and asset management business. This is a standalone role where you’ll take full ownership of marketing strategy and delivery across a diverse UK commercial property portfolio — including retail and office assets. We’re looking for someone with strong experience in commercial real estate marketing , ideally gained in a vertically integrated environment , where you’ve worked closely with Asset Managers and Property Managers to drive asset performance and brand visibility. This role offers a high level of autonomy and impact . You’ll be the go-to expert, responsible for everything from strategy development to hands-on delivery — including campaigns, leasing support, agency management, and tenant communications. It could suit an established Head of Marketing looking for a new challenge, or an experienced Marketing Manager ready to step into their first head-of-role. Either way, you’ll need to be confident working independently, commercially minded, and excited by the opportunity to build and shape a function within a growing real estate group. The Role You’ll work closely with asset managers, leasing teams, and external partners to: Develop Strategy: Create and deliver marketing plans aligned to business and asset-level goals, supporting leasing, placemaking, and asset performance. Build the Brand: Ensure consistent, high-quality messaging across all channels — from digital to signage to campaigns — enhancing the visibility of both individual assets and the wider Praxis brand. Support Leasing: Produce targeted campaigns and standout materials (brochures, presentations, virtual tours) to engage prospective tenants. Lead Digital: Manage Praxis’s web presence and social media, using SEO, paid ads, and content strategy to increase engagement and reach. Collaborate Widely: Work with internal stakeholders (property, asset management, ESG) and external suppliers to maximise marketing impact. What You’ll Bring Experience in commercial real estate marketing with a solid understanding of the real estate and property management market, including tenant needs and industry trends. Proven ability to develop long-term marketing plans that align with business objectives. Excellent communication skills and confidence engaging senior stakeholders Practical knowledge of CRM platforms, SEO, social media, and analytics tools A proactive, resourceful mindset — comfortable operating without a marketing team or set budget A balance of strategic thinking and willingness to roll up your sleeves Location: London Knightsbridge (with occasional travel across our nationwide portfolio) Benefits: Competitive Salary + Discretionary Bonus 25 days holiday per year plus bank holidays PMI through Vitality and Healthcare Cash Plan 5% Company Pension Contribution 3x Life Assurance Cycle to work scheme Free office fruit & healthy snacks Why Join Us? This is a rare chance to take real ownership and make your mark within a high-growth, dynamic business. If you thrive in a fast-moving environment, enjoy variety, and want your work to make a visible difference — we’d love to hear from you.

Head of Marketing employer: Praxis Group

Join our dynamic real estate investment and asset management firm as the Head of Marketing, where you'll enjoy a high level of autonomy and the opportunity to shape marketing strategies that drive asset performance across a diverse UK portfolio. With a supportive work culture that values innovation and collaboration, you will benefit from competitive compensation, generous holiday allowances, and a commitment to employee growth through hands-on experience in a fast-paced environment. Located in the vibrant area of London Knightsbridge, this role offers not just a job, but a chance to make a meaningful impact in a growing business.
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Contact Detail:

Praxis Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Marketing

✨Tip Number 1

Familiarise yourself with the latest trends in commercial real estate marketing. Understanding current market dynamics and tenant needs will help you demonstrate your expertise during discussions with our team.

✨Tip Number 2

Network with professionals in the real estate sector, especially those involved in asset and property management. Building these connections can provide valuable insights and potentially lead to referrals.

✨Tip Number 3

Prepare to discuss specific marketing strategies you've implemented in previous roles. Highlighting your hands-on experience with campaigns and brand visibility will showcase your readiness for this standalone position.

✨Tip Number 4

Be ready to share examples of how you've collaborated with various stakeholders in past projects. This role requires strong collaboration skills, so demonstrating your ability to work across teams will be crucial.

We think you need these skills to ace Head of Marketing

Commercial Real Estate Marketing
Marketing Strategy Development
Brand Management
Campaign Management
Leasing Support
Digital Marketing
SEO Knowledge
Social Media Management
Content Strategy
Stakeholder Engagement
CRM Platform Proficiency
Analytical Skills
Project Management
Proactive Mindset
Communication Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in commercial real estate marketing. Focus on specific achievements that demonstrate your ability to develop and implement successful marketing strategies, especially in a vertically integrated environment.

Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the role and the company. Emphasise your experience working with asset managers and property managers, and how you can contribute to enhancing brand visibility and asset performance.

Showcase Relevant Skills: In your application, clearly outline your skills in digital marketing, CRM platforms, SEO, and analytics tools. Provide examples of how you've used these skills to drive engagement and reach in previous roles.

Demonstrate Strategic Thinking: Highlight your ability to think strategically while also being hands-on. Discuss instances where you've successfully balanced long-term marketing plans with immediate delivery needs, showcasing your proactive and resourceful mindset.

How to prepare for a job interview at Praxis Group

✨Showcase Your Strategic Thinking

Prepare to discuss your experience in developing long-term marketing strategies. Be ready to provide examples of how your plans have aligned with business objectives and driven asset performance in previous roles.

✨Demonstrate Your Industry Knowledge

Familiarise yourself with current trends in commercial real estate marketing. Highlight your understanding of tenant needs and how you’ve adapted marketing strategies to meet those demands in the past.

✨Engage with Stakeholders

Be prepared to talk about your experience working with various stakeholders, including asset managers and leasing teams. Share specific instances where your communication skills helped enhance collaboration and marketing impact.

✨Emphasise Your Hands-On Experience

Since this role requires a balance of strategic thinking and practical execution, be ready to discuss your hands-on experience with campaigns, digital marketing, and content creation. Provide examples of successful projects you've led or contributed to.

Head of Marketing
Praxis Group
Location: City of London
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  • Head of Marketing

    City of London
    Full-Time
    43200 - 72000 £ / year (est.)
  • P

    Praxis Group

    50-100
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