Customer Relations Manager
Customer Relations Manager

Customer Relations Manager

Bearsden Full-Time 40000 - 56000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Guide families through their journey, manage enquiries, and nurture key relationships.
  • Company: Join a premium care home group dedicated to exceptional care and lifestyle offerings.
  • Benefits: Enjoy a competitive salary, commission potential, pension, onsite parking, and generous annual leave.
  • Why this job: Make a real impact by connecting with families and enhancing their experience in care.
  • Qualifications: 1+ years in customer service or sales; care sector experience is a plus.
  • Other info: Be part of a supportive team focused on high-quality service and community engagement.

The predicted salary is between 40000 - 56000 £ per year.

Job Description

Customer Relations Manager Sales & Marketing – Glasgow Contract: Full Time
Salary: £40,000 Per Annum
Shift type: Days
Contracted hours: Full time

We're excited to announce a new opportunity for a Customer Relationship Manager to represent two of our premium care homes in the Glasgow area. We’re seeking a driven and experienced sales professional with a solid understanding of the care sector and the careseeker journey. This role is ideal for someone passionate about building strong connections and serving as an ambassador to our key stakeholders.

About the Role:

As a Customer Relations Manager, you’ll play a pivotal role in guiding families and prospective residents through their journey with us, ensuring they experience our exceptional care and lifestyle offerings. You’ll manage the enquiries process, nurture relationships with key stakeholders, and work to meet occupancy and fee targets.

Key Responsibilities:

  • Lead Enquiries: Be the primary contact for all enquiries, providing a personalized and professional experience that reflects our high standards.
  • Showcase Excellence: Ensure our home is always tour-ready, conducting tours for prospective residents and training staff to provide consistent visitor experiences.
  • Digital & CRM Management: Maintain all digital channels, accurately capturing and updating enquiry information on our CRM system, and using data insights for business decisions.
  • Build Community Connections: Develop a community engagement plan, cultivating key relationships and opportunities to support occupancy goals.
  • Admission Coordination: Collaborate with the Home Manager and Clinical Lead to arrange assessments and admission logistics, ensuring smooth transitions for new residents.
  • Family Support: Provide ongoing support to residents and families, including aftercare for respite residents and assistance on moving-in days.
  • Promotion & Events: Participate in local events and maintain the home’s social media presence to generate leads, maintain digital scores, and promote our services.

Skills & Experience Required:

  • Minimum 1-year experience in customer service or sales role with experience meeting targets
  • Experience in the care sector is desirable but not essential
  • Proficient with IT, including CRM systems and social media management
  • Excellent verbal and written communication skills
  • Self-motivated with strong organizational skills and attention to detail
  • A team player with a commitment to high-quality service and care for residents
  • Salary: £40,000 per annum, plus commission with an OTE of up to an additional £6,000
  • Pension
  • Onsite Parking
  • Paid PVG
  • Annual leave package

Customer Relations Manager employer: Glasgow

Join our dynamic team in Glasgow as a Customer Relations Manager, where you will thrive in a supportive work culture that values your contributions and fosters professional growth. We offer competitive salaries, a commission structure, and comprehensive benefits including pension plans and paid annual leave, all while working in a fulfilling environment dedicated to providing exceptional care. With opportunities to engage with the community and make a meaningful impact on families' lives, this role is perfect for those passionate about building relationships and enhancing the care experience.
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Contact Detail:

Glasgow Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Customer Relations Manager

✨Tip Number 1

Familiarize yourself with the care sector and the specific needs of prospective residents. Understanding the careseeker journey will help you connect better with families and showcase your passion for providing exceptional service.

✨Tip Number 2

Network within the local community and engage with key stakeholders. Building relationships with local organizations can enhance your visibility and create opportunities to promote our services effectively.

✨Tip Number 3

Be prepared to demonstrate your sales skills during the interview. Think of examples where you've successfully met targets or improved customer satisfaction, as this will highlight your ability to drive occupancy and fee goals.

✨Tip Number 4

Showcase your digital skills by being familiar with CRM systems and social media management. Highlight any experience you have in using data insights to make informed business decisions, as this is crucial for the role.

We think you need these skills to ace Customer Relations Manager

Customer Service Skills
Sales Experience
Understanding of the Care Sector
Relationship Building
Communication Skills
Organizational Skills
Attention to Detail
CRM System Proficiency
Social Media Management
Community Engagement
Event Promotion
Self-Motivation
Team Collaboration
Problem-Solving Skills

Some tips for your application 🫡

Understand the Role: Take the time to thoroughly read the job description for the Customer Relations Manager position. Understand the key responsibilities and required skills, and think about how your experience aligns with these.

Tailor Your CV: Customize your CV to highlight relevant experience in customer service or sales, particularly any roles that involved relationship management or working in the care sector. Use specific examples to demonstrate your achievements.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for building connections and your understanding of the careseeker journey. Mention why you are excited about this opportunity and how you can contribute to the company's goals.

Proofread Your Application: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail and professionalism.

How to prepare for a job interview at Glasgow

✨Understand the Care Sector

Make sure to familiarize yourself with the care sector and the careseeker journey. Being able to discuss your insights and experiences in this area will demonstrate your passion and understanding of the role.

✨Showcase Your Communication Skills

As a Customer Relations Manager, excellent verbal and written communication skills are crucial. Prepare examples of how you've effectively communicated with clients or stakeholders in the past, highlighting your ability to build strong relationships.

✨Prepare for Scenario Questions

Expect scenario-based questions that assess your problem-solving abilities and customer service skills. Think of specific situations where you successfully managed inquiries or resolved issues, and be ready to share those stories.

✨Demonstrate Your Organizational Skills

Since the role involves managing multiple tasks and maintaining digital channels, be prepared to discuss how you stay organized. Share tools or methods you use to keep track of enquiries and ensure smooth transitions for new residents.

Customer Relations Manager
Glasgow
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  • Customer Relations Manager

    Bearsden
    Full-Time
    40000 - 56000 £ / year (est.)

    Application deadline: 2027-01-21

  • G

    Glasgow

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