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For Companies At a Glance
- Tasks: Lead creative marketing plans for exciting TV and family entertainment titles.
- Company: Join Warner Bros. Discovery, a leader in global entertainment.
- Benefits: Enjoy a competitive pay rate and potential for permanent placement.
- Why this job: Be part of a dynamic team shaping iconic franchises and driving innovation.
- Qualifications: Passion for television and proven experience in product management required.
- Other info: Opportunity to work in a vibrant London location with industry experts.
The predicted salary is between 43200 - 72000 £ per year.
Allegis Global Solutions is recruiting for a contract position and the assignment will be at Warner Bros. Discovery.
Contract duration: 12 months with a possibility of permanent opportunity.
Location: Old Street, London.
Target start date: ASAP.
Pay rate: 117.53 GBP per day (PAYE or Umbrella, inside IR35).
Client: Warner Bros. Discovery.
Your New Role...
This is a commercial marketing role where the primary objective is to deliver creative product release plans across a diverse portfolio of TV & Family Entertainment titles including DC, HBO, Max Originals, WBTV, Adult Swim, Cartoon Network and MGM. The role requires lifecycle management (new release and catalogue) to deliver against a P&L in both physical and digital transactional windows.
Your Role Accountabilities…
- Work with the Head of Marketing to set, adjust and deliver the Home Entertainment TV financial budgetary goals, focusing specifically on contribution and profitability.
- Devise and implement marketing plans covering; product launch strategies (inc. date, price and sales forecast), product packaging, paid media, publicity, retail set up, organic social media and promotional partnerships.
- Forecasting and P&L management of titles, new products and ranges using an insight led approach.
- Coordinate closely with the sales and customer marketing teams to influence and optimise representation of New Release and Catalogue titles across our physical and digital retailers as well as actively driving new business channel opportunities.
- Work as part of a broader TV marketing team to drive effective lifecycle management of TV content from its broadcast window through to the digital and physical Home Entertainment window working on TV franchise priorities as directed by Head of Marketing.
- Create and implement promotional plans across catalogue franchises to actively drive catalogue revenue.
- Nurture effective working relationships with key internal stakeholders in London and LA.
- Line management of intern responsible for their career growth and development.
- Effective management of agencies across paid media, publicity, social with a view to finding efficiencies.
- Cultivate close working relationships with all relevant UK divisional colleagues including Theatrical New Release, Consumer Products, Games, Sales, Customer Marketing, Finance, Insights and Creative Services.
- Possess a strong knowledge of WBD content.
Skills and Experience Required:
- Passion for television essential.
- Experience of working in television or broader entertainment industry.
- Proven product/brand management experience.
- Strong knowledge of the Home Entertainment category and industry workings.
- Confident and eloquent communicator with strong stakeholder management skills.
- Be able to handle and take responsibility for a heavy but varied workload with need for attention to detail and with a flexible approach.
- Be able to work under pressure and meet deadlines in a calm and collected manner.
- An enthusiastic, self-motivated, proactive team player who genuinely cares.
- Strong organisational skills with ability to manage multiple priorities.
- Commercial and financial acumen.
- Influential and collaborative.
- Experience of managing agencies across creative, paid media, social, publicity and promotional partnerships.
- Strong experience in running multiple paid media and publicity campaigns efficiently and effectively using data and insights to inform.
- Knowledge of the UK retail landscape.
Contact Detail:
Allegis Global Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager (City of London)
✨Tip Number 1
Familiarise yourself with Warner Bros. Discovery's portfolio, especially their TV and Family Entertainment titles. Understanding the nuances of brands like DC and HBO will help you speak their language during interviews.
✨Tip Number 2
Network with professionals in the entertainment industry, particularly those who have experience in product marketing. Attend industry events or join relevant online forums to make connections that could lead to valuable insights or referrals.
✨Tip Number 3
Prepare to discuss your experience with lifecycle management and P&L responsibilities. Be ready to share specific examples of how you've successfully managed product launches and marketing strategies in previous roles.
✨Tip Number 4
Showcase your knowledge of the UK retail landscape and how it impacts home entertainment. Being able to discuss current trends and challenges in the market will demonstrate your expertise and readiness for the role.
We think you need these skills to ace Product Marketing Manager (City of London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in product marketing, particularly within the television or entertainment industry. Emphasise your skills in lifecycle management, P&L management, and stakeholder engagement.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for television and your understanding of the Home Entertainment category. Mention specific examples of how you've successfully managed product launches or marketing campaigns in the past.
Highlight Relevant Skills: In your application, clearly outline your experience with forecasting, budget management, and working with cross-functional teams. Use keywords from the job description to demonstrate your fit for the role.
Showcase Your Communication Skills: Since strong communication is key for this role, consider including examples of how you've effectively communicated with stakeholders or managed teams. This will help illustrate your ability to thrive in a collaborative environment.
How to prepare for a job interview at Allegis Global Solutions
✨Show Your Passion for Television
Make sure to express your enthusiasm for the television industry during the interview. Discuss your favourite shows, how they inspire you, and why you want to work specifically in this sector. This will demonstrate your genuine interest and fit for the role.
✨Prepare for P&L Discussions
Since the role involves financial management, be ready to discuss your experience with P&L management. Bring examples of how you've successfully forecasted budgets or managed financial goals in previous roles, particularly in marketing or product management.
✨Highlight Your Stakeholder Management Skills
The position requires strong communication and collaboration with various teams. Prepare examples of how you've effectively managed relationships with stakeholders in past roles, showcasing your ability to influence and drive results across departments.
✨Demonstrate Your Organisational Skills
Given the varied workload, it's crucial to show that you can handle multiple priorities. Share specific strategies or tools you use to stay organised and meet deadlines, especially in high-pressure situations.
