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For Companies At a Glance
- Tasks: Lead digital marketing and content creation for a tech innovator, targeting niche audiences.
- Company: Join a pioneering organisation accelerating scientific breakthroughs in the tech industry.
- Benefits: Enjoy hybrid working, a competitive salary of £35k-£42k, and a supportive team culture.
- Why this job: Shape the future of science and technology while working in a vibrant London location.
- Qualifications: Experience in content marketing and lead generation, ideally in tech or education sectors.
- Other info: Explore various roles at Stopgap for more opportunities in marketing and creative recruitment.
The predicted salary is between 28000 - 33600 £ per year.
Join to apply for the Digital Marketing and Content Lead role at Stopgap - Marketing, Digital & Creative Recruitment.
Base pay range: £35k-£42k
About The Company
Our client is a pioneering organisation working with research-led tech start-ups to accelerate scientific breakthroughs and drive innovation in the industry. This is a unique opportunity to shape the marketing strategy for an organisation at the intersection of science and technology.
About The Role
As Digital Marketing and Content Lead, your primary goal is to develop content marketing and lead generation campaigns that attract and convert a highly niche audience within the technology, education and scientific sectors. You will:
- Build brand awareness within the scientific research and tech start-up ecosystem.
- Create and distribute high-impact content across digital platforms, social media, and email marketing.
- Deliver multi-channel lead generation campaigns that drive inbound interest and meet conversion targets.
- Monitor performance using marketing analytics tools, adapting strategy to improve ROI and campaign success.
About You
You’ll need:
- A track record of developing content marketing and executing lead generation campaigns for niche audiences, ideally in a scientific, tech-driven or educational environment.
- Strong content creation skills - with a portfolio of tailored messaging that resonates with specialised or niche audiences.
- Experience using analytics tools to monitor, report and optimise marketing performance.
Bonus if you have:
- Experience working within the scientific community, in higher education or with deep tech incubators.
Why Apply?
Work with a mission-driven organisation shaping the future of science and hybrid working in a vibrant London location. Competitive salary (£35k-£42k) and a supportive team culture.
Digital Marketing and Content Lead employer: Stopgap - Marketing, Digital & Creative Recruitment
Contact Detail:
Stopgap - Marketing, Digital & Creative Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing and Content Lead
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the tech and scientific sectors. This will not only help you understand the niche audience better but also allow you to speak confidently about how your strategies can align with their needs during interviews.
✨Tip Number 2
Build a strong online presence by sharing your insights on platforms like LinkedIn or relevant forums. Engaging with content related to digital marketing and the scientific community can showcase your expertise and passion for the field, making you a more attractive candidate.
✨Tip Number 3
Network with professionals in the tech and scientific industries. Attend webinars, workshops, or industry events to connect with potential colleagues or mentors who can provide valuable insights and possibly refer you to opportunities at Stopgap.
✨Tip Number 4
Prepare to discuss specific examples of successful content marketing and lead generation campaigns you've executed. Highlighting measurable results and your analytical approach will demonstrate your capability to drive ROI and adapt strategies effectively.
We think you need these skills to ace Digital Marketing and Content Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing and content creation. Focus on your achievements in lead generation campaigns, especially within niche audiences like the scientific or tech sectors.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for the role and the company. Discuss how your background aligns with their mission of driving innovation in science and technology, and mention specific examples of your past successes.
Showcase Your Portfolio: Include a link to your portfolio that demonstrates your content creation skills. Highlight pieces that resonate with niche audiences, particularly in the fields of education, technology, or scientific research.
Highlight Analytical Skills: In your application, emphasise your experience with marketing analytics tools. Provide examples of how you've used data to optimise campaigns and improve ROI, as this is crucial for the role.
How to prepare for a job interview at Stopgap - Marketing, Digital & Creative Recruitment
✨Showcase Your Content Creation Skills
Prepare a portfolio that highlights your best content marketing pieces. Make sure to include examples that resonate with niche audiences, particularly in the scientific or tech sectors, as this will demonstrate your ability to create tailored messaging.
✨Understand the Company’s Mission
Research Stopgap and their client’s mission to accelerate scientific breakthroughs. Being able to articulate how your skills align with their goals will show your genuine interest in the role and the organisation.
✨Familiarise Yourself with Analytics Tools
Be ready to discuss your experience with marketing analytics tools. Prepare specific examples of how you've used data to optimise campaigns and improve ROI, as this is crucial for the Digital Marketing and Content Lead position.
✨Prepare for Scenario-Based Questions
Anticipate questions that ask you to solve hypothetical challenges related to lead generation and content strategy. Think through your approach to developing campaigns for niche audiences and be prepared to share your thought process.
