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- Tasks: Lead partnership strategy and develop innovative brand activations for live events.
- Company: Join a dynamic live events business focused on creating unforgettable experiences.
- Benefits: Enjoy a creative work environment with opportunities for growth and collaboration.
- Why this job: Be at the forefront of brand engagement and make a real impact in the events industry.
- Qualifications: Experience in sponsorship sales, strong network in food and lifestyle sectors, and strategic mindset required.
- Other info: This role offers the chance to work with top brands and shape exciting live experiences.
The predicted salary is between 48000 - 72000 £ per year.
Are you a commercially driven, creative partnerships leader with a passion for live experiences and brand engagement? We’re looking for a Director of Brand Partnerships for a large live events business to take their commercial strategy to the next level. Reporting to senior leadership, this is a pivotal role designed to build long-term brand alliances, create innovative partnership propositions, and deliver tangible revenue growth through high-impact sponsorships and brand activations.
Key Focus Areas
- Develop and lead partnership strategy across multiple event formats
- Identify new commercial opportunities with brands, venues, and agencies
- Create compelling propositions for brand activations, fan zones, and seasonal experiences
- Build strategic relationships with household-name food & beverage brands
- Deliver sponsorship deals that offer clear ROI and meaningful audience engagement
- Collaborate cross-functionally with marketing, operations, and revenue teams
- Lead a high-performing partnerships and brand activation team
What You'll Bring
- Proven experience in sponsorship sales and partnership development
- A strong network across brands and agencies – particularly in food, drink, and lifestyle sectors
- Strategic mindset with the ability to craft tailored, commercially viable partnership packages
- Strong financial and commercial acumen
- Confidence working with senior stakeholders, including brand and C-suite leaders
- A passion for live events, fan engagement, and experiential marketing
Director of Strategic Partnerships (City of London) employer: COREcruitment Ltd
Contact Detail:
COREcruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Strategic Partnerships (City of London)
✨Tip Number 1
Network actively within the live events and brand engagement sectors. Attend industry conferences, workshops, and networking events to meet potential partners and showcase your expertise in sponsorship sales.
✨Tip Number 2
Research and identify key brands in the food, drink, and lifestyle sectors that align with our values at StudySmarter. Tailor your approach to demonstrate how you can create mutually beneficial partnerships that drive revenue growth.
✨Tip Number 3
Prepare to discuss innovative partnership propositions during interviews. Think creatively about how to engage audiences through unique brand activations and fan experiences that resonate with our target demographics.
✨Tip Number 4
Showcase your strategic mindset by being ready to present case studies or examples of successful sponsorship deals you've led in the past. Highlight your ability to deliver clear ROI and meaningful audience engagement.
We think you need these skills to ace Director of Strategic Partnerships (City of London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sponsorship sales and partnership development. Emphasise your network within the food, drink, and lifestyle sectors, as well as any previous roles that demonstrate your strategic mindset.
Craft a Compelling Cover Letter: In your cover letter, express your passion for live events and brand engagement. Discuss how your experience aligns with the role's focus on building long-term brand alliances and delivering revenue growth through sponsorships.
Showcase Your Achievements: Include specific examples of successful partnerships or sponsorship deals you've led in the past. Highlight the ROI and audience engagement achieved through these initiatives to demonstrate your impact.
Research the Company: Familiarise yourself with the company's previous events and partnerships. Understanding their brand values and target audience will help you tailor your application and show how you can contribute to their commercial strategy.
How to prepare for a job interview at COREcruitment Ltd
✨Showcase Your Network
Make sure to highlight your connections within the food, drink, and lifestyle sectors. Discuss specific examples of how you've leveraged these relationships to create successful partnerships in the past.
✨Demonstrate Strategic Thinking
Prepare to discuss your approach to developing partnership strategies. Be ready to share examples of how you've identified new commercial opportunities and crafted tailored propositions that delivered results.
✨Engage with Passion
Express your enthusiasm for live events and brand engagement. Share personal experiences or insights that illustrate your passion for creating memorable fan experiences and how this drives your work.
✨Prepare for Senior Stakeholder Interaction
Since you'll be working with C-suite leaders, practice articulating your ideas clearly and confidently. Think about how you can present your partnership proposals in a way that resonates with high-level executives.
