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- Tasks: Join our team to develop and implement cutting-edge content SEO strategies.
- Company: YOOX NET-A-PORTER is a leader in online luxury fashion, serving millions globally.
- Benefits: Enjoy flexible working, performance bonuses, staff discounts, and private healthcare.
- Why this job: Be part of a creative team shaping the future of luxury e-retail with innovative SEO practices.
- Qualifications: 2-3 years of SEO experience, strong project management skills, and a passion for luxury retail.
- Other info: We celebrate diversity and welcome applicants from all backgrounds.
The predicted salary is between 30000 - 42000 £ per year.
YOOX NET-A-PORTER GROUP is the world leader in online luxury and fashion that comprises a complete luxury retail ecosystem. The Group sells directly to customers globally through its own family of multi-brand online shops NET-A-PORTER, MR PORTER, YOOX and THE OUTNET. The Group’s Online Flagship Stores Division partners with many leading luxury brands to power their own e-commerce destinations.
We are seeking a passionate and results-oriented SEO Specialist to join our dynamic team. The ideal candidate will possess a strong understanding of content SEO best practices, excellent project management skills, and a keen interest in the luxury e-retail landscape.
Some of the essentials for you to know are:
- Location: London
- Contract Type: Permanent
- Working Model: Hybrid
Besides a competitive salary, we can offer you:
- Performance bonus schemes dependant on the type of role you are in
- A pension that both you and the company contribute to
- A portal with an array of discounts on things like theme park and cinema tickets
- Our famous staff discount along with exclusive staff sales
- Private healthcare for you and your family
- Flexible working
Here is a breakdown of what you’ll be doing:
- Develop and implement content SEO strategies aligned with our overall business goals.
- Conduct thorough keyword research to identify opportunities for content creation and optimisation.
- Optimise existing website content (text, images, video) for search engines, focusing on on-page elements, readability, and user experience.
- Collaborate with content creators (internal and external) to ensure SEO best practices are integrated into all content initiatives.
- Manage and execute content audits to identify areas for improvement and optimisation.
- Track, analyse, and report on content performance using relevant SEO tools (e.g., Google Analytics, Google Search Console, SemRush, PiDatametrics etc.).
- Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices, particularly within the e-commerce and luxury sectors.
- Manage SEO-related projects, including technical implementations and content refreshes, ensuring they are delivered on time and within scope.
- Collaborate with cross-functional teams, including marketing, merchandising, and web development, to implement SEO recommendations.
The type of person we are looking for:
- Proven experience (2-3 years) as an SEO Specialist, with a strong focus on content SEO.
- Solid understanding of SEO principles, including keyword research, on-page optimisation, data analysis, and agile methodologies.
- Proficiency with SEO tools such as Google Analytics, Google Search Console, Google Looker Studio and other major SEO platforms (e.g., SemRush, Ahrefs).
- Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously.
- Strong analytical skills and the ability to interpret data to drive actionable insights.
- Excellent written and verbal communication skills.
- A keen interest in the luxury e-retail industry and an understanding of its unique challenges and opportunities.
- Passion for AI and its applications in SEO, with a strong interest in exploring automation, machine learning, and AI-driven insights for optimisation.
Bonus Points:
- Experience with luxury e-commerce sites.
- Experience with site migrations.
- Familiarity with technical SEO concepts.
- Experience with international SEO.
- Basic Data Science knowledge.
YOOX NET-A-PORTER GROUP is an equal opportunities employer, we encourage people with a diverse range of backgrounds to apply. We recognize and celebrate the benefits that diversity brings to our workplace, our business and our customers. We welcome and will consider all applications regardless of race and nationality, religion, color, sex, pregnancy or related medical conditions, parental status, sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any other legally protected characteristics.
If you require any reasonable adjustments to complete your application, please do not hesitate to advise us accordingly.
SEO Specialist employer: YOOX NET-A-PORTER GROUP
Contact Detail:
YOOX NET-A-PORTER GROUP Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Specialist
✨Tip Number 1
Familiarise yourself with the luxury e-retail landscape. Research YOOX NET-A-PORTER GROUP and their brands to understand their unique selling points and how SEO plays a role in their marketing strategy.
✨Tip Number 2
Stay updated on the latest SEO trends and algorithm changes, especially those affecting e-commerce. This knowledge will help you demonstrate your expertise during interviews and discussions.
✨Tip Number 3
Network with professionals in the SEO and luxury retail sectors. Attend industry events or join online forums to connect with others who can provide insights or even referrals for the position.
✨Tip Number 4
Prepare to discuss specific SEO tools and methodologies you've used in past roles. Be ready to share examples of successful projects where you implemented content SEO strategies that led to measurable results.
We think you need these skills to ace SEO Specialist
Some tips for your application 🫡
Understand the Role: Before you start writing your application, make sure you fully understand the responsibilities and requirements of the SEO Specialist position. Tailor your application to highlight how your skills and experiences align with the job description.
Highlight Relevant Experience: In your CV and cover letter, emphasise your proven experience in SEO, particularly focusing on content SEO. Mention specific tools you've used, such as Google Analytics or SemRush, and any relevant projects that showcase your skills.
Showcase Your Passion: Express your keen interest in the luxury e-retail industry within your application. Discuss any relevant trends or insights you've gathered about the sector and how they relate to your approach to SEO.
Proofread and Edit: Before submitting your application, take the time to proofread and edit your documents. Ensure there are no grammatical errors and that your writing is clear and concise. A polished application reflects your attention to detail, which is crucial for an SEO role.
How to prepare for a job interview at YOOX NET-A-PORTER GROUP
✨Showcase Your SEO Knowledge
Be prepared to discuss your understanding of content SEO best practices. Highlight specific strategies you've implemented in the past and how they contributed to improved search rankings or user engagement.
✨Demonstrate Project Management Skills
Since the role requires excellent project management abilities, come equipped with examples of how you've successfully managed multiple SEO projects simultaneously. Discuss your approach to prioritising tasks and meeting deadlines.
✨Familiarise Yourself with Luxury E-Retail
Research YOOX NET-A-PORTER GROUP and its brands. Understand the unique challenges and opportunities within the luxury e-retail sector, and be ready to share insights on how you can contribute to their success.
✨Prepare for Technical Questions
Expect questions about technical SEO concepts and tools like Google Analytics and SemRush. Brush up on your knowledge of these tools and be ready to explain how you've used them to analyse and optimise content performance.
