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For Companies At a Glance
- Tasks: Engage with customers, sell products, and maintain shop standards.
- Company: Join Berry Bros. & Rudd, a historic fine wine and spirits merchant with a modern family culture.
- Benefits: Enjoy 24 days holiday, private medical cover, generous discounts, and more perks.
- Why this job: Be part of a passionate team in a unique retail environment with a rich history.
- Qualifications: Retail experience is desirable; a keen interest in wine and spirits is essential.
- Other info: WSET Level 2 qualification is a plus; flexible working hours from Tuesday to Saturday.
The predicted salary is between 24000 - 36000 £ per year.
Berry Bros. & Rudd is 326-years old and we never stand still. As the world’s best and most trusted fine wine and spirits merchant, we are committed to helping our customers drink better, now and in the future. A career at Berry Bros. & Rudd is a unique and rewarding experience, combining the rich background of centuries of history with a modern family-owned culture, built on ambitious plans and with people at its heart.
This role will support the Basingstoke Shop Manager and the wider team and other internal colleagues in providing excellent customer service to the shop’s broad customer base. The shop is open 5 days a week - Tuesday to Saturday, with an annual turnover of over £2m, it provides the local area and beyond with a unique retail opportunity to search out hidden gems from our current range of wines and spirits and our wide selection of genuine bin-end wines. The key to success in the role is working as a team to engage with customers and promote a friendly, welcoming atmosphere within the shop.
Who you will work with
- Internal: Supply Chain & Logistics, London Shop team, Customer Service, Marketing
- External: Private customers, Producers
What you will do
- Actively engaging with our customers to advise on and sell our product range.
- Ensuring the highest standards for quality and customer service are consistently maintained.
- Handling transactions and processing payment.
- Optimising the shop floor retail space and ensuring the look and feel of the shop is maintained properly.
- Managing stock levels, stock control and the range of products to maintain high levels of availability.
- Work to help the shop achieve monthly and annual sales and other KPI targets.
What you will bring to the role
- Previous experience of retail (desirable)
- Outstanding customer service ethos
- A positive attitude and desire to learn
- Proactive approach
- Enjoy working within and contributing to a team but ability to work independently when required
Your Skills, Knowledge and Experience
- Highly motivated with a natural ability to sell
- Confidence and ability to impart that knowledge to others
- Keen interest in wine/spirits and personal drive to further develop knowledge
- Excellent communication skills (English language, written & spoken)
- The ability to build positive working relationships and develop trust and respect both internally and externally
- Previous experience of retail (desirable)
- Merchandising and understanding of how to maintain store standards (desirable)
Qualifications
- WSET Level 2 and/or other wine and spirits qualifications is desirable
We support our colleagues with a wide range of benefits: you will start with 24 days' holiday, and 3 additional days over the Christmas period and 1 Personal Day, Private Medical cover & Health plan, Life Insurance, Pension, Employee Assistance Programme (EAP), generous Employee discount (up to 40% off products), and many more.
Closing date: 25th June 2025. N.B. We reserve the right to close a vacancy before the closing date in the event of an overwhelming response or a change in business priorities.
Wine and Spirits Advisor employer: Berry Bros. & Rudd
Contact Detail:
Berry Bros. & Rudd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Wine and Spirits Advisor
✨Tip Number 1
Familiarise yourself with the wine and spirits industry, especially focusing on the products that Berry Bros. & Rudd offers. Understanding their unique selling points and being able to discuss them confidently will set you apart during the interview.
✨Tip Number 2
Engage with the local community and potential customers before your application. Attend wine tastings or local events where you can network and learn more about customer preferences, which will help you demonstrate your proactive approach in the role.
✨Tip Number 3
Showcase your customer service skills by volunteering or working in a similar retail environment. This experience will not only enhance your CV but also give you real-life examples to discuss during your interview.
✨Tip Number 4
If you have any wine or spirits qualifications, make sure to mention them in conversations with current employees or during networking events. This demonstrates your commitment to the industry and your desire to further develop your knowledge.
We think you need these skills to ace Wine and Spirits Advisor
Some tips for your application 🫡
Understand the Role: Read the job description carefully to understand the key responsibilities and skills required for the Wine and Spirits Advisor position. Tailor your application to highlight how your experience aligns with these requirements.
Showcase Your Passion: Express your keen interest in wine and spirits in your application. Mention any relevant qualifications, such as WSET Level 2, and share personal experiences that demonstrate your enthusiasm for the industry.
Highlight Customer Service Skills: Since outstanding customer service is crucial for this role, provide specific examples from your past experiences where you successfully engaged with customers and contributed to a positive shopping experience.
Tailor Your CV and Cover Letter: Make sure your CV and cover letter are tailored to the job. Use keywords from the job description and focus on your retail experience, teamwork abilities, and proactive approach to learning and selling products.
How to prepare for a job interview at Berry Bros. & Rudd
✨Show Your Passion for Wine and Spirits
Make sure to express your enthusiasm for wine and spirits during the interview. Share any personal experiences or knowledge you have about different varieties, regions, or production methods. This will demonstrate your genuine interest in the role and the products you'll be selling.
✨Highlight Your Customer Service Skills
Since this role heavily focuses on customer interaction, be prepared to discuss your previous customer service experiences. Provide examples of how you've gone above and beyond to assist customers, ensuring they leave satisfied. This will show that you understand the importance of excellent service.
✨Demonstrate Teamwork and Independence
The job requires both teamwork and the ability to work independently. Be ready to share examples of how you've successfully collaborated with colleagues in the past, as well as instances where you've taken initiative on your own. This balance is crucial for success in the role.
✨Prepare Questions About the Company
Research Berry Bros. & Rudd and prepare thoughtful questions about their history, values, and future plans. This shows that you're not only interested in the position but also in the company itself. It can also help you determine if it's the right fit for you.
