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- Tasks: Manage key stakeholder relationships and provide proactive CRM support daily.
- Company: The Access Group is a leading provider of business management software for small to mid-sized organisations.
- Benefits: Enjoy flexible office work, 25 days holiday, a matched pension scheme, and a charity day.
- Why this job: Join a vibrant team that values diversity and offers career growth opportunities.
- Qualifications: Experience in CRM, digital marketing, and project management is essential; agency background preferred.
- Other info: We believe in equality and the transformative power of diversity.
The predicted salary is between 36000 - 60000 £ per year.
We're looking for people to join the Access family, who share our passion for believing in better, and who will help us continue to grow. Love Work. Love Life. Be You. is central to our success and how we give our customers the freedom to do more of what's important to them.
What does Access offer you? We offer a blended approach to office working, expecting you to collaborate and connect in one of our thriving offices on average three days per week. We deliver on what we say, taking the development of our people seriously. We'll work with you to progress your success plan and provide opportunities to accelerate your career. On top of a competitive salary, our standard 25 days holiday (which goes up the longer you're with us), and a matched pension scheme, you'll also be able to choose from a range of benefits to suit you. We're an organisation that likes to give back, so you'll also have one charity day allocated to support a cause that matters to you.
About you: As a Senior CRM Account Manager, you provide proactive support and manage the requirements of key stakeholders on a daily basis. You have a solid understanding of the client's overall data structure and the associated activities implemented to drive additional visits and spending. You also stay informed about the broader macro environment in which your clients operate, enabling you to advise on new activities that will enhance CRM results. Building strong relationships with multiple stakeholders for each client, as well as with the Projects Delivery team, is essential to ensure both day-to-day operations and projects are successfully delivered.
Day-to-day, you will:
- Build strong relationships with key stakeholders, positioning yourself as their go-to person for customer data support and advice.
- Provide proactive assistance, including guidance on campaign best practices, multi-channel engagement, audience targeting, data validation, and campaign analysis.
- Educate and train clients on using the CRM software, while troubleshooting implementation issues for a seamless transition to regular usage.
- Regularly review CRM performance to highlight benefits for clients and identify opportunities for improving processes and promoting additional services.
Your skills and experiences might also include:
- Knowledge in CRM and digital marketing is key as we are experts in all things customer data and digital engagement.
- A working knowledge of Excel and being comfortable working with numbers is important as data is at the heart of what we do!
- Ideal candidate will either come from an agency background or a role where they manage multiple projects at once.
- Experience managing others is advantageous as is commercial experience.
What are we all about? The Access Group is one of the largest UK-headquartered providers of business management software to small and mid-sized organisations in the UK, Ireland, USA and Asia Pacific. It helps more than 100,000 customers across commercial and non-profit sectors become more productive and efficient. Our products and solutions go beyond providing technology, we connect the right people with the right data, at the right time, through Access Workspace.
At Access, we are committed to creating a welcoming and inclusive environment where everyone can thrive. If you're excited about this role, (even if your previous experience doesn't align perfectly), you might just be the perfect fit for us! We wholeheartedly believe in equality for all and the transformative power of diversity.
Why not join our vibrant team where you can love what you do, love how you live, and most importantly, be authentically you? Let's make a difference together. Love Work. Love Life. Be You.
Senior CRM Account Manager employer: The Access Group
Contact Detail:
The Access Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM Account Manager
✨Tip Number 1
Familiarise yourself with the latest trends in CRM and digital marketing. This will not only help you understand the role better but also allow you to engage in meaningful conversations with the hiring team about how you can contribute to their goals.
✨Tip Number 2
Network with current employees at The Access Group on platforms like LinkedIn. Engaging with them can provide you with insider knowledge about the company culture and expectations, which can be invaluable during your discussions.
✨Tip Number 3
Prepare specific examples from your past experiences that demonstrate your ability to manage multiple projects and build strong stakeholder relationships. Being able to articulate these experiences clearly will set you apart during interviews.
✨Tip Number 4
Stay updated on the macro environment affecting the clients of The Access Group. Understanding their challenges and opportunities will enable you to speak confidently about how you can enhance CRM results for their customers.
We think you need these skills to ace Senior CRM Account Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in CRM and digital marketing. Emphasise your ability to manage multiple projects and build strong relationships with stakeholders, as these are key aspects of the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for customer data and digital engagement. Mention specific examples of how you've successfully supported clients in the past and how you can contribute to The Access Group's mission.
Showcase Your Skills: Highlight your proficiency in Excel and data analysis in both your CV and cover letter. Provide examples of how you've used data to drive CRM results or improve processes in previous roles.
Research The Access Group: Familiarise yourself with The Access Group's products and values. Understanding their approach to business management software will help you align your application with their goals and demonstrate your enthusiasm for the company.
How to prepare for a job interview at The Access Group
✨Know Your CRM Inside Out
Make sure you have a solid understanding of CRM systems and digital marketing strategies. Be prepared to discuss how you've used these tools in previous roles, as well as any specific campaigns you've managed.
✨Showcase Your Relationship-Building Skills
Since the role involves building strong relationships with stakeholders, come ready with examples of how you've successfully managed client relationships in the past. Highlight your communication skills and ability to be a trusted advisor.
✨Be Data-Savvy
As data is at the heart of this role, brush up on your Excel skills and be ready to discuss how you've used data to drive decisions in your previous positions. Prepare to talk about any metrics or KPIs you've tracked and improved.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving abilities. Think of situations where you've had to troubleshoot issues or improve processes, and be ready to explain your thought process and outcomes.
