Global Consumer Engagement Marketing Manager, Colour - FTC
Global Consumer Engagement Marketing Manager, Colour - FTC

Global Consumer Engagement Marketing Manager, Colour - FTC

London Full-Time 42000 - 58000 Β£ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead innovative marketing campaigns for iconic beauty products and engage with global teams.
  • Company: Join Charlotte Tilbury Beauty, a revolutionary brand transforming the global beauty industry since 2013.
  • Benefits: Enjoy flexible working, 25 days holiday, inclusive parental leave, wellness benefits, and generous product discounts.
  • Why this job: Be part of a dynamic team that empowers everyone to be their best selves in a vibrant culture.
  • Qualifications: Experience in product marketing, strong campaign development skills, and a passion for beauty and creativity.
  • Other info: Embrace a fast-paced environment where your ideas can make a real impact on a global scale.

The predicted salary is between 42000 - 58000 Β£ per year.

About Charlotte Tilbury Beauty

Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de-coding makeup applications for everyone, everywhere, with an easy-to-use, easy-to-choose, easy-to-gift range. Today, Charlotte Tilbury Beauty continues to break records across countries, channels, and categories and to scale at pace. Over the last 10 years, Charlotte Tilbury Beauty has experienced exceptional growth and is one of the most talked about brands in the beauty industry and beyond. It has become a global sensation across 50 markets (and growing), with over 2,300 employees globally who are part of the Dream Team making the magic happen.

Today, Charlotte Tilbury Beauty is a truly global business, delivering market-leading growth, innovative retail and product launches fuelled by industry-leading tech β€” all with an internal culture of embracing challenges, disruptive thinking, winning together, and sharing the magic. The energy behind the brand is infectious, and as we grow, we are always looking for extraordinary talent who want to be part of this success and help drive our limitless ambitions.

About The Role

As Global Consumer Engagement Marketing Manager for Colour, you will help fuel the next quantum shift for Charlotte Tilbury towards the most loved, and #1 for Β£s & growth in the world. By shaping and delivering the campaigns for Colour on our iconic franchises, from Pillow Talk, to Unreal, to Exagerr-eyes, based on sharp customer, product and market insights & leveraging any relevant opportunity, you will contribute to propagating the brand's purpose - "Give anyone the right makeup and beauty and they can conquer the world!" and fulfilling its promise - "Easy to CHOOSE. Easy to USE. Easy to GIFT. Making it EASY for EVERYONE to be the most confident and beautiful version of themselves."

You will embrace the challenge and compose record breaking, integrated omnichannel Marketing Campaigns (global product launch and evergreen as well as supporting specific markets) that shake it up, to build market leading, iconic campaigns & star launches, with a creative spirit and meticulous orchestration. You will innately think digital first and power the shift to online, but always integrate across all channels.

You will be best partners with each specialist CMO function (Creative Agency, Copy, Visual Merchandising, Social, Digital, PR, E-Commerce and Content teams), the Product Development team, the CDO teams that drive Charlottetilbury.com and Tech, as well as the regions (US, EMEA, APAC) and of course finance, supply chain, legal and people.

As an ingenious integrator, you will mobilise and inspire your stakeholders across the business to deliver "only Charlotte Tilbury could do that" results, with a win together style. You will be an inspiring manager, coaching, training and supporting your direct report into realising their full potential, while contributing to a wider team of "brilliant, beaming believers" that share the magic internally and externally.

Collaborate closely with the Global Product Development team and in house Creative Team to craft the campaign concepts for all Colour campaigns based on consumer, competitor and market insights to identify marketing/communication opportunities for Charlotte Tilbury. Own end to end global Colour campaigns from concept through to campaign delivery and measurement / review, partnering with 360 global teams (Creative Agency, Copy, Visual Merchandising, Social, Digital, PR, E-Commerce and Content teams) to deliver cohesively across all touchpoints and all regions, on time and in budget, adhering to the Critical Path Analysis and allowing for iteration towards the exceptional.

Collaborate with Regions (US, EMEA, APAC) and the charlottetilbury.com team to ensure activities are integrated across channels, touchpoints and paid / owned / earned, with a consistent messaging / projection, whilst solving for local relevance by dialling up relevant elements. Lead and oversee the development of respective campaigns, ensuring they have a consistent global brand tone of voice but optimised for local markets. Partner with Visual Merchandising, PR, Social, Digital, E-Commerce and Content Teams to ensure the cohesion of campaign messages and visuals for all origination projects. Craft clear marketing toolkits exciting the business on the new launch/campaign providing them with a complete kit to flawlessly execute the innovation and campaign in a timely fashion and in line with global positioning.

Who You Will Work With

Reporting into the Global Head of Campaign Management of the Global Brand Consumer Engagement Exec, Colour.

About You

  • Extensive and proven experience of product marketing role, supported by strong campaign development and/or NPD experience, ideally within beauty / luxury / fashion industry.
  • Resilient, tenacious, confident self-starter who can flourish in an entrepreneurial/start up environment and hit the ground running.
  • Insight driven decision making - balancing art with commerce. Must both be creative and proficient in combining quantitative and qualitative data to form strategies and inform decision making.
  • Innovative problem solver and creatively driven.
  • Strong stakeholder management skills with the ability to influence and motivate.
  • You will think digital first, but always from an omni-channel perspective.
  • Acute attention to detail. As the brand guardian for your category/franchise, ensure all touchpoints follow brand guidelines.
  • An exceptional communicator, collaborator and influencer who lands on the salient point, has a confident recommendation, and can facilitate sound judgments and swift decision making.
  • Results orientated with an impeccable work ethic.
  • Culture Fit - Will be smart, confident, succinct, ambitious, high energy, self-starting, intellectually agile, results-oriented, resilient, inclusive, positive in your outlook, non-political, transparent, collaborative, curious and hands-on. Will embody Charlotte Tilbury's culture and be passionate about helping it achieve its goals.
  • Proficiency in MS Office, and familiar with the most relevant Prestige Beauty market research databases.

Charlotte Tilbury is a fast-paced and dynamic environment where nimble mindsets, striving to deliver the best and wanting to be part of a global #dreamteam are key. Even though we have requirements, our experience and background are just a guide, we still love to welcome applicants with more or less experience stated, provided necessary skills can be demonstrated.

Why join us?

  • Be a part of this values driven, high growth, magical journey with an ultimate vision to empower everyone, everywhere to be the best version of themselves.
  • We’re a hybrid model with flexibility, allowing you to work how best suits you.
  • 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday.
  • Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey.
  • Financial security and planning with our pension and life assurance for all.
  • Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues.
  • Bring your furry friend to work with you on our allocated dog friendly days and spaces.
  • And not to forget our generous product discount and gifting!

At Charlotte Tilbury Beauty, our mission is to empower everybody in the world to be the most beautiful version of themselves. We celebrate and support this by encouraging and hiring people with diverse backgrounds, cultures, voices, beliefs, and perspectives into our growing global workforce. By doing so, we better serve our communities, customers, employees - and the candidates that take part in our recruitment process.

If you want to learn more about life at Charlotte Tilbury Beauty please follow our LinkedIn page!

Global Consumer Engagement Marketing Manager, Colour - FTC employer: Charlotte Tilbury Beauty

Charlotte Tilbury Beauty is an exceptional employer that fosters a vibrant and inclusive work culture, empowering employees to unleash their creativity and drive impactful marketing campaigns. With a commitment to employee growth, the company offers flexible working arrangements, generous holiday allowances, and wellness benefits, all while being part of a dynamic team that celebrates diversity and innovation in the heart of London. Join us to be part of a magical journey where your contributions truly matter and help shape the future of beauty.
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Contact Detail:

Charlotte Tilbury Beauty Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land Global Consumer Engagement Marketing Manager, Colour - FTC

✨Tip Number 1

Familiarise yourself with Charlotte Tilbury's brand ethos and product lines, especially the Colour range. Understanding their iconic franchises like Pillow Talk and Exagerr-eyes will help you speak their language during interviews.

✨Tip Number 2

Network with current or former employees of Charlotte Tilbury Beauty on platforms like LinkedIn. Engaging with them can provide insider insights about the company culture and expectations for the Global Consumer Engagement Marketing Manager role.

✨Tip Number 3

Showcase your experience in integrated omnichannel marketing campaigns. Prepare examples that highlight your ability to collaborate across various teams and deliver cohesive campaigns, as this is crucial for the role.

✨Tip Number 4

Stay updated on the latest trends in the beauty industry, particularly in digital marketing and consumer engagement. Being knowledgeable about current market dynamics will demonstrate your passion and readiness to contribute to Charlotte Tilbury's growth.

We think you need these skills to ace Global Consumer Engagement Marketing Manager, Colour - FTC

Extensive product marketing experience in beauty or luxury sectors
Strong campaign development skills
Insight-driven decision making
Creative problem-solving abilities
Stakeholder management and influencing skills
Omni-channel marketing perspective
Acute attention to detail
Exceptional communication and collaboration skills
Results-oriented mindset
Proficiency in MS Office
Familiarity with prestige beauty market research databases
Ability to coach and inspire team members
Experience in managing integrated marketing campaigns
Understanding of digital marketing strategies

Some tips for your application 🫑

Understand the Brand: Familiarise yourself with Charlotte Tilbury Beauty's mission and values. Highlight how your personal values align with their goal of empowering everyone to be their best selves in your application.

Showcase Relevant Experience: Emphasise your experience in product marketing, particularly within the beauty or luxury sectors. Provide specific examples of successful campaigns you've managed that demonstrate your ability to drive growth and engagement.

Highlight Stakeholder Management Skills: Since the role requires collaboration across various teams, illustrate your stakeholder management skills. Share instances where you successfully influenced and motivated teams to achieve common goals.

Craft a Compelling Cover Letter: Write a tailored cover letter that not only outlines your qualifications but also conveys your passion for the beauty industry. Use this opportunity to express why you want to work specifically for Charlotte Tilbury Beauty and how you can contribute to their success.

How to prepare for a job interview at Charlotte Tilbury Beauty

✨Know the Brand Inside Out

Before your interview, make sure you understand Charlotte Tilbury's brand ethos, products, and recent campaigns. Familiarise yourself with their iconic franchises like Pillow Talk and Unreal, as well as their mission to empower everyone to be their best selves.

✨Showcase Your Campaign Experience

Be prepared to discuss your previous experience in developing and executing marketing campaigns, especially in the beauty or luxury sectors. Highlight specific examples where you've successfully integrated omnichannel strategies and delivered measurable results.

✨Demonstrate Stakeholder Management Skills

Since the role involves collaborating with various teams, be ready to share examples of how you've effectively managed stakeholders in past roles. Discuss how you influenced decisions and motivated teams to achieve common goals.

✨Emphasise Your Creative Problem-Solving Abilities

Charlotte Tilbury values innovative thinking. Prepare to discuss challenges you've faced in previous roles and how you approached them creatively. Show that you can balance data-driven insights with creative flair to drive marketing success.

Global Consumer Engagement Marketing Manager, Colour - FTC
Charlotte Tilbury Beauty
Location: London
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