Marketing Lead (Volunteer Role)

Marketing Lead (Volunteer Role)

Kingston upon Hull Volunteer Home office possible
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At a Glance

  • Tasks: Lead marketing strategy and create impactful campaigns for diversity in life sciences.
  • Company: Join BPLS, a mission-driven organisation focused on equity and inclusion in the life sciences industry.
  • Benefits: Gain valuable experience, build networks, and enhance leadership skills while making a difference.
  • Why this job: Be part of a pivotal movement to drive change and representation in a vital industry.
  • Qualifications: Experience in marketing, strong communication skills, and a passion for equity are essential.
  • Other info: This is a volunteer role requiring about 10 hours per month.

NOTE: This is a 100% unpaid volunteer opportunity for someone passionate about equity and driven to create meaningful impact through their expertise and experience.

Our mission is to bridge the ethnic diversity gap in the life sciences industry. We support and empower Black and ethnically diverse professionals by providing pathways, visibility, and opportunities. Partnering with organisations, we strive to create an equitable and inclusive environment where talent is boundless, and the industry's diversity reflects the needs of all populations.

Our vision is to see the UK life sciences industry fully reflect our society's diversity. We aim for Black and ethnically diverse professionals to not only be represented but to excel and lead, with their excellence acknowledged and celebrated.

Are you an experienced marketing professional passionate about driving impact in an industry where equity and diversity should sit at the heart of innovation and patient outcomes? Do you want to use your expertise to drive equity, representation, and inclusion?

BPLS is seeking a Marketing Lead (Volunteer ~10 hrs/month) to help take us to the next level as we grow our community and influence.

Responsibilities
  • Lead the development and execution of BPLS’s marketing strategy across digital and traditional platforms.
  • Develop partnerships with organisations providing pro-bono marketing support.
  • Create compelling campaigns that resonate with Black and ethnically diverse professionals and industry allies alike.
  • Oversee content planning and coordinate with the Comms and Social Media Lead to deliver engaging campaigns.
  • Manage marketing analytics and reporting, tracking KPIs and optimising strategies accordingly.
  • Stay informed about marketing trends and tools to continuously improve BPLS's reach and engagement.
Qualifications
  • Commitment to BPLS’s mission and values, with a passion for inclusive marketing practices.
  • Experience in leading and executing marketing campaigns or strategy.
  • Strong understanding of digital marketing, branding, and audience segmentation.
  • Excellent written, verbal, and visual communication skills.
  • Comfortable with data analysis and using insights to guide decision-making.
  • Passion for equity and desire to make a difference.
Why join us:
  • You will be part of a mission-driven organisation creating real change in the industry.
  • You will get opportunities to build new networks, grow your leadership skills, and make a tangible impact.
  • You’ll be joining BPLS at a pivotal moment in our journey to help shape our future.

Learn more about BPLS by visiting: www.bpls.org.uk

To apply for this role, please submit your CV via LinkedIn or send your CV and cover letter to: info@bpls.org.uk

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Contact Detail:

Black Professionals in Life Sciences (BPLS) Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Lead (Volunteer Role)

✨Tip Number 1

Network with professionals in the life sciences and marketing sectors. Attend industry events, webinars, or workshops where you can meet like-minded individuals who share your passion for equity and diversity. Building these connections can lead to valuable insights and potential referrals.

✨Tip Number 2

Showcase your commitment to diversity and inclusion in your conversations. When networking or engaging with the organisation, discuss your previous experiences or projects that align with BPLS’s mission. This will demonstrate your genuine interest and understanding of their goals.

✨Tip Number 3

Stay updated on the latest trends in digital marketing and how they can be applied to promote diversity initiatives. Familiarise yourself with successful campaigns that have resonated with diverse audiences, as this knowledge can help you stand out during discussions about strategy.

✨Tip Number 4

Prepare to discuss specific ideas for campaigns that could benefit BPLS. Think creatively about how to engage Black and ethnically diverse professionals and industry allies. Presenting these ideas during your interactions can showcase your proactive approach and passion for the role.

We think you need these skills to ace Marketing Lead (Volunteer Role)

Digital Marketing Expertise
Campaign Development
Branding Knowledge
Audience Segmentation
Content Creation
Communication Skills
Data Analysis
Marketing Analytics
Partnership Development
Social Media Management
Trend Awareness
Strategic Thinking
Passion for Equity and Inclusion
Project Management

Some tips for your application 🫡

Understand the Mission: Before applying, take some time to understand BPLS's mission and values. Reflect on how your personal experiences and professional background align with their goal of promoting equity and diversity in the life sciences industry.

Craft a Tailored Cover Letter: Write a cover letter that specifically addresses the role of Marketing Lead. Highlight your relevant experience in marketing, your passion for equity, and how you can contribute to BPLS’s mission. Make sure to convey your enthusiasm for the volunteer opportunity.

Showcase Relevant Experience: In your CV, emphasise your experience in leading marketing campaigns and any work you've done related to diversity and inclusion. Use specific examples that demonstrate your skills in digital marketing, audience engagement, and data analysis.

Proofread Your Application: Before submitting your application, carefully proofread both your CV and cover letter. Check for any spelling or grammatical errors, and ensure that your documents are clear and concise. A polished application reflects your professionalism and attention to detail.

How to prepare for a job interview at Black Professionals in Life Sciences (BPLS)

✨Show Your Passion for Equity

Make sure to express your genuine passion for equity and diversity during the interview. Share personal experiences or projects that highlight your commitment to these values, as this role is deeply rooted in creating meaningful impact.

✨Demonstrate Marketing Expertise

Be prepared to discuss your previous marketing campaigns and strategies. Highlight specific examples where you successfully led initiatives, particularly those that resonate with diverse audiences, as this will showcase your ability to align with the organisation's mission.

✨Familiarise Yourself with BPLS

Research BPLS thoroughly before the interview. Understand their mission, values, and recent initiatives. This knowledge will allow you to tailor your responses and demonstrate how your skills can contribute to their goals.

✨Prepare Questions About the Role

Think of insightful questions to ask about the role and the organisation. Inquire about their current marketing strategies or how they measure success in their campaigns. This shows your interest and engagement, making a positive impression.

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