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For Companies At a Glance
- Tasks: Create and optimise engaging content for sports betting across various platforms.
- Company: Join a dynamic team passionate about sports and digital content.
- Benefits: Enjoy flexible working hours, including remote options and exciting corporate perks.
- Why this job: Be part of a vibrant culture that values creativity and collaboration in the sports industry.
- Qualifications: Experience with CMS, basic HTML skills, and a data-driven mindset are essential.
- Other info: Weekend shifts required once a month; knowledge of sports and betting is a plus.
The predicted salary is between 28800 - 43200 £ per year.
We are looking for a skilled and detail-oriented Content Executive to join our dynamic team. This role involves creating, maintaining, and optimising content across multiple platforms, ensuring high-quality and engaging materials for our audience. The ideal candidate will have a strong understanding of digital content, and front-end site management, along with a passion for sports and betting.
Key Responsibilities:
- Upload and manage our sites - ensure relevant betting content is displayed.
- Conduct rigorous testing and improvements on all site content to enhance user experience.
- Collaborate with key departments (Promotions, CRM, SEO) to develop tailored and engaging content for different markets and brands.
- Analyse website performance using Google Analytics, Google Search Console, and Looker to drive content strategy and enhance user engagement, creating custom reports.
- Create blog-style content relevant to sports betting, casino and branding.
- Transform text documents into HTML files for web publishing.
- Conduct front-end site maintenance, ensuring smooth operation and content accuracy.
- Optimise customer betting options by refining and updating relevant content.
- Participate in occasional weekend shifts (approximately once every four weeks) as required.
Requirements:
- Creative with strong determination to succeed.
- Experience working with CMS platforms and uploading content.
- Data-driven mindset with an analytical approach to content performance.
- Experience with WordPress and ability to manage content on multiple sites.
- Basic HTML skills for content formatting and updates.
- Enthusiastic personality with a can-do attitude.
- Ability to work collaboratively across multiple teams and departments.
- Excellent attention to detail and ability to multitask.
- Flexibility to work some weekend shifts as required.
- Team player who can collaborate across departments.
Nice to have:
- Familiarity with Google Analytics, Google Search Console, and Looker for content analysis and reporting.
- Understanding of SEO principles and ability to optimise content for search rankings.
- Experience in localisation of content for foreign markets (preferably Africa).
- Knowledge or interest in sports and betting is highly desirable.
- Knowledge of the gaming industry is a plus.
- French or Portuguese speaker is a plus.
Contact Detail:
GOAT Interactive Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Executive
✨Tip Number 1
Familiarise yourself with the latest trends in sports betting and content creation. This will not only help you understand the industry better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Showcase your experience with CMS platforms by preparing examples of content you've managed or optimised. Be ready to discuss specific challenges you faced and how you overcame them.
✨Tip Number 3
Brush up on your HTML skills, as this role requires basic formatting for web publishing. Consider creating a small project to demonstrate your ability to transform text documents into HTML files.
✨Tip Number 4
If you have experience with Google Analytics or similar tools, prepare to discuss how you've used data to inform content strategies. Highlight any specific metrics you've improved through your efforts.
We think you need these skills to ace Content Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in content creation, CMS platforms, and any analytical tools you've used. Emphasise your passion for sports and betting, as this aligns with the company's focus.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific examples of how your skills in content management and data analysis can contribute to their goals.
Showcase Your Skills: If you have experience with HTML or SEO, be sure to include this in your application. Providing examples of past projects where you've optimised content or improved user engagement will strengthen your application.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. Attention to detail is crucial for this role, so make sure your application reflects that quality.
How to prepare for a job interview at GOAT Interactive
✨Show Your Passion for Sports and Betting
Make sure to express your enthusiasm for sports and betting during the interview. Share any personal experiences or interests that relate to the industry, as this will demonstrate your genuine interest in the role and help you connect with the interviewers.
✨Highlight Your Content Management Skills
Be prepared to discuss your experience with CMS platforms, particularly WordPress. Provide examples of how you've successfully uploaded and managed content in the past, and mention any specific projects where you improved user engagement through content optimisation.
✨Demonstrate Your Analytical Mindset
Since the role requires analysing website performance, be ready to talk about your experience with tools like Google Analytics and Google Search Console. Discuss how you've used data to inform content strategies and improve user experience, showcasing your data-driven approach.
✨Prepare for Team Collaboration Questions
As the position involves working with various departments, think of examples that highlight your ability to collaborate effectively. Be ready to share instances where you worked with teams like Promotions, CRM, or SEO to create tailored content, emphasising your teamwork skills.
