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- Tasks: Lead marketing strategies, manage campaigns, and support a digital marketing assistant.
- Company: Join a reputable retail business in the North East with exciting growth opportunities.
- Benefits: Enjoy a hybrid work model with one day from home and a dynamic work environment.
- Why this job: Be part of a creative team driving sales and community engagement in a fast-paced setting.
- Qualifications: Degree-level PR or marketing qualifications and strong leadership skills required.
- Other info: Ideal for sociable communicators who thrive on networking and event management.
The predicted salary is between 36000 - 60000 £ per year.
The Business:This is an exciting opportunity to join a retail business managing and promoting a multitude of brands. The business has experienced growth and has been evolving over the last few years to become one of the most established and reputable retail businesses in the North East.This role is for an experienced Marketing and/or Comms Manager bringing forward experience preferably from consumer/retail/B2C background – you will need to ‘hit the ground running’ as it is a temporary role.It will be based predominantly on-site in Durham with 1 day from home.The Role: Preparation and implementation of an annual marketing strategy, events, campaigns and promotions and budget plan which sets out clear and measurable KPIs. Manage and support the workflow of the Digital Marketing Assistant – provide coaching and mentoring. Working with the general manager and any client-side external agencies to ensure all marketing activity runs smoothly. Liaison with all stakeholders at both local
and head office level in order to engage with them fully when planning all marketing activity. Marketing campaigns to be focused on driving sales and footfall, and generating ROI. Liaison with stakeholders including customers, community groups, local authorities, colleges and culture groups engaging with them to raise the profile of the scheme. Copywriting of press releases, creative briefs and advertising collateral. Management of annual media buying plan and implementation of this accordingly, and coordinating agency partners to deliver creative outputs in line with the media deadlines. The Person: Relevant PR or marketing qualifications to degree level. Excellent leadership and people skills. Experience in engagement with multiple businesses at a head office and local level. Excellent skills in press release writing as well as pitching to journalists. Strong event and project management skills.This is a role for a strong communicator, sociable and someone that enjoys
networking. You will enjoy working in a fast-paced, commercial environment and enjoy organising and managing events, bring forward ideas and creativity.
Marketing Communications Manager 12m FTC employer: Nigel Wright Group
Contact Detail:
Nigel Wright Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Communications Manager 12m FTC
✨Tip Number 1
Make sure to showcase your experience in managing marketing strategies and campaigns, especially in a retail or B2C environment. Highlight specific examples where you've successfully driven sales and footfall through your initiatives.
✨Tip Number 2
Network with professionals in the retail industry, particularly those who have experience in marketing communications. Attend local events or join online forums to connect with potential colleagues or mentors who can provide insights into the role.
✨Tip Number 3
Familiarize yourself with the brands and community groups that the business engages with. Understanding their values and how they interact with customers will help you tailor your approach and demonstrate your fit for the role.
✨Tip Number 4
Prepare to discuss your leadership style and how you would support and mentor a Digital Marketing Assistant. Be ready to share examples of how you've successfully managed teams and fostered collaboration in previous roles.
We think you need these skills to ace Marketing Communications Manager 12m FTC
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing and communications, especially in consumer, retail, or B2C environments. Use specific examples that demonstrate your ability to manage campaigns and drive sales.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the retail sector. Mention your leadership skills and provide examples of how you've successfully managed teams or projects in the past.
Showcase Your Copywriting Skills: Since the role requires strong copywriting abilities, include samples of your work or describe previous projects where you wrote press releases, creative briefs, or advertising materials. This will demonstrate your writing proficiency.
Highlight Your Networking Experience: Emphasize your experience in engaging with various stakeholders, including local authorities and community groups. Provide examples of how you've successfully built relationships and collaborated with different organizations.
How to prepare for a job interview at Nigel Wright Group
✨Showcase Your Marketing Strategy Skills
Be prepared to discuss your experience in preparing and implementing marketing strategies. Highlight specific campaigns you've managed, the KPIs you set, and how you measured success.
✨Demonstrate Leadership Abilities
Since this role involves managing a Digital Marketing Assistant, share examples of how you've coached or mentored team members in the past. Emphasize your leadership style and how you foster collaboration.
✨Engagement with Stakeholders
Prepare to talk about your experience liaising with various stakeholders, including local authorities and community groups. Discuss how you’ve successfully engaged these groups to enhance marketing efforts.
✨Creative Copywriting Examples
Bring samples of your copywriting work, such as press releases or creative briefs. Be ready to explain your writing process and how you tailor your messaging for different audiences.
