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For Companies At a Glance
- Tasks: Create and execute engaging marketing campaigns for a high-profile industry event.
- Company: Join a dynamic team in Glasgow, driving success for a must-attend event.
- Benefits: Enjoy a competitive salary, excellent career progression, and the chance to make an impact.
- Why this job: Shape the future of a flagship event while enhancing your marketing skills in a thriving industry.
- Qualifications: 2+ years in strategic marketing, strong digital expertise, and excellent communication skills required.
- Other info: Opportunity to mentor junior team members and grow within a supportive environment.
The predicted salary is between 28800 - 42000 £ per year.
Are you a dynamic marketing professional with a passion for driving engagement and delivering standout campaigns? This is your chance to make a real impact on the marketing for a high-profile industry event, shaping its success and ensuring it remains a must-attend experience.
Why You’ll Love This Role:
- Carry out engaging marketing campaigns across various channels, digital and print to engage audiences.
- Drive attendance, engagement, and brand awareness.
- Work on a flagship event in a thriving industry.
- Competitive salary with excellent career progression.
What You’ll Be Doing:
- Creating and executing multi-channel marketing strategies.
- Managing digital, social, print, email, and PR campaigns.
- Developing compelling content to attract and engage audiences.
- Increasing exhibitor, sponsor, and attendee numbers through strategic outreach.
- Running data-driven digital marketing, including SEO, PPC, and social ads.
- Managing budgets and optimizing campaign ROI.
- Building strong partnerships with key industry stakeholders.
What We’re Looking For:
- Proven marketing experience in exhibition events or marketing to the consumer industry.
- At least 2 years in a strategic marketing executive role, able to evidence full management of campaigns and executing strategy.
- Strong digital marketing and analytics expertise.
- Excellent communication and stakeholder management skills.
- Ability to manage multiple projects and meet deadlines.
- Confidence when mentoring junior team members, supporting their growth and performance as well as your own.
- A mix of creativity, strategic thinking, and commercial awareness.
This is a fantastic opportunity to make a real impact on a major industry event. Apply now or get in touch for more details.
Contact Detail:
Ark Recruitment EST Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive
✨Tip Number 1
Network with professionals in the events and marketing industry. Attend relevant events, webinars, or workshops to meet potential colleagues and industry leaders. Building these connections can provide valuable insights and may even lead to referrals.
✨Tip Number 2
Showcase your experience with multi-channel marketing strategies during interviews. Be prepared to discuss specific campaigns you've managed, focusing on the results achieved and how you engaged different audiences. This will demonstrate your capability to drive attendance and brand awareness.
✨Tip Number 3
Familiarise yourself with the latest trends in digital marketing, especially in SEO, PPC, and social media advertising. Being knowledgeable about current tools and techniques will not only impress interviewers but also show that you're proactive in staying ahead in the field.
✨Tip Number 4
Prepare to discuss your approach to managing budgets and optimising campaign ROI. Have examples ready that illustrate how you've successfully allocated resources in past roles, as this is crucial for the Senior Marketing Executive position.
We think you need these skills to ace Senior Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in events and campaigns. Use specific examples that demonstrate your ability to drive engagement and manage multiple projects.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for marketing and your understanding of the role. Mention how your skills align with the job requirements, especially your experience in digital marketing and stakeholder management.
Showcase Your Achievements: In both your CV and cover letter, include quantifiable achievements from previous roles. For instance, mention any successful campaigns you led, the increase in attendance at events, or improvements in ROI from your marketing strategies.
Proofread and Edit: Before submitting your application, carefully proofread all documents. Check for spelling and grammatical errors, and ensure that your writing is clear and professional. A polished application reflects your attention to detail.
How to prepare for a job interview at Ark Recruitment EST
✨Showcase Your Campaign Success
Be prepared to discuss specific marketing campaigns you've managed in the past. Highlight your role, the strategies you implemented, and the results achieved. This will demonstrate your hands-on experience and ability to drive engagement.
✨Demonstrate Digital Savvy
Since the role requires strong digital marketing skills, brush up on your knowledge of SEO, PPC, and social media advertising. Be ready to share examples of how you've used these tools effectively in previous roles.
✨Emphasise Stakeholder Management
The ability to build strong partnerships is crucial. Prepare to discuss how you've successfully collaborated with stakeholders in the past, including any challenges faced and how you overcame them.
✨Exhibit Your Creative Thinking
This role calls for a mix of creativity and strategic thinking. Think of innovative ideas you've implemented in past campaigns and be ready to share them. This will show your potential employer that you can think outside the box.
