At a Glance
- Tasks: Join our team to create engaging content and manage PR initiatives.
- Company: Potensis Selection partners with an award-winning housebuilder, known for excellence.
- Benefits: Enjoy a collaborative environment with opportunities for professional growth and creative expression.
- Why this job: Make a real impact through communications while working in a dynamic and supportive culture.
- Qualifications: No specific experience required; passion for communication and creativity is key.
- Other info: Be part of exciting projects and events that shape the future of housing.
The predicted salary is between 28800 - 42000 Β£ per year.
Potensis Selection is thrilled to be working with an award-winning housebuilder to add a PR and Communications Executive to their pre-existing team. The PR and Communications Executive plays a vital role in executing impactful external and internal communications that support business goals. Success in this position will be measured by the ability to create engaging content, build strong stakeholder relationships, and demonstrate measurable outcomes from PR and communication initiatives.
Responsibilities:
- Public Relations (PR):
- Attend quarterly meetings with Regional Directors to stay informed on key development milestones for PR planning.
- Serve as the primary contact for the PR agency, coordinating PR schedules, participating in calls, and managing bi-monthly marketing/communications meetings.
- Brief the PR agency on communications campaigns, sales launches, and event planning.
- Provide necessary materials (e.g., sales brochures, design documents) for press releases and collaborate with colleagues to gather relevant input.
- Oversee drafting, editing, and approval of press releases in consultation with stakeholders, clients, and partners.
- Craft quotes for press opportunities, including partner announcements and journalist requests.
- Support project teams during press events and media coverage opportunities.
- Maintain and update the PR coverage database.
- Foster teamwork by sharing ideas across the department to enhance alignment and maximize the impact of corporate and sales-driven PR activities.
- Participate in and provide support at corporate events as needed.
- Assist the Internal Communications & Events Executive with engagement initiatives, including writing and creating content for posters, newsletters, and the quarterly staff magazine.
- Collaborate with the Digital Communications & Content Executive to draft blogs and web copy for The Hill Groupβs websites and social channels.
- Coordinate the creation of marketing collateral, including development brochures and materials supporting PR-led initiatives, utilizing tools like InDesign.
- Work with agencies to produce award submissions, ensuring all criteria and deadlines are met efficiently.
- Research and compile necessary information for award entries, and draft compelling submissions in InDesign where needed.
- Organize post-submission activities, such as site visits and presentations for award judges.
- Ensure brand consistency by serving as a brand guardian and upholding branding guidelines.
- Provide assistance to the Head of Communications and the broader team on additional projects.
Contact Detail:
Potensis Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land PR and Communications Executive
β¨Tip Number 1
Familiarise yourself with the latest trends in PR and communications, especially within the construction and housing sectors. This knowledge will help you engage in meaningful conversations during interviews and demonstrate your passion for the industry.
β¨Tip Number 2
Network with professionals in the PR and communications field, particularly those who have experience in the construction industry. Attend relevant events or join online forums to build connections that could lead to valuable insights or referrals.
β¨Tip Number 3
Prepare examples of your previous work that showcase your ability to create engaging content and manage stakeholder relationships. Being able to discuss specific projects and their outcomes will set you apart from other candidates.
β¨Tip Number 4
Stay updated on the company's recent projects and achievements. Showing that you are informed about their work will not only impress the interviewers but also allow you to tailor your responses to align with their goals and values.
We think you need these skills to ace PR and Communications Executive
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights relevant experience in PR and communications. Focus on any previous roles where you created engaging content or managed stakeholder relationships, as these are key aspects of the job.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific examples of how you've successfully executed PR campaigns or internal communications initiatives in the past.
Showcase Your Writing Skills: Since the role involves drafting press releases and other communications, include samples of your writing if possible. This could be links to articles, blogs, or any relevant content you've created.
Highlight Team Collaboration: Emphasise your ability to work within a team. Provide examples of how you've collaborated with colleagues or external agencies to achieve successful outcomes in previous roles.
How to prepare for a job interview at Potensis
β¨Know Your PR Basics
Make sure you have a solid understanding of public relations principles and practices. Be prepared to discuss how you would approach creating engaging content and managing stakeholder relationships, as these are key aspects of the role.
β¨Showcase Your Communication Skills
During the interview, demonstrate your ability to communicate effectively. This could be through clear and concise answers or by sharing examples of past work where your communication skills made a significant impact.
β¨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving abilities in PR situations. Think about how you would handle press events or manage communications during a crisis, and be ready to articulate your thought process.
β¨Research the Company and Its Projects
Familiarise yourself with the companyβs recent projects and achievements. Being able to reference specific developments or initiatives during your interview will show your genuine interest and help you stand out as a candidate.