PR and Communications Executive

Potensis Selection is thrilled to be working with a award winning housebuilder to add a PR and Communications Executive to their pre-exsisting team. The PR and Communications Executive plays a vital role in executing impactful external and internal communications that support business goals. Success in this position will be measured by the ability to create engaging content, build strong stakeholder relationships, and demonstrate measurable outcomes from PR and communication initiatives.

Responsibilities:

Public Relations (PR):

• Attend quarterly meetings with Regional Directors to stay informed on key development milestones for PR planning.
• Serve as the primary contact for the PR agency, coordinating PR schedules, participating in calls, and managing bi-monthly marketing/communications meetings.
• Brief the PR agency on communications campaigns, sales launches, and event planning.
• Provide necessary materials (e.g., sales brochures, design documents) for press releases and collaborate with colleagues to gather relevant input.
• Oversee drafting, editing, and approval of press releases in consultation with stakeholders, clients, and partners.
• Craft quotes for press opportunities, including partner announcements and journalist requests.
• Support project teams during press events and media coverage opportunities.
• Maintain and update the PR coverage database.
• Foster teamwork by sharing ideas across the department to enhance alignment and maximize the impact of corporate and sales-driven PR activities.
• Participate in and provide support at corporate events as needed.

Internal and External Communications:

• Assist the Internal Communications & Events Executive with engagement initiatives, including writing and creating content for:
• Posters
• Newsletters
• Quarterly staff magazine
• Collaborate with the Digital Communications & Content Executive to draft blogs and web copy for The Hill Group’s websites and social channels.
• Coordinate the creation of marketing collateral, including development brochures and materials supporting PR-led initiatives, utilizing tools like InDesign.
• Work with agencies to produce award submissions, ensuring all criteria and deadlines are met efficiently.
• Research and compile necessary information for award entries, and draft compelling submissions in InDesign where needed.
• Organize post-submission activities, such as site visits and presentations for award judges.
• Ensure brand consistency by serving as a brand guardian and upholding branding guidelines.
• Provide assistance to the Head of Communications and the broader team on additional projects.