Product Marketing Manager (Greater Manchester)

Product Marketing Manager needed by fast growing SaaS org who provide a range of loyalty solutions to the consumer market, both directly and via white label solutions.

The Product Marketing Manager will work with the sales, product, marketing & GTM teams to develop and launch compelling and easily understood value propositions that resonate with the target market and communicate clear value statements and benefits.

The Product Marketing Manager will:

·Develop audience centric messaging

·Conduct customer & market insight, including competitor analysis

·Understand user personas, markets, sectors and audiences

·Ensure correct market positioning and localisation

·Build sales enablement & marketing campaign collateral

·Work with the sales, marketing and GTM team to ensure successful product and proposition launches

The Product Marketing Manager will have a strong B2B marketing background and at least some experience within product marketing for a SaaS org.