At a Glance
- Tasks: Lead global marketing campaigns in the travel sector, focusing on trade and consumer engagement.
- Company: Join a dynamic team in the travel industry, driving impactful marketing strategies worldwide.
- Benefits: Enjoy hybrid working, international travel, competitive salary, and a supportive team culture.
- Why this job: Be part of a creative environment that values innovation and offers growth opportunities.
- Qualifications: 5+ years in marketing, especially in trade and campaign marketing within travel or leisure.
- Other info: Manage a budget of £1 million while mentoring a small team and collaborating with agencies.
The predicted salary is between 39000 - 65000 £ per year.
Hybrid: Remote (4 days) + 1 day in Brighton or London. Includes occasional international travel (quarterly). Salary up to £65,000.
Are you a strategic marketer with a background in the travel or leisure sector and have talent for delivering high-impact campaigns that drive results? We’re looking for an experienced Marketing Manager to lead campaign creation and delivery on global trade and consumer marketing efforts.
In this pivotal role, you’ll be responsible for developing and executing integrated, insight-led campaigns that support commercial goals across global markets. With a strong focus on trade marketing, you’ll create compelling messaging that resonates with customers, while also contributing to select B2C initiatives.
You’ll oversee end-to-end campaign strategy and delivery — from crafting tone of voice and creative concepts, to working with internal teams and agency partners to bring campaigns to life across digital, print, social, and CRM channels. You’ll be just as comfortable briefing creative teams as you are analysing performance metrics and optimising for ROI.
Key responsibilities for this Marketing Manager job include:- Lead the planning and delivery of global trade marketing campaigns that support revenue and growth objectives.
- Shape campaign messaging and tone of voice to suit audience and channel, ensuring brand consistency across all touchpoints.
- Work cross-functionally with commercial, digital, CRM, and creative teams to align campaign objectives and execution.
- Manage and mentor a small internal team and external contractors/agencies.
- Track campaign effectiveness using key metrics, and provide insight-led recommendations to optimise future performance.
- Manage budgets, circa £1million, resources, and timelines efficiently, always with an eye on delivering commercial value.
- 5+ years’ marketing experience, with a strong focus on trade and campaign marketing, ideally in the travel or leisure sector.
- A creative yet commercial mindset – you understand how to turn strategic objectives into actionable campaigns.
- Proven ability to develop messaging and creative that connect with audiences, and deliver measurable results.
- Strong leadership, communication, and stakeholder management skills.
- Experience with performance reporting, campaign optimisation, and ROI tracking.
- A proactive, organised, and adaptable approach, with the ability to thrive in a fast-paced, international environment.
- Hybrid working: 4 remote days + 1 in-office day (London, Guildford, or Brighton).
- International travel opportunities (once per quarter).
- Competitive salary and benefits package.
- Supportive, forward-thinking team and culture.
- Opportunities for learning, development, and career growth.
Contact Detail:
Career Wallet Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Campaign Manager
✨Tip Number 1
Network with professionals in the travel and leisure sector. Attend industry events, webinars, or local meetups to connect with potential colleagues and learn about the latest trends. This can help you gain insights into what companies like us at StudySmarter are looking for in a Marketing Campaign Manager.
✨Tip Number 2
Showcase your campaign successes through case studies or presentations. Be prepared to discuss specific campaigns you've led, focusing on the strategies you employed and the results achieved. This will demonstrate your ability to deliver high-impact campaigns that align with our goals.
✨Tip Number 3
Familiarise yourself with the latest digital marketing tools and analytics platforms. Being well-versed in these technologies will not only enhance your skill set but also show us that you're proactive and ready to optimise campaigns effectively.
✨Tip Number 4
Prepare to discuss your leadership style and how you manage teams and external partners. We value strong communication and stakeholder management skills, so be ready to share examples of how you've successfully led teams to achieve campaign objectives.
We think you need these skills to ace Marketing Campaign Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in the travel or leisure sector. Emphasise your achievements in campaign management and any metrics that demonstrate your success.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic mindset and creativity. Discuss specific campaigns you've led, how you shaped messaging, and the results achieved. Make it personal and engaging to reflect your passion for the role.
Showcase Leadership Skills: In your application, highlight your experience in managing teams and working cross-functionally. Provide examples of how you've mentored others and collaborated with different departments to achieve campaign goals.
Demonstrate Analytical Skills: Include details about your experience with performance reporting and ROI tracking. Mention specific tools or methods you've used to analyse campaign effectiveness and how you've applied insights to optimise future campaigns.
How to prepare for a job interview at Career Wallet
✨Showcase Your Campaign Successes
Be prepared to discuss specific campaigns you've led in the travel or leisure sector. Highlight the strategies you used, the challenges you faced, and the measurable results you achieved. This will demonstrate your ability to deliver high-impact campaigns.
✨Understand the Brand's Voice
Research the company's brand and its tone of voice before the interview. Be ready to explain how you would shape campaign messaging to align with their brand identity. This shows that you can create compelling content that resonates with their audience.
✨Demonstrate Leadership Skills
Since the role involves managing a small team, be prepared to share examples of how you've successfully led teams in the past. Discuss your approach to mentoring and collaboration, as well as how you handle conflicts or challenges within a team.
✨Prepare for Performance Metrics Discussion
Familiarise yourself with key performance indicators relevant to marketing campaigns. Be ready to discuss how you've tracked campaign effectiveness and optimised for ROI in previous roles. This will show your analytical skills and your focus on delivering commercial value.