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For Companies At a Glance
- Tasks: Lead partnership strategy and develop innovative brand activations for live events.
- Company: Join a dynamic live events business focused on creating unforgettable experiences.
- Benefits: Enjoy competitive pay, flexible working options, and exciting corporate perks.
- Why this job: Be at the forefront of brand engagement and drive impactful sponsorships in a vibrant industry.
- Qualifications: Experience in sponsorship sales and a strong network in food, drink, and lifestyle sectors required.
- Other info: This role offers the chance to collaborate with top brands and senior leaders.
The predicted salary is between 48000 - 84000 £ per year.
Are you a commercially driven, creative partnerships leader with a passion for live experiences and brand engagement? We’re looking for a Director of Brand Partnerships for a large live events business to take their commercial strategy to the next level. Reporting to senior leadership, this is a pivotal role designed to build long-term brand alliances, create innovative partnership propositions, and deliver tangible revenue growth through high-impact sponsorships and brand activations.
Key Focus Areas
- Develop and lead partnership strategy across multiple event formats
- Identify new commercial opportunities with brands, venues, and agencies
- Create compelling propositions for brand activations, fan zones, and seasonal experiences
- Build strategic relationships with household-name food & beverage brands
- Deliver sponsorship deals that offer clear ROI and meaningful audience engagement
- Collaborate cross-functionally with marketing, operations, and revenue teams
- Lead a high-performing partnerships and brand activation team
What You'll Bring
- Proven experience in sponsorship sales and partnership development
- A strong network across brands and agencies – particularly in food, drink, and lifestyle sectors
- Strategic mindset with the ability to craft tailored, commercially viable partnership packages
- Strong financial and commercial acumen
- Confidence working with senior stakeholders, including brand and C-suite leaders
- A passion for live events, fan engagement, and experiential marketing
Director of Strategic Partnerships employer: COREcruitment Ltd
Contact Detail:
COREcruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Strategic Partnerships
✨Tip Number 1
Network strategically within the food, drink, and lifestyle sectors. Attend industry events, webinars, and conferences to connect with potential partners and showcase your expertise in brand engagement.
✨Tip Number 2
Research the latest trends in live events and experiential marketing. Being knowledgeable about current market dynamics will help you craft compelling partnership propositions that resonate with brands.
✨Tip Number 3
Prepare to discuss specific examples of successful sponsorship deals you've led in the past. Highlighting your achievements will demonstrate your capability to deliver clear ROI and meaningful audience engagement.
✨Tip Number 4
Familiarise yourself with StudySmarter's mission and values. Understanding our culture and objectives will allow you to align your vision for partnerships with our goals, making you a more attractive candidate.
We think you need these skills to ace Director of Strategic Partnerships
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sponsorship sales and partnership development. Emphasise your network within the food, drink, and lifestyle sectors, as well as any previous roles that demonstrate your strategic mindset.
Craft a Compelling Cover Letter: In your cover letter, express your passion for live events and brand engagement. Discuss specific examples of successful partnerships you've developed and how they delivered ROI. This is your chance to showcase your creativity and commercial drive.
Highlight Key Achievements: When detailing your work experience, focus on quantifiable achievements. Mention specific sponsorship deals you've closed, the revenue growth you've driven, and any innovative partnership propositions you've created.
Showcase Leadership Skills: Since this role involves leading a high-performing team, include examples of your leadership experience. Discuss how you've collaborated with cross-functional teams and engaged with senior stakeholders to achieve business objectives.
How to prepare for a job interview at COREcruitment Ltd
✨Showcase Your Network
Make sure to highlight your existing relationships with brands and agencies, especially in the food, drink, and lifestyle sectors. This will demonstrate your ability to leverage connections for partnership opportunities.
✨Prepare Compelling Propositions
Think about innovative partnership ideas you can bring to the table. Be ready to discuss how you would create engaging brand activations and sponsorship deals that deliver clear ROI.
✨Demonstrate Strategic Thinking
Be prepared to discuss your approach to developing a partnership strategy. Share examples of how you've identified new commercial opportunities and crafted tailored partnership packages in the past.
✨Engage with Passion
Express your enthusiasm for live events and fan engagement. Show that you understand the importance of experiential marketing and how it can drive brand loyalty and revenue growth.
