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- Tasks: Lead regional marketing campaigns and collaborate with sales to drive customer engagement.
- Company: Join Orange Logic, a pioneer in Digital Asset Management, dedicated to innovation and impactful solutions.
- Benefits: Enjoy competitive pay and the flexibility of a remote work environment.
- Why this job: Be part of a dynamic team that values creativity and real-world impact in marketing.
- Qualifications: Bachelor's degree and 3-5 years in B2B marketing, preferably in SaaS or DAM.
- Other info: Frequent travel for events and networking is required.
The predicted salary is between 43200 - 72000 £ per year.
At Orange Logic, we’ve been solving complex content challenges for over two decades—driven by innovation, curiosity, and a passion for impact. Our intelligent Digital Asset Management (DAM) system, Orange Logic Platform, empowers organizations across industries to manage, access, and leverage their digital assets more effectively. We’re building a team of bold thinkers, collaborators, and problem-solvers who care deeply about delivering real value.
The Field Marketing Manager will drive regional demand generation efforts to support the growth and awareness of Orange Logic’s product offerings across the EMEA region. This role focuses on planning and executing localized marketing campaigns, coordinating with sales teams, and building meaningful relationships with prospects and customers through on-the-ground efforts.
Your Role at Orange Logic:
- Develop and execute regional marketing campaigns to drive pipeline growth and customer acquisition.
- Collaborate closely with the sales team to create personalized marketing plans aligned with regional sales goals.
- Manage field events, webinars, trade shows, and partner marketing activities to build brand awareness and generate leads.
- Conduct market research to identify regional opportunities and challenges.
- Gather and share customer insights to inform product positioning and messaging.
- Monitor competitive activity within the region to adjust strategies accordingly.
- Develop strong relationships with local partners, influencers, and key customer accounts.
- Act as a brand ambassador at industry events, conferences, and networking opportunities.
- Measure and analyze the effectiveness of field marketing efforts, providing insights to improve future campaigns.
- Maintain regular communication with marketing leadership, presenting data-driven recommendations.
Ideal Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or related field.
- 3-5 years of marketing experience, ideally in B2B SaaS or DAM.
- Proven success in planning and executing field marketing campaigns.
- Strong project management and communication skills.
- Familiarity with tools like HubSpot, Marketo, and Salesforce.
- Willingness to travel frequently for field events.
Perks of joining the team:
- Competitive compensation
- Remote Work Environment
How to get started: If you’re excited by meaningful challenges and want to build something that matters, we encourage you to apply!
Orange Logic is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all our employees.
Contact Detail:
Orange Logic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Field Marketing Manager (City of London)
✨Tip Number 1
Familiarise yourself with the latest trends in digital asset management and B2B marketing. This knowledge will not only help you understand the industry better but also allow you to engage in meaningful conversations during networking events or interviews.
✨Tip Number 2
Leverage your existing network to connect with professionals in the field marketing space. Reach out to former colleagues or industry contacts who may have insights into Orange Logic or similar companies, as personal referrals can significantly boost your chances.
✨Tip Number 3
Attend industry events, webinars, and conferences related to digital marketing and SaaS. Not only will this enhance your knowledge, but it will also provide opportunities to meet potential colleagues and showcase your enthusiasm for the role.
✨Tip Number 4
Stay updated on Orange Logic's recent campaigns and initiatives. Understanding their current marketing strategies will allow you to tailor your discussions and demonstrate how your skills can contribute to their goals during interviews.
We think you need these skills to ace Field Marketing Manager (City of London)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of the Field Marketing Manager at Orange Logic. Tailor your application to highlight relevant experiences that align with their needs.
Craft a Compelling CV: Your CV should clearly showcase your marketing experience, especially in B2B SaaS or DAM. Highlight specific campaigns you've executed and the results achieved, using metrics where possible to demonstrate your impact.
Write a Tailored Cover Letter: In your cover letter, express your passion for marketing and how it aligns with Orange Logic's mission. Mention your familiarity with tools like HubSpot and Salesforce, and provide examples of how you've successfully collaborated with sales teams.
Showcase Your Project Management Skills: Since the role requires strong project management skills, include examples in your application that demonstrate your ability to manage multiple projects simultaneously, particularly in executing field marketing campaigns.
How to prepare for a job interview at Orange Logic
✨Know Your Audience
Before the interview, research Orange Logic and their products thoroughly. Understand their Digital Asset Management system and how it benefits various industries. This knowledge will help you tailor your responses and demonstrate your genuine interest in the company.
✨Showcase Your Campaign Success
Prepare specific examples of successful marketing campaigns you've executed in the past. Highlight your role in planning, execution, and the results achieved. This will showcase your experience and ability to drive demand generation effectively.
✨Emphasise Collaboration Skills
Since the role involves working closely with sales teams, be ready to discuss how you've collaborated with other departments in previous roles. Share examples of how you’ve aligned marketing strategies with sales goals to achieve common objectives.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's marketing strategies, challenges they face in the EMEA region, and how they measure success. This shows your proactive mindset and eagerness to contribute to their goals.
