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- Tasks: Manage CRM and marketing automation for global clients, focusing on lead generation and campaign optimisation.
- Company: Join a leading international marketing agency known for its innovative and collaborative culture.
- Benefits: Enjoy flexible hybrid work, competitive salary, ongoing learning opportunities, and excellent perks.
- Why this job: Be part of high-impact projects with cutting-edge technology in a dynamic, supportive environment.
- Qualifications: Experience in CRM and marketing automation tools like HubSpot and Salesforce is essential.
- Other info: Opportunity to coach junior team members and collaborate across diverse teams.
The predicted salary is between 28800 - 43200 £ per year.
We’re proud to be working on behalf of one of the leading international marketing agencies, which is looking for an experienced CRM and Marketing Automation Manager who thrives in a fast-moving, detail-oriented environment. This is a unique opportunity to play a pivotal technical and strategic role across high-impact lead generation and account-based marketing programmes across an exciting global client portfolio.
The CRM and Marketing Automation Manager will contribute to sophisticated marketing automation projects, with a particular focus on campaign activation, data integrity, and performance reporting, using tools like HubSpot, Enhancio, Salesforce, and Marketo.
About the Role:
In this role, you'll support the planning, setup and optimisation of complex lead generation and nurture campaigns, as well as play a key part in integrating platforms and automating workflows. You’ll liaise closely with internal teams across content, design and technical and client stakeholders, ensuring each project runs smoothly and delivers measurable results.
Key Responsibilities:
- Technical setup and execution of ABM and lead generation campaigns
- Data modelling, campaign data research and workflow automation
- Integration of marketing automation tools with CRM platforms (e.g. HubSpot, Salesforce, Enhancio)
- Development of dashboards and performance reports
- Collaborate across content, design, and technical teams for cohesive campaign delivery
- Maintain project plans, manage timelines, and ensure accurate delivery to brief
- Advise clients on how to extract maximum value from their marketing technology stack
- Liaise with client-side tech teams to translate business needs into effective solutions
- Coach and support junior team members as needed
Ideal Candidate Profile:
- Strong background in CRM, email marketing, social or marketing automation
- Proven hands-on experience with platforms such as HubSpot, Salesforce, Marketo, or Enhancio
- Knowledge of campaign design, nurture flows, data workflows, and reporting
- Ability to create high-converting landing pages and optimised campaign assets
- Grasp of ABM principles and lead generation best practices
- Skilled at translating technical capabilities into practical marketing strategies
- Strong communication skills with a client-focused mindset
- Comfortable working collaboratively within remote or hybrid teams
In return, you will be joining an internationally recognised agency with a collaborative and innovative culture, working on dynamic high-profile projects across renowned global B2B brands. You will gain exposure to cutting-edge marketing technology platforms and tools, and access to ongoing learning and career development opportunities, along with a competitive salary and excellent perks, and enhanced benefits! This role can be worked flexibly on a hybrid pattern from the Leeds-based office.
Apply today to hear more about this progressive opportunity with one of the best agencies out there!
Contact Detail:
Placed Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM and Marketing Automation Manager (Leeds)
✨Tip Number 1
Familiarise yourself with the specific marketing automation tools mentioned in the job description, such as HubSpot, Salesforce, and Marketo. Having hands-on experience or even completing relevant online courses can give you a significant edge during interviews.
✨Tip Number 2
Showcase your understanding of account-based marketing (ABM) principles by preparing examples of successful campaigns you've managed. Be ready to discuss how you approached lead generation and nurturing in previous roles.
✨Tip Number 3
Network with professionals in the marketing automation field, especially those who have experience with the tools and strategies relevant to this role. Engaging in discussions on platforms like LinkedIn can help you gain insights and potentially get referrals.
✨Tip Number 4
Prepare to demonstrate your project management skills by discussing how you've successfully managed timelines and collaborated with cross-functional teams in past projects. Highlighting your ability to deliver results under pressure will resonate well with the hiring team.
We think you need these skills to ace CRM and Marketing Automation Manager (Leeds)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with CRM and marketing automation tools like HubSpot, Salesforce, and Marketo. Emphasise any specific projects where you've successfully executed lead generation or account-based marketing campaigns.
Craft a Compelling Cover Letter: In your cover letter, explain why you're passionate about CRM and marketing automation. Mention how your skills align with the responsibilities outlined in the job description, particularly your ability to manage complex campaigns and collaborate with various teams.
Showcase Technical Skills: Detail your technical expertise in your application. Include examples of how you've integrated marketing automation tools with CRM platforms and any experience you have in data modelling and performance reporting.
Highlight Collaboration Experience: Since the role involves liaising with internal teams and clients, provide examples of past experiences where you've successfully collaborated on projects. This will demonstrate your ability to work effectively in a team-oriented environment.
How to prepare for a job interview at Placed
✨Showcase Your Technical Skills
Make sure to highlight your hands-on experience with CRM and marketing automation platforms like HubSpot, Salesforce, and Marketo. Be prepared to discuss specific projects where you successfully set up and executed campaigns, as this will demonstrate your technical proficiency.
✨Understand ABM Principles
Familiarise yourself with account-based marketing (ABM) strategies and be ready to explain how you've applied these principles in past roles. This will show that you not only understand the theory but can also implement it effectively in a practical setting.
✨Prepare for Collaboration Questions
Since the role involves liaising with various teams, think of examples that showcase your ability to work collaboratively. Prepare to discuss how you've managed cross-functional projects and ensured smooth communication between different stakeholders.
✨Demonstrate Data-Driven Decision Making
Be ready to talk about how you've used data to inform your marketing strategies. Discuss your experience with performance reporting and how you've leveraged insights to optimise campaigns, as this is crucial for the role.
