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- Tasks: Create engaging content and manage editorial strategies to boost brand authority.
- Company: Join a dynamic team focused on innovative content marketing and thought leadership.
- Benefits: Enjoy flexible working options, creative freedom, and opportunities for professional growth.
- Why this job: Make a real impact in shaping how we communicate with our audience and enhance your skills.
- Qualifications: 5+ years in content marketing with strong writing and project management skills required.
- Other info: Collaborate with senior executives and industry experts to elevate our content strategy.
The predicted salary is between 28800 - 48000 £ per year.
As a Content Marketing Manager, you will play a pivotal role in shaping our thought leadership and content strategy. Proactively engaging and collaborating with your peers across the team and beyond, your mission will be to develop engaging, insight-driven content that strengthens our brand authority, educates our audience, and drives meaningful engagement.
You’ll work closely with senior executives, subject matter experts, and marketing teams to create impactful reports, articles, video scripts, and social content while ensuring a cohesive brand voice. Additionally, you’ll lead editorial board management, content strategy development, and thought leader engagement. This is a high-impact, strategic, and creative role that offers the opportunity to own the content marketing function and make a significant difference in how we communicate with our audience.
- Thought Leader Engagement & Training: Work with subject matter experts to shape their thought leadership presence through content coaching, training, and strategic positioning.
- Template, Guidance & Content Creation: Develop and maintain content calendars, content frameworks, writing guides, and best practices to ensure consistency and quality across all thought leadership outputs. Create comprehensive content briefs including creative, and oversee execution from concept to delivery.
- Editorial Board Management: Lead content planning, manage an editorial calendar, and coordinate with stakeholders to ensure timely and effective content production.
- Content Writing & Strategy: Write, edit, and oversee high-impact content, including thought leadership insights, industry reports, video scripts, blog posts and social media content aligned with key topics. Monitor social media trends and recommend new opportunities for engagement.
- Brand & Key Topics Alignment: Ensure all content reflects brand messaging, values, and strategic themes and maintain brand consistency across all touchpoints.
- Performance & Optimisation: Track content performance, adjust strategies based on insights, and continuously optimise for engagement and reach.
5+ years’ experience in content marketing, editorial, or thought leadership roles. Strong writing, editing, and storytelling skills with a portfolio of high-quality content. Experience working with senior executives and subject matter experts to develop thought leadership materials. Ability to craft compelling reports, articles, video scripts, and social media content. Strong editorial project management, including content planning and calendar oversight. Understanding of B2B marketing strategies and audience engagement best practices. Proficiency in SEO, content analytics, and digital content best practices.
Content Marketing Manager - Events employer: ZEDRA Group
Contact Detail:
ZEDRA Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketing Manager - Events
✨Tip Number 1
Network with professionals in the content marketing and events industry. Attend relevant conferences, webinars, or local meetups to connect with potential colleagues and industry leaders. This can help you gain insights into the role and make valuable connections that could lead to opportunities.
✨Tip Number 2
Showcase your thought leadership skills by creating and sharing your own content on platforms like LinkedIn or Medium. Write articles or posts that reflect your understanding of current trends in content marketing and events, demonstrating your expertise and passion for the field.
✨Tip Number 3
Familiarise yourself with StudySmarter's brand voice and content style. Review our existing content to understand what resonates with our audience. Tailoring your approach to align with our messaging will show that you're a good fit for the team.
✨Tip Number 4
Prepare to discuss your experience with editorial project management during interviews. Be ready to share specific examples of how you've successfully managed content calendars and collaborated with stakeholders to produce high-quality content on time.
We think you need these skills to ace Content Marketing Manager - Events
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in content marketing, editorial roles, and thought leadership. Use specific examples that demonstrate your writing, editing, and storytelling skills.
Craft a Compelling Cover Letter: In your cover letter, express your passion for content marketing and how your experience aligns with the role. Mention specific projects where you've successfully engaged with senior executives or developed impactful content.
Showcase Your Portfolio: Include a portfolio of your best work that showcases high-quality content such as reports, articles, and social media posts. Highlight pieces that demonstrate your ability to engage audiences and reflect brand messaging.
Research and Align with Brand Values: Before applying, research the company's brand values and messaging. Ensure that your application materials reflect an understanding of their strategic themes and demonstrate how you can contribute to their content strategy.
How to prepare for a job interview at ZEDRA Group
✨Showcase Your Writing Skills
Prepare a portfolio of your best writing samples that demonstrate your storytelling abilities and versatility. Be ready to discuss the thought process behind each piece and how it aligns with brand messaging.
✨Understand the Brand Voice
Familiarise yourself with the company's existing content and brand voice. During the interview, highlight how you can maintain and enhance this voice across various content types while ensuring consistency.
✨Engage with Thought Leaders
Be prepared to discuss your experience working with subject matter experts. Share examples of how you've successfully coached them in content creation and positioned their insights effectively.
✨Demonstrate Strategic Thinking
Discuss your approach to content strategy development and editorial management. Provide examples of how you've tracked content performance and optimised strategies based on analytics to drive engagement.
