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- Tasks: Lead the strategic relaunch of a tech platform and craft compelling product narratives.
- Company: Join a global tech group renowned for innovation in digital security and industrial connectivity.
- Benefits: Enjoy ownership of impactful projects and work in a dynamic, cross-functional team.
- Why this job: Shape product messaging in a fast-paced environment while collaborating with diverse teams.
- Qualifications: Experience in product marketing and ability to simplify complex topics for B2B audiences.
- Other info: Reach out to discuss this exciting opportunity further!
The predicted salary is between 43200 - 72000 £ per year.
About the Role: This newly created position centres on the strategic relaunch of a platform. You’ll redefine its messaging, turning technical insights into commercially compelling narratives for audiences ranging from semiconductor to industrial sectors. Collaborating closely with sales and marcomms teams, this role places you at the forefront of value-driven product positioning within a high-performing, agile business unit.
The Company: This opportunity sits within a global technology group known for its innovation in digital security and industrial connectivity. The business unit operates with a nimble, high-performing structure and engages in cross-regional collaboration to deliver forward-thinking solutions in fast-evolving markets.
Benefits & Opportunities:
- Take ownership of a relaunch with wide-reaching strategic impact
- Work cross-functionally in a high-output, internationally connected team
- Join a dynamic work environment with the freedom to shape product messaging
To Be Successful, You’ll Need:
- Proven experience in product marketing, including segmentation and go-to-market strategy within technical/B2B settings
- Ability to convert complex technical topics into compelling commercial messaging
- A collaborative track record with cross-functional teams to drive value proposition development
Interested in Learning More? Reach out to me at sara@neuco-group.com or call 020 3002 0497 for an initial discussion.
Key Words: Product marketing – Solutions marketing – IoT – semiconductors – cybersecurity – go-to-market – B2B – value proposition
Solutions Marketing Manager || IoT, Cybersecurity, B2B employer: neuco
Contact Detail:
neuco Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Solutions Marketing Manager || IoT, Cybersecurity, B2B
✨Tip Number 1
Familiarise yourself with the latest trends in IoT and cybersecurity. Understanding the current landscape will help you speak confidently about how your skills align with the company's needs during interviews.
✨Tip Number 2
Network with professionals in the B2B product marketing space. Attend industry events or webinars to connect with others who can provide insights or even refer you to opportunities within their organisations.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully transformed technical insights into compelling narratives. This will demonstrate your ability to meet one of the key requirements of the role.
✨Tip Number 4
Research the company’s previous product launches and marketing strategies. Being knowledgeable about their past efforts will allow you to propose innovative ideas that could enhance their future initiatives.
We think you need these skills to ace Solutions Marketing Manager || IoT, Cybersecurity, B2B
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and requirements. Focus on the aspects of product marketing, technical messaging, and collaboration with sales and marcomms teams.
Tailor Your CV: Highlight your relevant experience in product marketing, especially in B2B and technical settings. Emphasise your ability to convert complex topics into compelling narratives, as this is crucial for the role.
Craft a Compelling Cover Letter: Use your cover letter to showcase your understanding of the company's mission and how your skills align with their needs. Mention specific examples of past successes in product marketing and collaboration with cross-functional teams.
Showcase Your Knowledge: In your application, demonstrate your familiarity with IoT, cybersecurity, and semiconductor industries. This can be done by referencing relevant projects or experiences that relate to these sectors.
How to prepare for a job interview at neuco
✨Understand the Technical Landscape
Familiarise yourself with the latest trends in IoT and cybersecurity. Be prepared to discuss how these technologies impact product marketing and how you can translate complex technical insights into compelling narratives.
✨Showcase Your Collaborative Skills
Highlight your experience working with cross-functional teams. Prepare examples of how you've successfully collaborated with sales and marketing communications to drive product positioning and value propositions.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills in real-world scenarios. Think about how you would approach the relaunch of a product and be ready to outline your go-to-market strategy.
✨Demonstrate Your Passion for Innovation
Express your enthusiasm for working in a dynamic, high-performing environment. Share your thoughts on how innovation drives success in product marketing and how you can contribute to the company's forward-thinking solutions.
