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For Companies At a Glance
- Tasks: Lead global content and social strategy across multiple platforms, creating engaging content.
- Company: Join a high-growth FinTech revolutionising trading for over 340,000 customers worldwide.
- Benefits: Enjoy a hybrid work model with three days in the office and dynamic team culture.
- Why this job: Shape the voice of a FTSE250 company and drive impactful storytelling in a fast-paced environment.
- Qualifications: Proven leadership in content and social, ideally within B2C FinTech or financial services.
- Other info: Be part of a cross-functional team that thrives on creativity and market insights.
The predicted salary is between 48000 - 84000 £ per year.
Propel is partnering with a publicly traded, high-growth FinTech that’s shaking up how the world trades. With mobile, web, and desktop platforms used by 340,000+ customers globally, they’re building the future of trading from stocks and crypto to options and futures. Now live in 16 regions and active in 18 countries, they’re scaling fast and looking for a bold, strategic, audience-obsessed Head of Content & Social to lead the next chapter of brand growth.
This is your chance to shape the voice of a FTSE250 company driving multi-format storytelling, building audience across social, and leading a high-impact content team that turns market insights into brand moments.
What you’ll be doing:
- Own and evolve the global content + social strategy across TikTok, Reddit, YouTube, X, LinkedIn, and more
- Lead the creation of scroll-stopping content: from thought leadership to live video and podcasts
- Collaborate across creative, PR, and brand to land one consistent, compelling story
- Grow, engage, and activate trading communities with channel-native content and creator collabs
- Use data to shape what’s next, track performance, spot trends, and adapt fast
- Lead a cross-functional crew of analysts, producers and creatives – and bring cultural energy to the wider team
- Speak the language of markets by translating trading trends into content that connects
What they’re looking for:
- A proven leader in content and social ideally with B2C FinTech or FS experience
- Clear strategic vision and hands-on campaign know-how
- History of building or scaling content functions that move the needle on brand or audience growth with team leadership experience
- Strong grip on social-first thinking from TikTok to Reddit and everything in between
- Natural storyteller sharp on tone, culturally switched on, media-ready
- Confident talking markets, investing and trading and making it relatable
- A team-first leader who empowers others and owns outcomes
- Thrives in high-speed, high-autonomy environments with a global lens
Location: London-based | Hybrid: 3 days in-office
If you’re a content and social leader who can talk Reddit and real yields in the same sentence, let’s talk.
Contact Detail:
Job Traffic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Digital Media
✨Tip Number 1
Familiarise yourself with the latest trends in digital media, especially on platforms like TikTok and Reddit. Understanding what content resonates with audiences on these channels will help you demonstrate your strategic vision during discussions.
✨Tip Number 2
Showcase your ability to lead a team by preparing examples of successful campaigns you've managed. Be ready to discuss how you empowered your team and drove results, as this role requires strong leadership skills.
✨Tip Number 3
Engage with trading communities online to understand their needs and preferences. This insight will not only help you connect with the audience but also allow you to speak their language during interviews.
✨Tip Number 4
Prepare to discuss how you use data to inform your content strategy. Being able to articulate how you've tracked performance and adapted your approach based on insights will set you apart as a candidate.
We think you need these skills to ace Head of Digital Media
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and expectations of the Head of Content & Social position. Tailor your application to highlight relevant experience in content strategy and social media management.
Showcase Your Experience: In your CV and cover letter, emphasise your previous leadership roles in content and social media, particularly within the FinTech or financial services sectors. Provide specific examples of campaigns you've led that resulted in audience growth or brand engagement.
Demonstrate Strategic Thinking: Illustrate your strategic vision for content and social media in your application. Discuss how you would approach building a global content strategy and how you plan to engage trading communities through various platforms.
Highlight Data-Driven Insights: Mention your experience with data analysis and how it informs your content decisions. Include examples of how you've used data to track performance, spot trends, and adapt strategies in previous roles.
How to prepare for a job interview at Job Traffic
✨Showcase Your Strategic Vision
Be prepared to discuss your strategic vision for content and social media. Think about how you would evolve the global strategy for platforms like TikTok and Reddit, and be ready to share specific examples from your past experiences that demonstrate your ability to think strategically.
✨Demonstrate Your Storytelling Skills
As a Head of Content & Social, storytelling is key. Prepare to present a few examples of successful campaigns you've led, focusing on how you crafted compelling narratives that resonated with audiences. Highlight your ability to adapt tone and style to different platforms.
✨Know Your Metrics
Familiarise yourself with key performance indicators relevant to content and social media. Be ready to discuss how you use data to inform your strategies, track performance, and adapt to trends. This will show your analytical side and your commitment to results.
✨Emphasise Team Leadership
This role requires strong leadership skills. Prepare to talk about your experience in leading cross-functional teams, empowering others, and driving outcomes. Share specific instances where you fostered collaboration and cultural energy within your team.
