We are looking for a VP Performance Media for a leading online marketplace for student living. They have over 2 million beds on their platform and have helped students in over 170 countries,.The business has been through a major transformation and this a rare opportunity to completely reshape the performance team.You will mainly be responsible for:Building their global performance team and capability from scratch with a key focus on paid search and paid social.Understanding the emerging media platforms for Gen Z and Gen Alpha audiences. Fostering a test and learn strategy whilst managing a small media budget.Designing sophisticated media measurement frameworks for a diverse global student segments.Leading and inspiring a small team and agency partners.Oversee the roll out of a new CRM platform and develop a CRM strategy.You must have experience leading with a small team and ideally come from a D2C start-up or scale-up environment.The role is based in London with occasional travel to key markets.
Performance Director (London Area) employer: Placed
Contact Detail:
Placed Recruiting Team