SEO Manager - Cardiff - £50k-£55k
SEO Manager - Cardiff - £50k-£55k

SEO Manager - Cardiff - £50k-£55k

Cardiff Full-Time 40000 - 46000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead a dynamic SEO team to drive impactful strategies and boost business growth.
  • Company: Join a forward-thinking digital business in Cardiff, focused on innovation and results.
  • Benefits: Enjoy competitive salary, collaborative culture, and opportunities for professional growth.
  • Why this job: Make a real impact in shaping SEO strategies while mentoring a passionate team.
  • Qualifications: Proven experience in leading SEO teams with strong technical skills and data-driven mindset.
  • Other info: Exciting chance to be recognised for your achievements in a growing company.

The predicted salary is between 40000 - 46000 £ per year.

A forward thinking digital business based in Cardiff is looking for an SEO Manager who thrives on commercial impact to join their growing team and to help shape the direction of technical SEO. You will help to evolve a high performing SEO strategy that drives qualified leads, boosts conversion, and fuels real business growth. You will provide guidance and direction to junior team members, work cross functionally, and make decisions that have an impact.

You will be leading a tight knit team of SEO specialists and a digital PR executive, working alongside a dedicated SEO Content Manager to craft strategies that connect search intent with business value. You will be monitoring performance daily, stay ahead of trends and algorithm changes, and make quick, data led decisions that support growth and resilience.

Your role will involve:

  • Guide and mentor a small SEO team to deliver clear, measurable outcomes.
  • Analyse keyword opportunities, trends and performance to target high-converting users.
  • Stay ahead of algorithm updates, mitigating risks, maximising wins.
  • Audit and enhance technical SEO (crawlability, indexing, Core Web Vitals).
  • Work with development teams to prioritise fixes that deliver commercial value.
  • Optimise on-page structure, content and user flow for performance and intent.
  • Oversee digital PR and link building campaigns to build authority and trust.
  • Monitor backlink profile health and lead outreach to attract quality traffic.
  • Embed SEO best practices across teams and projects.
  • Use tools like GA4, Ahrefs, Screaming Frog and Looker Studio to make data led decisions.
  • Always tie efforts back to lead gen, conversions and revenue impact.

We need you to have:

  • Solid experience leading or mentoring SEO teams or guiding junior team members.
  • Strong technical SEO skills with a commercial focus.
  • Fluency in GA4, Search Console, Screaming Frog, Ahrefs, Looker Studio.
  • The ability to explain data clearly and drive confident decisions.
  • A proactive, solutions first mindset and sharp attention to detail.
  • Strong communication and collaboration skills across tech and non tech teams.
  • Passion for results, someone who takes pride in making a real impact.

The following would be beneficial:

  • Familiarity with HTML/CSS for faster fixes and collaboration.
  • Experience with log file analysis or building automated SEO dashboards.
  • Relevant certifications (e.g., GA, Semrush, digital marketing).
  • Background in influencer partnerships or PR collaborations.

This is an exciting opportunity to play a key role in shaping the SEO strategy of the business and being recognised for your achievements.

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Contact Detail:

Smile Digital Talent Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land SEO Manager - Cardiff - £50k-£55k

Tip Number 1

Familiarise yourself with the latest SEO trends and algorithm updates. This will not only help you in interviews but also demonstrate your proactive approach to staying ahead in the field.

Tip Number 2

Showcase your experience in leading or mentoring teams by preparing specific examples of how you've guided junior members in previous roles. This will highlight your leadership skills, which are crucial for this position.

Tip Number 3

Get comfortable with the tools mentioned in the job description, like GA4 and Ahrefs. Being able to discuss your hands-on experience with these tools will set you apart from other candidates.

Tip Number 4

Prepare to discuss how you've tied SEO efforts back to lead generation and revenue impact in your previous roles. This will show that you understand the commercial side of SEO, which is a key focus for this role.

We think you need these skills to ace SEO Manager - Cardiff - £50k-£55k

Technical SEO Expertise
Team Leadership and Mentoring
Keyword Analysis
Data-Driven Decision Making
GA4 Proficiency
Search Console Familiarity
Screaming Frog Experience
Ahrefs Knowledge
Looker Studio Skills
On-Page Optimisation
Digital PR and Link Building
Attention to Detail
Strong Communication Skills
Collaboration Across Teams
Proactive Problem-Solving
Understanding of HTML/CSS

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in leading SEO teams and your technical skills. Use specific examples of past successes, especially those that demonstrate commercial impact and measurable outcomes.

Craft a Compelling Cover Letter: In your cover letter, express your passion for SEO and how you can contribute to the company's growth. Mention your familiarity with tools like GA4 and Ahrefs, and how you've used them to drive results in previous roles.

Showcase Your Technical Skills: Emphasise your strong technical SEO skills in your application. Discuss your experience with auditing and enhancing technical SEO aspects such as crawlability and indexing, and how you've collaborated with development teams to implement fixes.

Highlight Leadership Experience: Since the role involves guiding and mentoring a team, be sure to highlight any leadership experience you have. Provide examples of how you've successfully led projects or mentored junior team members to achieve clear, measurable outcomes.

How to prepare for a job interview at Smile Digital Talent Ltd

Showcase Your Leadership Skills

As an SEO Manager, you'll be guiding a team. Be prepared to discuss your experience in leading or mentoring others. Share specific examples of how you've helped junior team members grow and how you approach team dynamics.

Demonstrate Technical Expertise

Make sure to brush up on your technical SEO knowledge. Be ready to explain concepts like crawlability, indexing, and Core Web Vitals. Discuss any tools you’ve used, such as GA4 or Screaming Frog, and how they’ve helped you make data-driven decisions.

Prepare for Scenario Questions

Expect questions that assess your problem-solving skills. Think about past challenges you've faced in SEO and how you overcame them. Be ready to discuss how you stay ahead of algorithm updates and what strategies you employ to mitigate risks.

Connect SEO to Business Outcomes

The role focuses on driving commercial impact, so be prepared to tie your SEO efforts back to lead generation and revenue. Share examples of how your strategies have led to measurable business growth and how you track performance.

SEO Manager - Cardiff - £50k-£55k
Smile Digital Talent Ltd
Location: Cardiff
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