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- Tasks: Develop and implement PR plans to boost the firm's profile in London.
- Company: Join a leading global law firm known for its innovative approach.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration.
- Why this job: Be at the forefront of legal PR, shaping narratives and building relationships.
- Qualifications: 4-5 years of PR experience, strong UK media contacts, and legal knowledge required.
- Other info: Only candidates with relevant law or consultancy experience will be considered.
The predicted salary is between 36000 - 60000 £ per year.
Blue Legal are partnering with a leading global law firm who are recruiting for a Public Relations Specialist to join their London office. The role involves developing and implementing PR plans to promote the firm’s thought leadership reports, events, campaigns, new partner hires and other marketing activities to build the firm’s profile in the London market. The ideal candidate will be highly motivated, very proactive in approach and with a strong drive to build a positive profile for the firm.
The Responsibilities:
- Serve as the primary day-to-day contact for the press and manage media inquiries.
- Research and identify media opportunities across national, trade, regional, and legal outlets, including comment pieces, profiles, and articles.
- Build and maintain relationships with target reporters, securing relevant opportunities for firm partners.
- Coordinate media briefings and interviews, preparing partners and advising on media engagement techniques.
- Proactively pitch story ideas and monitor editorial calendars to secure positive media coverage and increase firm visibility.
- Draft press releases, pitches, articles, and enhance newsworthiness of routine firm developments.
- Maintain accurate media contact lists and support PR administration, including media tracking and conflict checking.
- Collaborate with external PR agencies and attend practice group meetings to align PR efforts with strategic business goals.
The Candidate:
- Excellent written and verbal communication, ability to draft with minimal revisions, prioritise tasks, multitask under pressure, and deliver high-quality, detail-oriented work within deadlines.
- 4–5 years of PR/communications experience (preferably in a large law firm), with strong UK media contacts and a good understanding of the UK legal media landscape.
- Proficient in Microsoft Office, legal databases, social media (including LinkedIn), PR tools, and experienced in handling complex and sensitive subject matter, especially legal topics.
- Collaborative, proactive, professional demeanour with strong interpersonal skills, confidentiality awareness, and a keenness to learn and grow.
Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.
Public Relations Specialist (London Area) employer: Blue Legal
Contact Detail:
Blue Legal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Public Relations Specialist (London Area)
✨Tip Number 1
Network with professionals in the legal PR field. Attend industry events, webinars, or local meetups to connect with people who work in law firms or have experience in legal communications. Building these relationships can lead to valuable insights and potential job referrals.
✨Tip Number 2
Stay updated on current trends in the legal sector and PR strategies. Follow relevant publications, blogs, and social media accounts to understand what’s happening in the industry. This knowledge will help you engage in meaningful conversations during interviews and demonstrate your passion for the role.
✨Tip Number 3
Prepare to discuss specific examples of your past PR successes, especially those related to the legal field. Think about campaigns you've worked on, media coverage you've secured, or relationships you've built with journalists. Being able to articulate these experiences will set you apart from other candidates.
✨Tip Number 4
Familiarise yourself with the firm’s recent news and thought leadership pieces. Understanding their current initiatives and how they position themselves in the market will allow you to tailor your approach and show genuine interest in contributing to their PR efforts.
We think you need these skills to ace Public Relations Specialist (London Area)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in public relations, especially within a law firm or similar sectors. Emphasise your communication skills and any specific achievements that align with the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the legal media landscape and your proactive approach to PR. Mention specific examples of how you've successfully managed media inquiries or developed PR plans in the past.
Showcase Your Media Contacts: In your application, highlight your existing relationships with UK media contacts. This is crucial for the role, so provide examples of how these connections have benefited your previous employers.
Proofread Your Application: Before submitting, thoroughly proofread your CV and cover letter. Ensure there are no grammatical errors and that your writing reflects the high-quality, detail-oriented work expected in this role.
How to prepare for a job interview at Blue Legal
✨Know Your Media Landscape
Familiarise yourself with the UK legal media landscape before the interview. Understand key publications, journalists, and trends in legal PR. This knowledge will help you demonstrate your expertise and show that you're proactive about staying informed.
✨Showcase Your Writing Skills
Be prepared to discuss your writing experience and bring samples of your work, such as press releases or articles you've drafted. Highlight how your writing has secured media coverage or enhanced a firm's profile, as this is crucial for the role.
✨Demonstrate Relationship-Building Skills
Discuss specific examples of how you've built and maintained relationships with journalists or media outlets. Emphasise your ability to secure opportunities for partners and how you approach media engagement, as this is a key responsibility of the role.
✨Prepare for Scenario Questions
Anticipate questions about how you would handle various PR scenarios, such as managing a media crisis or pitching a story idea. Think through your strategies and be ready to articulate your thought process clearly during the interview.
