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- Tasks: Lead partnership strategies and create innovative brand activations for live events.
- Company: Join a dynamic live events business focused on brand engagement and memorable experiences.
- Benefits: Enjoy competitive pay, flexible working options, and exciting corporate perks.
- Why this job: Be at the forefront of brand partnerships in a vibrant industry that values creativity and impact.
- Qualifications: Proven experience in sponsorship sales with a strong network in food, drink, and lifestyle sectors.
- Other info: This role offers the chance to work with top brands and shape unforgettable live experiences.
The predicted salary is between 43200 - 72000 £ per year.
Are you a commercially driven, creative partnerships leader with a passion for live experiences and brand engagement? We are looking for a Director of Brand Partnerships for a large live events business to take their commercial strategy to the next level. Reporting to senior leadership, this is a pivotal role designed to build long-term brand alliances, create innovative partnership propositions, and deliver tangible revenue growth through high-impact sponsorships and brand activations.
Key Focus Areas
- Develop and lead partnership strategy across multiple event formats
- Identify new commercial opportunities with brands, venues, and agencies
- Create compelling propositions for brand activations, fan zones, and seasonal experiences
- Build strategic relationships with household-name food & beverage brands
- Deliver sponsorship deals that offer clear ROI and meaningful audience engagement
- Collaborate cross-functionally with marketing, operations, and revenue teams
- Lead a high-performing partnerships and brand activation team
What You'll Bring
- Proven experience in sponsorship sales and partnership development
- A strong network across brands and agencies - particularly in food, drink, and lifestyle sectors
- Strategic mindset with the ability to craft tailored, commercially viable partnership packages
- Strong financial and commercial acumen
- Confidence working with senior stakeholders, including brand and C-suite leaders
- A passion for live events, fan engagement, and experiential marketing
Director of Brand Partnerships employer: COREcruitment Ltd
Contact Detail:
COREcruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Brand Partnerships
✨Tip Number 1
Network like a pro! Attend industry events, conferences, and networking meetups related to live experiences and brand partnerships. This will help you connect with key players in the food, drink, and lifestyle sectors, which is crucial for building those strategic relationships.
✨Tip Number 2
Showcase your creativity! Prepare a portfolio of innovative partnership propositions you've developed in the past. Highlight any successful sponsorship deals that resulted in significant ROI, as this will demonstrate your ability to deliver tangible results.
✨Tip Number 3
Familiarise yourself with our brand and its values. Understanding our mission and how we engage audiences will allow you to tailor your approach when discussing potential partnerships, making you a more attractive candidate.
✨Tip Number 4
Prepare to discuss your strategic mindset. Be ready to share examples of how you've identified new commercial opportunities and crafted tailored partnership packages in previous roles. This will showcase your ability to think critically and strategically in a fast-paced environment.
We think you need these skills to ace Director of Brand Partnerships
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in sponsorship sales and partnership development. Focus on your achievements in building brand alliances and delivering revenue growth, especially in the live events sector.
Craft a Compelling Cover Letter: In your cover letter, express your passion for live experiences and brand engagement. Use specific examples of how you've successfully created innovative partnership propositions and delivered ROI through sponsorships.
Highlight Your Network: Emphasise your strong network across brands and agencies, particularly in the food, drink, and lifestyle sectors. Mention any key relationships that could be beneficial for the role and how you plan to leverage them.
Showcase Strategic Thinking: Demonstrate your strategic mindset by outlining how you would approach developing and leading partnership strategies. Include examples of tailored, commercially viable partnership packages you've crafted in the past.
How to prepare for a job interview at COREcruitment Ltd
✨Showcase Your Commercial Acumen
Be prepared to discuss your previous experiences in sponsorship sales and partnership development. Highlight specific examples where you successfully identified new commercial opportunities and delivered tangible revenue growth.
✨Demonstrate Your Strategic Mindset
Think about how you can craft tailored, commercially viable partnership packages. During the interview, share your thought process on developing partnership strategies across various event formats and how you would approach this role.
✨Leverage Your Network
Since a strong network is crucial for this role, be ready to talk about your connections within the food, drink, and lifestyle sectors. Mention any key relationships you have with brands and agencies that could benefit the company.
✨Passion for Live Events
Express your enthusiasm for live experiences and brand engagement. Share personal anecdotes or insights that demonstrate your passion for experiential marketing and fan engagement, as this will resonate well with the interviewers.
