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- Tasks: Lead magazine advertising sales and develop strategies to boost revenue.
- Company: Join Insignia Group, a leader in luxury media and advertising.
- Benefits: Enjoy competitive salary, flexible working options, and professional development opportunities.
- Why this job: Be part of a dynamic team driving innovation in premium media sales.
- Qualifications: 10+ years in advertising/media sales; strong client relationships required.
- Other info: Opportunity to work with top-tier brands in fashion, travel, and lifestyle.
The predicted salary is between 43200 - 72000 £ per year.
We are seeking a dynamic and results-driven Commercial Director to lead our magazine advertising sales operations. This individual will be responsible for developing and executing a robust commercial strategy to grow advertising revenue across print and digital platforms. The ideal candidate will have a strong network of clients and agencies in the luxury, fashion, travel, finance, and lifestyle sectors, with proven success in premium media sales.
Key Responsibilities:
- Define and implement the commercial sales strategy aligned with overall business objectives.
- Identify and pursue new business opportunities with brands, agencies, and media buyers.
- Expand relationships with existing advertisers to increase revenue and renewals.
- Build and lead a high-performing sales team, providing mentorship, training, and clear KPIs.
- Monitor and report on sales performance, revenue forecasting, and pipeline management.
- Develop tailored advertising packages across print, digital, branded content, and special editions.
- Drive sponsorship and partnership opportunities for events, supplements, and native content.
- Manage top-tier accounts and attend client meetings, industry events, and trade shows.
- Work closely with editorial, marketing, and production teams to deliver integrated campaigns.
- Provide strategic input into pricing, packaging, and positioning of advertising inventory.
- Stay abreast of market trends, competitor activity, and shifts in advertiser behaviour.
- Identify emerging categories and sectors for new revenue streams.
Key Requirements:
- Minimum of 10 years' experience in advertising/media sales, with at least 5 years in a senior commercial role.
- Demonstrated track record of exceeding sales targets and building revenue pipelines.
- Strong relationships with media agencies, luxury brands, and direct clients across relevant sectors.
- Deep understanding of print, digital, and content-driven advertising solutions.
- Excellent leadership, negotiation, and client-facing communication skills.
- Strategic thinker with a proactive, entrepreneurial mindset.
- Bachelor’s degree in Marketing, Business, Media, or related field; MBA preferred.
Contact Detail:
Golden Bees Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Director - Magazine Advertising Sales (Basé à London)
✨Tip Number 1
Network strategically within the luxury, fashion, and lifestyle sectors. Attend industry events and trade shows where you can meet potential clients and partners. Building relationships in these areas will give you a competitive edge.
✨Tip Number 2
Stay updated on market trends and competitor activities. This knowledge will not only help you in interviews but also demonstrate your proactive approach to understanding the advertising landscape.
✨Tip Number 3
Prepare to discuss your previous successes in exceeding sales targets. Be ready to share specific examples of how you've developed revenue pipelines and managed top-tier accounts effectively.
✨Tip Number 4
Showcase your leadership skills by discussing how you've built and mentored high-performing teams in the past. Highlighting your ability to lead will resonate well with the hiring team.
We think you need these skills to ace Commercial Director - Magazine Advertising Sales (Basé à London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in advertising and media sales. Focus on your achievements in previous roles, especially those that demonstrate your ability to exceed sales targets and build strong client relationships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the luxury, fashion, travel, finance, and lifestyle sectors. Explain how your background aligns with the role and how you can contribute to the company's commercial strategy.
Highlight Leadership Experience: Since this role involves team management, emphasise your leadership skills and experience. Provide examples of how you've successfully built and led high-performing teams in the past.
Showcase Industry Knowledge: Demonstrate your knowledge of current market trends and competitor activities in your application. Mention any specific insights or strategies you have that could benefit the company in growing their advertising revenue.
How to prepare for a job interview at Golden Bees
✨Showcase Your Network
As a Commercial Director, your connections are invaluable. Be prepared to discuss your existing relationships with clients and agencies in the luxury, fashion, and lifestyle sectors. Highlight specific examples of how these connections have led to successful partnerships or revenue growth.
✨Demonstrate Strategic Thinking
The role requires a strategic mindset. During the interview, share your approach to developing and executing commercial strategies. Discuss how you identify new business opportunities and adapt to market trends, showcasing your ability to think ahead and innovate.
✨Highlight Leadership Experience
With a focus on team management, it's crucial to illustrate your leadership style. Talk about your experience in building and mentoring high-performing sales teams, including specific KPIs you've set and how you've motivated your team to exceed targets.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills. Prepare examples of how you've handled challenges in previous roles, particularly in revenue generation and client development. This will demonstrate your ability to navigate complex situations effectively.
