At a Glance
- Tasks: Lead marketing strategies and events for a high-end restaurant in London.
- Company: Join a dynamic team at Shanghai Me, a premier dining destination.
- Benefits: Enjoy a creative work environment with opportunities for professional growth.
- Why this job: Be part of a vibrant culture that values innovation and brand excellence.
- Qualifications: 4-5 years in marketing, preferably in F&B; strong social media skills required.
- Other info: This role is on-site in London, perfect for those passionate about hospitality.
The predicted salary is between 36000 - 60000 £ per year.
Marketing Manager will work closely with the Global Brand Marketing Manager, Director of Marketing and the General Manager to plan and maintain the brand identity through strategic planning and activation. The role requires organization, flexibility, and creativity. Knowledge and interest in the F&B, brand, and marketing industries are essential with a willingness to learn more.
RESPONSIBILITIES:
- Creating content brief for any marketing activation
- Conceiving and proposing to the Global Brand Marketing Manager a marketing calendar with a localized approach
- Supporting the execution of activations in the restaurant
- Overseeing events, treating them as a professional mission while keeping the global brand marketing manager informed and engaged
- Assisting and supporting the Global Brand Marketing Manager in charge of private dining events (PDR)
- Maintaining seamless communication with the global brand marketing manager
- Conceiving and proposing to the Global Brand Marketing Manager a social media calendar with a localized approach
- Overseeing strategic digital campaigns to drive awareness, build brand equity and convert prospective guests to loyal guests
- Liaising closely with the brand team and the operation team to meet business needs
- Assisting in the development of all brand collaterals
- Maintaining tone of voice across all brand touch points on digital and local platforms
- Responding to DMs across all platforms from guests
- Managing Graphic Design, PR agency, and Digital Marketing Agency
- Keeping a close record of challenges and achievements through monthly reporting
- Working closely with the Brand Manager to ensure brand standards are consistently met
- Coordinating photoshoots and videoshoots
- Preparing monthly BRM reports with social media, PR and digital marketing inclusions
QUALIFICATIONS & SKILLS:
- 4-5 years experience in Brand/Marketing (experience within the F&B industry is preferred)
- Working proficiency in the language of their environment
- Hospitality/F&B background
- Understanding of London F&B scene
- Keen interest in high end, fine-dining restaurant
- Capacity to work autonomously
- Experience in working with operations team (FOH and BOH)
- Strong interpersonal skills
- Very organised, well spoken, patient, hospitable, creative, passionate, positive mindset
- Able to work effectively on their own and as part of a global team
- Able to work under pressure
- Eye for quality and detail
- Experience in content creation, digital marketing, events management, budgeting, reporting, account management
- Self-starter with solution driven mindset
- Educational background in marketing preferred
- Excellent social media skills/content creation and knowledge of Microsoft Office/Mailchimp/Canva
- Confident in spoken and written English
Contact Detail:
Job Traffic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Hospitality
✨Tip Number 1
Familiarise yourself with the London F&B scene. Attend local events, visit high-end restaurants, and engage with industry professionals to gain insights that will help you in interviews and discussions about the role.
✨Tip Number 2
Showcase your creativity by preparing a mock marketing calendar or content brief tailored to Shanghai Me London. This will demonstrate your proactive approach and understanding of the brand's needs during your interview.
✨Tip Number 3
Network with professionals in the hospitality and marketing sectors. Use platforms like LinkedIn to connect with current employees at StudySmarter or similar companies, as personal referrals can significantly boost your chances.
✨Tip Number 4
Prepare to discuss your experience with digital marketing campaigns and event management. Be ready to share specific examples of how you've successfully driven brand awareness and engagement in previous roles.
We think you need these skills to ace Marketing Manager - Hospitality
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand and marketing, especially within the F&B industry. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the hospitality sector and your understanding of the London F&B scene. Mention specific examples of past successes in marketing or event management that align with the responsibilities outlined in the job description.
Showcase Your Creativity: Since the role requires creativity, consider including a portfolio or examples of previous marketing campaigns or content you've created. This can help illustrate your ability to conceive and execute innovative marketing strategies.
Highlight Interpersonal Skills: Emphasise your strong interpersonal skills in both your CV and cover letter. Provide examples of how you've successfully collaborated with teams or managed relationships with external agencies, as this is crucial for the role.
How to prepare for a job interview at Job Traffic
✨Showcase Your Creativity
As a Marketing Manager in the hospitality sector, creativity is key. Prepare examples of past campaigns or content you've created that demonstrate your innovative thinking and ability to engage audiences.
✨Know the F&B Scene
Familiarise yourself with the London food and beverage landscape. Be ready to discuss current trends and how they can influence marketing strategies for Shanghai Me London. This shows your passion and understanding of the industry.
✨Demonstrate Organisational Skills
The role requires strong organisational abilities. Bring examples of how you've successfully managed multiple projects or events simultaneously, highlighting your attention to detail and ability to work under pressure.
✨Engage with the Brand's Vision
Research Shanghai Me London and its brand identity. Be prepared to discuss how you would maintain and enhance this identity through strategic planning and activation, showing that you align with their vision.