Head of Marketing Campaigns (Brighton)

About Our Client

My client is a growing SME with offices in Brighton.

Job Description

As the Head of Marketing Campaigns you will have the following responsibilities:

• Manage the email channel, optimising customer journeys, executing key communications (e.g., newsletters), and developing nurture campaigns to increase engagement and conversions
• Analyse data to improve performance, identify new journeys and target markets, and ensure accurate data segmentation
• Oversee multi-channel campaigns, ensuring consistent messaging and execution
• Lead media partnership strategy, negotiate high-value partnerships, and use data to inform decision-making
• Collaborate with Sales to develop strategies that maximise commercial success
• Work with the wider leadership team to identify optimisation opportunities across channels
• Provide timely reports and insights on campaign and performance metrics
• Partner with leadership to identify and leverage commercial opportunities across campaigns.

The Successful Applicant

The successful Head of Marketing Campaigns will have the following:

• Demonstrable experience within a similar role; with a proven track record of delivering marketing campaigns, including email automation experience – ideally gained within events or working with B2B events
• A strong track record of managing teams
• Excellent communication skills – both verbal and written; with excellent copywriting skills
• The ability to work as part of a truly collaborative team.

What\’s on Offer

The successful candidate will receive a fantastic package, DOE.
Brighton based x3 days a week in the office and x2 from home – as well as a flexible approach to working.

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