At a Glance
- Tasks: Lead and optimise digital and telemarketing campaigns to enhance customer engagement.
- Company: PayPlan helps individuals in debt with tailored advice and solutions, promoting empathy and respect.
- Benefits: Enjoy free parking, gym memberships, charity days, and a supportive wellbeing programme.
- Why this job: Join a mission-driven team making a real impact while developing your skills in a dynamic environment.
- Qualifications: Experience in campaign management, CRM systems, and strong communication skills are essential.
- Other info: Permanent role with a 35-hour work week plus paid lunch; ideal for those passionate about helping others.
The predicted salary is between 29000 - 35000 £ per year.
Location: Totemic House
Department: Payplan
Salary: £35,000 - £40,000
Hours: 40 (35 hour working week with a paid lunch hour each day totalling 40 hours a week)
Contract Type: Permanent
Here at PayPlan we are looking for a Digital and Telemarketing Campaign Manager to develop and lead our outbound engagement campaigns. This role is responsible for planning, executing, and analysing initiatives to support customer engagement. The ideal candidate will have a strong background in campaign management and data-driven decision-making.
Who are PayPlan?
We believe that everyone should be treated with empathy and respect, especially when dealing with sensitive financial situations. Our goal is to help people who are in debt by providing them with free debt advice and solutions that are tailored to their individual circumstances. We are proud to help and support our clients through their journey and in turn are committed to making a positive impact on their lives.
Why work at PayPlan?
We are dedicated to making a difference in the lives of those in need and we would love for passionate, empathetic and understanding colleagues to join us in our mission. If you are customer-focused, an excellent communicator with good listening skills, and share our values of empathy, respect, and making a positive impact, then we would love for you to be a part of our team. With access to a range of employee benefits, a supportive work culture, and opportunities for personal and professional growth, we offer more than just a job; we offer a rewarding career. Come join us and make a difference in people's lives whilst enjoying what you do!
What would you be doing as a Digital and Telemarketing Campaign Manager here at PayPlan?
We are looking for a Digital and Telemarketing Campaign Manager who thrives on strategy and planning; our clients are the heart of everything we do and we want to make sure we optimise every opportunity to support them. We are looking for someone with contact centre experience who can use data to drive decisions and develop strong campaigns.
As a Digital and Telemarketing Campaign Manager at PayPlan you will:
- Develop and implement digital and telemarketing campaign strategies aligned with business goals
- Define target audiences, messaging and KPIs for each campaign
- Oversee daily operations of campaigns
- Ensure compliance with data protection and telemarketing regulations (e.g., GDPR, TPS)
- Use CRM and dialer systems to manage call flows and engagement tracking
- Analyse campaign metrics (conversion rates, response volumes, ROI)
- Generate reports and present insights to stakeholders
- Continuously test and refine messaging, scripts, timing, and targeting to improve outcomes
- Work closely with Sales, Marketing, and Customer Service teams to align messaging and goals
About You:
- Proven experience in digital, telemarketing, or call centre campaign management
- Proficiency in CRM systems and telephony tools
- Excellent communication and organisational skills
- Experience in analysing data and presenting results to stakeholders of varying levels
- Knowledge of relevant compliance and data privacy laws
Benefits:
Working for PayPlan, you'll have access to a range of employee benefits. We want to do the best for our colleagues, looking after their wellbeing and ensuring they have the support and resources needed to thrive both personally and professionally. Key benefits include:
- Free on-site parking at all our office locations
- Subsidised Gym Membership with local gym
- Cycle to work scheme
- Referral scheme you can be rewarded for referring friends and family to join the team too!
- 2 charity days a year for our employees to use for a charity close to them
- Access to an in-house Financial Advisor
- Access to our 24/7 Employee Assistance Programme
- Dedicated Wellbeing Champions across the business with wellbeing rooms at all office locations
- Access to JAAQ at work a Mental Wellbeing Platform giving you access to videos and support whenever you need it
- Health Med Wellness Wellness and Performance hub
- Discounts on many Highstreet stores
- Enhanced benefits for long-serving employees, including additional holiday and much more
Digital and Telemarketing Campaign Manager employer: PayPlan
Contact Detail:
PayPlan Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital and Telemarketing Campaign Manager
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing and telemarketing. Understanding current strategies and tools will help you demonstrate your expertise during interviews and discussions.
✨Tip Number 2
Network with professionals in the industry, especially those who have experience in campaign management. Attend relevant events or join online forums to connect with others and gain insights that could give you an edge.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics and outcomes, as this will showcase your ability to drive results and make data-driven decisions.
✨Tip Number 4
Research PayPlan's mission and values thoroughly. Being able to articulate how your personal values align with theirs will show your genuine interest in the role and the company culture.
We think you need these skills to ace Digital and Telemarketing Campaign Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital and telemarketing campaign management. Emphasise your proficiency with CRM systems and any data-driven decision-making you've done in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for helping others, aligning with PayPlan's mission. Mention specific examples of how you've successfully managed campaigns and improved customer engagement in the past.
Highlight Compliance Knowledge: Since the role involves ensuring compliance with data protection and telemarketing regulations, be sure to mention your understanding of GDPR and TPS in your application. This will demonstrate your readiness for the responsibilities of the position.
Showcase Analytical Skills: In your application, provide examples of how you've analysed campaign metrics and used insights to drive improvements. This could include discussing specific KPIs you've worked with and the outcomes of your analyses.
How to prepare for a job interview at PayPlan
✨Showcase Your Campaign Management Experience
Be prepared to discuss your previous experience in managing digital and telemarketing campaigns. Highlight specific examples where you successfully planned, executed, and analysed campaigns, focusing on the results achieved.
✨Demonstrate Data-Driven Decision Making
Since the role requires a strong background in data analysis, come equipped with examples of how you've used data to inform your campaign strategies. Discuss any tools or methodologies you’ve employed to track metrics and improve outcomes.
✨Understand Compliance Regulations
Familiarise yourself with relevant compliance and data privacy laws, such as GDPR and TPS. Be ready to explain how you ensure compliance in your campaigns, as this is crucial for the role at PayPlan.
✨Emphasise Empathy and Customer Focus
PayPlan values empathy and respect in their mission. Prepare to share instances where you've demonstrated these qualities in your work, especially when dealing with sensitive customer situations. This will show that you align with their core values.