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- Tasks: Lead digital marketing strategies, focusing on lead generation through various channels.
- Company: Join a successful digital agency known for innovative solutions and measurable results.
- Benefits: Enjoy a part-time remote role, competitive salary, 24 days leave, and a medical cashback plan.
- Why this job: Be part of a collaborative team that values innovation and offers growth opportunities.
- Qualifications: Experience in digital marketing, especially in lead generation and using CRM tools.
- Other info: Flexible working environment with monthly in-person meetings.
The predicted salary is between 24000 - 36000 £ per year.
We are seeking a talented and motivated Digital Marketing Manager (Part-Time) to join our client’s growing digital agency. This is a key role focused on developing and executing effective lead generation strategies across multiple digital channels, including LinkedIn, PPC, and inbound marketing. If you're passionate about driving results and have experience building digital outreach from the ground up, this could be the perfect fit.
Our client is a successful and well-established digital agency based in the South West, known for delivering exceptional digital solutions across a wide variety of industries. With a focus on innovation and measurable results, they are expanding their team to enhance their lead generation efforts through smarter digital marketing.
Key Responsibilities:- Build and optimise LinkedIn outreach strategies to generate quality B2B leads.
- Plan and execute PPC campaigns across Google Ads and LinkedIn Ads to attract inbound enquiries.
- Create inbound marketing strategies including content marketing, automated email workflows, and lead nurturing.
- Identify and trial new digital channels to improve lead acquisition.
- Use CRM tools to track, manage and report on lead pipeline.
- Work collaboratively with internal sales and marketing teams to align campaigns with business goals.
- Analyse campaign performance and continually refine strategies to maximise ROI.
- Proven experience in digital marketing with a strong emphasis on lead generation.
- Demonstrable expertise in LinkedIn outreach, PPC (Google & LinkedIn Ads), and inbound content strategies.
- Confident in setting up and optimising digital channels from scratch.
- Strong knowledge of CRM and CRM implementation.
- Strong written and verbal communication skills.
- A data-driven mindset with a focus on performance metrics and KPIs.
- Self-starter who thrives in a part-time, flexible, remote working environment.
- Part-time role (3 days a week), fully remote with monthly in-person meetings.
- Competitive salary dependent on experience.
- 24 days annual leave (pro-rata) plus bank holidays.
- Medical cashback plan.
- Christmas shutdown.
- A collaborative and flexible working environment with room to grow.
Digital Marketing Manager (Bath) employer: Placed
Contact Detail:
Placed Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager (Bath)
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially around LinkedIn outreach and PPC campaigns. This knowledge will not only help you during interviews but also demonstrate your passion and commitment to staying ahead in the field.
✨Tip Number 2
Network with professionals in the digital marketing space, particularly those who have experience in lead generation. Engaging with industry peers can provide valuable insights and potentially lead to referrals that could boost your application.
✨Tip Number 3
Prepare to discuss specific examples of successful campaigns you've managed, focusing on metrics and results. Being able to articulate your past achievements will set you apart and show that you can deliver measurable outcomes.
✨Tip Number 4
Research the client’s agency and their previous work. Understanding their approach and values will allow you to tailor your conversation and show how your skills align with their goals, making you a more attractive candidate.
We think you need these skills to ace Digital Marketing Manager (Bath)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing, particularly in lead generation. Use specific examples of successful campaigns you've managed, especially those involving LinkedIn outreach and PPC.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the role. Mention how your skills align with the responsibilities outlined in the job description, such as developing inbound marketing strategies and using CRM tools.
Showcase Your Data-Driven Approach: In your application, emphasise your data-driven mindset. Provide examples of how you've used performance metrics and KPIs to refine marketing strategies and improve ROI in previous roles.
Highlight Collaboration Skills: Since the role involves working with internal sales and marketing teams, mention any relevant experiences where you successfully collaborated with others to achieve business goals. This will demonstrate your ability to work effectively in a team-oriented environment.
How to prepare for a job interview at Placed
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your previous experience in digital marketing, particularly focusing on lead generation. Highlight specific campaigns you've managed, especially those involving LinkedIn outreach and PPC, as this will demonstrate your capability to meet the client's needs.
✨Prepare for Data-Driven Discussions
Since the role requires a data-driven mindset, come equipped with examples of how you've used performance metrics and KPIs to refine marketing strategies. This will show that you understand the importance of analytics in driving successful campaigns.
✨Demonstrate Your Collaborative Spirit
The client values teamwork, so be ready to share experiences where you've worked closely with sales and marketing teams. Discuss how you aligned campaigns with business goals, as this will illustrate your ability to work collaboratively in a flexible environment.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's current digital strategies and future goals. This not only shows your interest in the role but also gives you insight into how you can contribute to their success from day one.
