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For Companies At a Glance
- Tasks: Lead marketing strategies and create engaging product stories for Weber across EMEA.
- Company: Join Weber, a legendary brand known for creating unforgettable outdoor experiences since 1952.
- Benefits: Enjoy flexible working options and a vibrant company culture with exciting perks.
- Why this job: Be part of an iconic brand that values creativity and innovation in consumer products.
- Qualifications: Looking for strategic thinkers with a passion for marketing and consumer engagement.
- Other info: Opportunity to work in either Ingelheim, Germany or Reading, UK.
The predicted salary is between 36000 - 60000 £ per year.
Department: Marketing
Reports to: Senior Brand Communications Manager
Location: Ingelheim, Germany or Reading, UK
ABOUT WEBER: In 1952, George Stephen Sr. set the vision for Weber, and ever since, we’ve been building a legendary heritage that goes far beyond the backyard. It’s this vision – and these family values – that guide us towards new horizons and into the future, bringing more and more people into the Weber family around the globe.
YOUR ROLE: Are you a strategic thinker with a creative spark and a love for consumer products? Do you want to work for an iconic brand that inspires unforgettable moments? Then this might be your perfect next role. As Product Marketing Manager EMEA, you will play a key role in driving our go-to-market strategies and creating impactful product stories across the region. Working cross-functionally, you’ll ensure that Weber’s innovations resonate in each market, while maintaining consistency and excellence in our brand execution.
YOUR RESPONSIBILITIES:
- Identify key consumer segments and tailor campaigns and product launches.
Product Marketing Manager employer: Click To Hired
Contact Detail:
Click To Hired Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager
✨Tip Number 1
Familiarise yourself with Weber's brand values and history. Understanding the company's heritage will help you align your marketing strategies with their vision, making you a more attractive candidate.
✨Tip Number 2
Network with current or former employees of Weber on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations for the Product Marketing Manager role.
✨Tip Number 3
Stay updated on the latest trends in consumer products and marketing strategies. Being knowledgeable about current market dynamics will demonstrate your strategic thinking abilities during interviews.
✨Tip Number 4
Prepare to discuss specific examples of successful product launches or campaigns you've managed in the past. Highlighting your hands-on experience will showcase your capability to drive go-to-market strategies effectively.
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the responsibilities and requirements of the Product Marketing Manager position. Tailor your application to highlight how your skills and experiences align with their needs.
Craft a Compelling CV: Ensure your CV is up-to-date and clearly outlines your relevant experience in product marketing. Use specific examples that demonstrate your strategic thinking and creativity, particularly in consumer products.
Write a Tailored Cover Letter: Your cover letter should reflect your passion for the Weber brand and your understanding of their market. Discuss how you can contribute to their go-to-market strategies and product storytelling, making sure to connect your past experiences to the role.
Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial in marketing roles.
How to prepare for a job interview at Click To Hired
✨Research Weber's Brand Values
Before the interview, dive deep into Weber's history and brand values. Understanding their heritage and how it influences their marketing strategies will help you align your answers with their vision.
✨Showcase Your Strategic Thinking
Prepare examples of past campaigns where you identified key consumer segments and tailored your approach. Highlight your ability to think strategically and creatively, as this role requires a blend of both.
✨Demonstrate Cross-Functional Collaboration
Be ready to discuss experiences where you've worked with different teams, such as sales or product development. Emphasise your communication skills and how you ensure consistency in brand execution across various functions.
✨Prepare Impactful Product Stories
Think about how you would create compelling narratives around products. Be prepared to share ideas on how to make Weber's innovations resonate in different markets, showcasing your understanding of diverse consumer needs.
