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- Tasks: Lead marketing efforts for a groundbreaking AI platform, shaping strategy and driving demand.
- Company: Join UnlikelyAI, founded by the creator of Amazon Alexa, pioneering neurosymbolic AI.
- Benefits: Enjoy a hybrid work model, competitive salary, and generous share options.
- Why this job: Be part of an innovative team tackling complex challenges with significant impact.
- Qualifications: 3-5 years in B2B marketing, especially in AI/ML or enterprise software.
- Other info: We value diversity and seek exceptional individuals ready to create something extraordinary.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking a versatile Marketing Manager to build UnlikelyAI's marketing function from the ground up. This is a rare opportunity to shape the marketing strategy for a breakthrough neurosymbolic AI company founded by the creator of Amazon Alexa. You will wear multiple hats, combining product marketing expertise with generalist marketing skills to drive awareness, demand generation, and market education in the enterprise AI space. We are looking for someone excited to create from zero, not just optimise existing processes – someone who thrives in ambiguity, moves fast, and thinks boldly.
What you will do:
- Product Marketing & GTM: Craft compelling positioning and messaging that sets us apart from traditional AI. Build personas, define use cases, and drive product launches. Partner closely with Solutions and Sales teams to enable success.
- Market Education & Thought Leadership: Champion the benefits of neurosymbolic AI over LLMs. Create high-impact technical and thought leadership content.
- Demand Generation & Digital Strategy: Drive content and digital marketing strategy across channels. Lead ABM campaigns, paid media, and lead nurturing initiatives. Optimise funnels, A/B test messaging, and track ROI.
- Brand, Comms & Content: Shape our brand voice and visual identity. Manage PR, events, social media, and content calendar. Produce sales collateral, customer stories, and technical content.
What we are looking for:
- 3–5 years of B2B marketing experience, ideally in enterprise software or AI/ML
- Proven track record across both product marketing and demand generation
- Experience marketing to technical audiences (CTOs, engineers, data scientists)
- A strong grasp of enterprise sales cycles and complex buying processes
- Proficiency with marketing automation platforms (HubSpot)
- Experience with ABM tools and strong analytical skills with LinkedIn Analytics and HubSpot
- Basic understanding of AI/ML concepts and enterprise technology
- Exceptional written and verbal communication skills with the ability to translate technical capabilities into clear business value
- Data-driven mindset with a bias toward action and experimentation
- Creative thinker with a problem-solving, startup-oriented approach
Please see our Company Principles to understand the core values – in particular, we are looking for exceptional people willing to tackle some of the most difficult technical problems to create something extraordinary with huge impact.
Location: We operate a hybrid scheme with a small office near Holborn tube station. We also have occasional team days for face-to-face meetings and days where team members work remotely, communicating via Slack and Zoom.
Compensation: Salary and generous share options, including a tax-efficient EMI scheme, providing exposure to the company's success without immediate taxes.
Equal Opportunities: We are committed to diversity and do not discriminate based on gender, race, religion, sexual orientation, or other protected characteristics. A diverse team helps us be the best we can.
Marketing Manager (Generalist & Product Marketing) employer: UnlikelyAI
Contact Detail:
UnlikelyAI Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager (Generalist & Product Marketing)
✨Tip Number 1
Familiarise yourself with neurosymbolic AI and its advantages over traditional AI models. This knowledge will help you articulate your understanding of the product and its market positioning during discussions.
✨Tip Number 2
Network with professionals in the AI and enterprise software sectors. Attend relevant events or webinars to connect with potential colleagues and industry leaders, which can provide insights and possibly referrals.
✨Tip Number 3
Showcase your ability to create impactful marketing strategies by preparing a few case studies or examples of past successes in product marketing and demand generation. Be ready to discuss these in detail during interviews.
✨Tip Number 4
Demonstrate your data-driven mindset by being prepared to discuss how you've used analytics tools like HubSpot and LinkedIn Analytics to optimise marketing campaigns. Highlight specific metrics and outcomes you've achieved.
We think you need these skills to ace Marketing Manager (Generalist & Product Marketing)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Marketing Manager position. Tailor your application to highlight your relevant experience in product marketing and demand generation.
Craft a Compelling CV: Your CV should clearly showcase your 3–5 years of B2B marketing experience, particularly in enterprise software or AI/ML. Emphasise your achievements in product marketing and any successful campaigns you've led.
Write a Tailored Cover Letter: In your cover letter, express your excitement about building a marketing function from the ground up. Highlight your ability to thrive in ambiguity and your creative problem-solving skills, as these are key traits for this role.
Showcase Your Communication Skills: Given the importance of communication in this role, ensure that your application is well-written and free of errors. Use clear and concise language to demonstrate your ability to translate technical concepts into business value.
How to prepare for a job interview at UnlikelyAI
✨Showcase Your Versatility
As a Marketing Manager, you'll need to demonstrate your ability to wear multiple hats. Prepare examples from your past experiences where you've successfully combined product marketing with generalist marketing skills, especially in fast-paced environments.
✨Understand the Product and Market
Familiarise yourself with neurosymbolic AI and how it differs from traditional AI. Be ready to discuss how you would position and market this technology to technical audiences like CTOs and engineers, showcasing your understanding of their needs.
✨Prepare for Creative Problem-Solving
This role requires a creative thinker who can tackle complex challenges. Think of innovative marketing strategies you've implemented in the past and be prepared to discuss how you approached problem-solving in ambiguous situations.
✨Demonstrate Data-Driven Decision Making
Highlight your analytical skills and experience with marketing automation platforms. Be ready to discuss how you've used data to optimise marketing funnels, track ROI, and drive demand generation initiatives in previous roles.
