Strategic Marketing Director
Strategic Marketing Director

Strategic Marketing Director

Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead strategic initiatives and market analysis for the Switchgear product line.
  • Company: Vertiv is a global leader in critical technology solutions, ensuring 24/7 operational efficiency.
  • Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration.
  • Why this job: Join a forward-thinking team that values creativity and impactful decision-making.
  • Qualifications: 10+ years of experience in strategy and market intelligence; Bachelor's degree required.
  • Other info: This role is based in Burnfoot, Ireland, and offers a chance to shape industry strategies.

The predicted salary is between 43200 - 72000 £ per year.

At Vertiv, we build products that keep critical technologies running 24/7. We are proud to have been the first to protect mainframes with precision cooling systems and to introduce an integrated enclosure system to distributed networks. Our portfolio spans power, thermal and infrastructure management products, software and solutions, complemented by a network of nearly 250 service centers worldwide.

We are currently seeking a Strategic Marketing Director to join our dynamic team in Burnfoot, Ireland! Join an industry leader as Director, Strategic Planner to refine our intelligence engine that drives evidence-based business decisions and strategy. A successful candidate will have a partner mindset built on a foundation of intelligent and independent creative thinking, coupled with being a driven team player and a desire to deliver impact across Vertiv.

The Director, Strategic Planner at Vertiv will lead global strategic initiatives for the Switchgear product line. This role involves evaluating trends, providing actionable insights, and making recommendations on markets, technology, customers, competitors, and adjacencies. The aim is to support strategic planning, M&A pipeline, and data-driven decisions. Utilizing business acumen and advanced analysis skills, the Director will integrate product, technology, sales, operations, finance, and other functions to ensure strategic cohesion and a strong market position for the Switchgear product line.

What kind of work will you be doing?

  • Develop and manage an intelligence monitoring and deployment process;
  • Lead primary and secondary research projects with internal and external resources in strategic areas of interest;
  • Identify and analyze external factors that could affect the organization’s long-term success, including changing technologies or customer demand for products and services;
  • Become a thought partner of leadership and maintain a longer-term outlook to identify risks and opportunities;
  • Conduct market assessments, benchmark growth rates, align go-to-market plans and provide recommendations for new entries and/or portfolio optimization for Switchgear;
  • Be the focal point for selected management cadence sessions developing concise strategic and executive-level presentations and communications;
  • Design and lead high profile cross-functional initiatives;
  • Coach peer and junior colleagues where applicable.

What will make you successful?

  • 10 years of work experience with 5+ years of experience leading teams in strategy, market intelligence/insights, research, product marketing and business impact scenario formation including M&A identification;
  • Experience in quantitative and qualitative analysis coupling both primary and secondary research techniques;
  • Experience developing processes, delivering programs, and working cross-functionally;
  • Experience in or consulting for medium to large technology, industrial or similar organizations;
  • History of meeting deadlines and delivering high quality results;
  • Superior organizational and prioritization skills - ability to multi-task in a fast-paced dynamic environment;
  • Ability to elicit and communicate requirements among stakeholders and present ideas in an easily comprehensible manner;
  • Ability to deal with highly confidential information and act as a liaison;
  • Proficiency with financial modeling and analysis of programs;
  • Bachelor’s Degree in Business, Engineering, Statistics, Marketing, or other highly analytical field;
  • Advanced Degree in Business Administration or related field & Experience in Critical Digital Infrastructure, data center, software services solutions and/or networking fields - preferred.

Should you meet the requirements outlined, we invite you to submit your application and initiate the process of charting your career path within our thriving and nurturing workplace!

Strategic Marketing Director employer: Vertiv

At Vertiv, we pride ourselves on fostering a collaborative and innovative work culture that empowers our employees to thrive. Located in Burnfoot, Ireland, we offer competitive benefits, professional development opportunities, and the chance to work with cutting-edge technology in a dynamic environment. Join us as a Strategic Marketing Director and be part of a team that values creativity, strategic thinking, and impactful contributions to the future of critical technologies.
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Contact Detail:

Vertiv Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Strategic Marketing Director

✨Tip Number 1

Familiarise yourself with Vertiv's product lines, especially the Switchgear product line. Understanding their offerings and how they fit into the market will help you speak confidently about your insights and recommendations during interviews.

✨Tip Number 2

Network with current or former employees of Vertiv on platforms like LinkedIn. Engaging in conversations can provide you with insider knowledge about the company culture and expectations for the Strategic Marketing Director role.

✨Tip Number 3

Stay updated on industry trends related to critical digital infrastructure and technology. Being able to discuss recent developments and how they impact Vertiv's strategy will demonstrate your proactive approach and strategic thinking.

✨Tip Number 4

Prepare to showcase your experience in leading cross-functional teams and managing strategic initiatives. Be ready to share specific examples of how you've successfully driven projects that align with the responsibilities outlined in the job description.

We think you need these skills to ace Strategic Marketing Director

Strategic Planning
Market Intelligence
Quantitative Analysis
Qualitative Analysis
Research Methodologies
Cross-Functional Collaboration
Project Management
Financial Modelling
Data Analysis
Presentation Skills
Stakeholder Communication
Team Leadership
Problem-Solving
Organisational Skills
Adaptability in Fast-Paced Environments

Some tips for your application 🫡

Understand the Role: Thoroughly read the job description for the Strategic Marketing Director position at Vertiv. Make sure you understand the key responsibilities and required skills, as this will help you tailor your application.

Tailor Your CV: Customise your CV to highlight relevant experience in strategy, market intelligence, and product marketing. Use specific examples that demonstrate your ability to lead teams and deliver impactful results in similar roles.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Mention how your background aligns with Vertiv's mission and values, and provide examples of how you've successfully managed strategic initiatives in the past.

Highlight Relevant Skills: In your application, emphasise your analytical skills, experience with financial modelling, and ability to work cross-functionally. These are crucial for the Strategic Marketing Director role and should be clearly articulated in both your CV and cover letter.

How to prepare for a job interview at Vertiv

✨Research Vertiv Thoroughly

Before the interview, dive deep into Vertiv's history, products, and recent developments. Understanding their role in critical technologies and how they position themselves in the market will help you tailor your responses and demonstrate genuine interest.

✨Showcase Your Strategic Thinking

Prepare to discuss specific examples of how you've led strategic initiatives in the past. Highlight your experience with market intelligence, M&A identification, and how your insights have driven business decisions. This will show that you can think critically and contribute to Vertiv's goals.

✨Demonstrate Cross-Functional Collaboration

Since the role involves working across various functions, be ready to share experiences where you've successfully collaborated with different teams. Emphasise your ability to communicate effectively and align diverse stakeholders towards a common goal.

✨Prepare for Scenario-Based Questions

Expect questions that assess your problem-solving skills and ability to handle complex situations. Think of scenarios where you've had to analyse data, identify risks, or seize opportunities, and be prepared to discuss your thought process and outcomes.

Strategic Marketing Director
Vertiv
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  • Strategic Marketing Director

    Full-Time
    43200 - 72000 £ / year (est.)
  • V

    Vertiv

    1000-5000
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