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- Tasks: Lead regional marketing efforts and execute integrated campaigns to drive demand and revenue.
- Company: Join SS&C Blue Prism, a leader in intelligent automation transforming how work gets done.
- Benefits: Enjoy remote work flexibility, professional development reimbursement, and a competitive holiday scheme.
- Why this job: Be part of a diverse team focused on innovation and making a real impact in the industry.
- Qualifications: Fluency in English & German is essential; experience in B2B marketing preferred.
- Other info: Willingness to travel across EMEA is required for this role.
The predicted salary is between 36000 - 60000 £ per year.
Locations: UK | Remote
Get To Know Us:
SS&C Blue Prism enables business leaders of the future to navigate around the roadblocks of ongoing digital transformation in order to truly reshape and evolve how work gets done – for the better. We believe in supporting organizations as they harness the power of intelligent automation.
Why You Will Love It Here!
- Flexibility: Remote Work Model
- Your Future: Professional Development Reimbursement including access to SS&C University
- Work/Life Balance: Competitive holiday scheme
- Your Wellbeing: Competitive benefits designed to support the wellbeing of our staff
- Diversity & Inclusion: Committed to Welcoming, Celebrating and Thriving on Diversity
- Training: Hands-On, Team-Customised throughout your career
What You Will Get To Do:
As Field Marketing Manager you’ll be responsible for executing an integrated marketing plan for the region that aligns with and augments global marketing focus, initiatives, and demand. Primary responsibilities of this role include regional marketing management and priority alignment with sales, central demand, and campaign teams – executing on, and measuring demand generation programs that help the organization meet or exceed revenue goals. This position will also work in partnership with teams across the company including sales, campaigns, product, brand, customer, and partner.
Your Responsibilities:
- Management and execution of a portfolio of integrated marketing activities to achieve the greatest possible ROI through existing global campaigns.
- Collaboration with cross functional, global teams, including tight alignment with sales.
- Communication of marketing campaigns, timings and performance tracking to the marketing, management, sales, and partner teams.
- Tracking program ROI, with an acute ability to drill down on the performance of regional marketing activity as it relates to pipeline generated by marketing.
- Aware of budget tracking and how it plays into the overall marketing plan.
What You Will Bring:
- Campaign management – rolling out campaigns and programs, regionally, with sales, to enable optimal lead follow-up and ROI.
- A good grasp of account-based marketing and how to work an ABM program through cross functional integration.
- Lead management - tracking and reporting on marketing leads generated in region, holding sales accountable for follow-up and pipeline reporting.
- The ability to track program performance within an agreed set of parameters to specific KPIs.
- The ability to develop regional buyer and customer insights to be shared internally with relevant teams.
- Customer marketing - including references, advocacy, and customer campaigns. Working with the customer teams to gain insight into customer behaviours and matching activities to drive engagement.
- Event management, including the evaluation of potential events, execution, follow up, tracking and reporting.
Collaboration:
The Field Marketing Manager will collaborate with:
- Central demand and campaigns teams to ensure regional requirements are accounted for and successfully executed.
- PR, social media, and product marketing to provide relevant regional context for marketing needs.
- BDR and sales teams to build strong relationships for establishing credibility within the regions.
- Partner team to execute on joint marketing efforts with key partners.
- ABM team to ensure that a holistic strategy is effectively deployed while accounting for regional nuances.
Our Ideal Candidate:
- Fluency in English & German is essential. Additionally, fluency in French is preferred.
- Experience in B2B Marketing (ideally enterprise software).
- Proven track record with demand generation initiatives.
- Metrics focused and detail oriented with the ability to excel in a fast-paced environment.
- Highly motivated, self-starter who has the ability to get the job done.
- Strong interpersonal skills with a proven, demonstrated ability to work cross-functionally, and build and maintain successful relationships internally and externally.
- Excellent oral and written communication skills, including the ability to present and position marketing plans.
- Highly proficient in MS Office (Word, Excel, and PowerPoint); CRM tools such as Salesforce.com; and project management tools (Asana).
- A willingness to travel across EMEA, as required for the role.
We encourage applications from people of all backgrounds to enable us to bring diverse perspectives to our thinking and conversation. It’s important to us that we strive to have a workforce that is diverse in the widest sense.
Thank you for your interest in SS&C!
All offers of employment at SS&C are subject to background verification checks, including 5-year employment history, proof of eligibility to work in hiring location, proof of address, credit check and criminal record check (where permitted by local law). The accuracy of all information you submit as part of your application is vital and may be used as part of the background checking process should you be successful.
Field Marketing Manager employer: SS&C Technologies
Contact Detail:
SS&C Technologies Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Field Marketing Manager
✨Tip Number 1
Familiarise yourself with SS&C Blue Prism's products and services. Understanding their intelligent automation solutions will help you articulate how your marketing strategies can align with their goals during interviews.
✨Tip Number 2
Network with current or former employees on platforms like LinkedIn. Engaging with them can provide insights into the company culture and expectations, which can be invaluable when discussing your fit for the role.
✨Tip Number 3
Prepare to discuss specific examples of successful demand generation initiatives you've led in the past. Highlighting measurable outcomes will demonstrate your ability to drive results, which is crucial for this position.
✨Tip Number 4
Brush up on your account-based marketing (ABM) knowledge. Be ready to explain how you would implement ABM strategies in collaboration with sales and other teams, as this is a key aspect of the Field Marketing Manager role.
We think you need these skills to ace Field Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, particularly in demand generation initiatives. Use keywords from the job description to demonstrate your fit for the Field Marketing Manager role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of SS&C Blue Prism's mission and how your skills align with their needs. Mention your fluency in English and German, and any experience you have with account-based marketing.
Showcase Metrics and Achievements: In your application, include specific examples of how you've tracked program performance and achieved ROI in previous roles. Use quantifiable metrics to illustrate your success in managing marketing campaigns.
Highlight Collaboration Skills: Emphasise your ability to work cross-functionally with sales, product, and customer teams. Provide examples of past collaborations that led to successful marketing outcomes, showcasing your interpersonal skills.
How to prepare for a job interview at SS&C Technologies
✨Understand the Role
Make sure you have a solid grasp of the Field Marketing Manager responsibilities. Familiarise yourself with integrated marketing plans, demand generation, and how to measure ROI. This will help you speak confidently about your relevant experience.
✨Showcase Your Campaign Management Skills
Prepare examples of successful campaigns you've managed in the past. Be ready to discuss how you tracked performance and collaborated with sales teams to optimise lead follow-up. This will demonstrate your ability to drive results.
✨Highlight Cross-Functional Collaboration
Since this role involves working with various teams, be prepared to share experiences where you've successfully collaborated across departments. Emphasise your interpersonal skills and how they helped build strong relationships.
✨Be Metrics-Focused
The company values a metrics-driven approach, so come equipped with data that showcases your achievements. Discuss specific KPIs you've tracked and how your efforts contributed to revenue goals, as this will resonate well with the interviewers.
