Marketing Analytics Lead

Marketing Analytics Lead

Leeds Full-Time 36000 - 60000 £ / year (est.) Home office possible
J

At a Glance

  • Tasks: Lead marketing analytics projects and optimise multi-channel attribution models.
  • Company: Join a fast-growing platform connecting pet sitters with property owners, valued at over $100M.
  • Benefits: Enjoy 100% remote work, quarterly bonuses, and equity options for all employees.
  • Why this job: Shape marketing analytics for a global brand while mentoring a small team in a dynamic environment.
  • Qualifications: Proven marketing analytics experience, strong SQL skills, and familiarity with analytics tools required.
  • Other info: Work closely with C-suite and contribute to high-impact projects in a data-driven culture.

The predicted salary is between 36000 - 60000 £ per year.

Location: Fully Remote (UK-Based)

The Company

A fast-growing global platform connecting property owners with trusted house and pet sitters. Established over a decade ago and backed by recent investment, the company offers a unique non-transactional service model—members exchange pet care for a place to stay, enabling memorable travel experiences for sitters and peace of mind for owners. Now valued at over $100M, the business is scaling rapidly with a data-driven approach at the heart of its next phase of growth.

The Role

This is a hands-on and strategic Marketing Analytics Lead position within a growing analytics function. You’ll own marketing attribution, lead brand performance analysis, and collaborate with senior stakeholders to drive data-informed decision-making. You’ll manage and mentor a small team while remaining technically hands-on with SQL and campaign measurement. Expect visibility across the C-suite and the opportunity to shape marketing analytics for a global digital-first brand.

Key Responsibilities

  • Own and optimise multi-channel marketing attribution models (digital and brand campaigns)
  • Lead marketing analytics projects from design to execution, including brand lift and incrementality studies
  • Collaborate with the Chief Marketing Officer and external agencies on campaign performance analysis
  • Develop self-serve analytics capabilities through SQL-based tools and dashboards
  • Manage and mentor 1–2 analysts while contributing hands-on to high-impact analysis
  • Work closely with data engineering teams to support ongoing improvements in data structure and pipelines

Skills & Experience

  • Proven experience in marketing analytics across digital and brand channels
  • Strong hands-on ability with SQL; experience with attribution and incrementality testing
  • Confident working with marketing stakeholders and presenting insights at a senior level
  • Familiarity with marketing platforms and analytics tools (e.g., Supermetrics, GA4, Mode)
  • Previous experience leading or mentoring analysts
  • Experience with data warehouses (e.g., Amazon Redshift, BigQuery)
  • Experience working with CRM tools like Braze
  • Familiarity with MMM, econometrics, or brand lift studies
  • Background in a fast-scaling digital product or membership-based platform

Bonus: 10% paid quarterly (based on company performance)

Equity: Available to all employees

Remote Working: 100% remote across the UK

Growth: Exposure to high-impact projects across marketing strategy and data science

How to Apply

Send your CV to Mohammed Buhariwala at Harnham using the Apply link on this page or connect directly to find out more.

Keywords: Marketing Analytics, Attribution Modelling, SQL, Incrementality Testing, Brand Campaigns, GA4, Mode Analytics, Braze, Remote, UK, Digital Marketing Analytics, Data-driven Marketing.

Marketing Analytics Lead employer: JR United Kingdom

As a Marketing Analytics Lead at our fast-growing global platform, you'll thrive in a fully remote environment that champions innovation and collaboration. We offer competitive benefits, including a quarterly performance bonus and equity options for all employees, fostering a culture of growth and shared success. Join us to shape the future of marketing analytics while enjoying the flexibility of remote work and the opportunity to make a significant impact within a dynamic team.
J

Contact Detail:

JR United Kingdom Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Analytics Lead

✨Tip Number 1

Familiarise yourself with the latest trends in marketing analytics, especially around multi-channel attribution models. This knowledge will help you engage in meaningful conversations during interviews and demonstrate your expertise.

✨Tip Number 2

Network with professionals in the marketing analytics field, particularly those who have experience with SQL and data-driven decision-making. Attend relevant webinars or local meetups to build connections that could lead to referrals.

✨Tip Number 3

Prepare to discuss specific projects where you've successfully led marketing analytics initiatives. Highlight your hands-on experience with tools like GA4 and Supermetrics, as well as any mentoring roles you've taken on.

✨Tip Number 4

Research the company’s current marketing strategies and recent campaigns. Being able to speak about their approach and how you can contribute to their growth will set you apart from other candidates.

We think you need these skills to ace Marketing Analytics Lead

Marketing Analytics
SQL
Attribution Modelling
Incrementality Testing
Data Analysis
Campaign Performance Analysis
Mentoring and Team Management
Familiarity with Marketing Platforms
Experience with Data Warehouses
CRM Tools Proficiency
Presentation Skills
Collaboration with Senior Stakeholders
Understanding of Brand Lift Studies
Analytical Thinking
Problem-Solving Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in marketing analytics, particularly with digital and brand channels. Emphasise your hands-on SQL skills and any previous leadership or mentoring roles you've held.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for data-driven marketing. Mention specific projects where you've successfully led marketing analytics initiatives and how they align with the company's goals.

Highlight Technical Skills: Clearly outline your technical skills in SQL, attribution modelling, and familiarity with analytics tools like GA4 and Supermetrics. Provide examples of how you've used these skills to drive insights and decision-making.

Showcase Leadership Experience: If you have experience managing or mentoring analysts, make sure to highlight this in your application. Discuss how you've contributed to team development and high-impact analysis in previous roles.

How to prepare for a job interview at JR United Kingdom

✨Showcase Your Technical Skills

Make sure to highlight your hands-on experience with SQL and any relevant analytics tools during the interview. Be prepared to discuss specific projects where you've successfully implemented marketing attribution models or conducted incrementality testing.

✨Prepare for Stakeholder Engagement

Since this role involves collaborating with senior stakeholders, practice articulating your insights clearly and confidently. Think of examples where you've presented data-driven recommendations and how they influenced decision-making.

✨Demonstrate Leadership Experience

If you've led or mentored analysts before, be ready to share your approach to team management. Discuss how you foster a collaborative environment and support your team's professional growth, as this will be key in your new role.

✨Understand the Company’s Unique Model

Research the company's non-transactional service model and how it differentiates itself in the market. Being able to discuss how your marketing analytics strategies can enhance their unique offering will show your genuine interest in the role.

Marketing Analytics Lead
JR United Kingdom
J
  • Marketing Analytics Lead

    Leeds
    Full-Time
    36000 - 60000 £ / year (est.)

    Application deadline: 2027-06-21

  • J

    JR United Kingdom

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