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- Tasks: Manage and optimise PPC, SEO, and affiliate marketing channels for a leading eCommerce retailer.
- Company: Join a prominent eCommerce retailer known for innovation and growth in the digital space.
- Benefits: Enjoy flexible working options, competitive salary, and opportunities for professional development.
- Why this job: Be part of a dynamic team, enhance your digital skills, and make a real impact on marketing strategies.
- Qualifications: Experience with Google Ads, Bing, and SEO tools; strong analytical skills and attention to detail required.
- Other info: Ideal for data-savvy individuals looking to grow in a fast-paced environment.
The predicted salary is between 28800 - 43200 £ per year.
Central Employment are working in partnership with a leading and prominent eCommerce Retailer, as they look to appoint a Digital Marketing Executive (SEO/PPC).
We’re looking for a results-driven Digital Marketing Executive to manage and optimise our performance marketing channels (PPC, SEO, and affiliate), while contributing to broader marketing efficiency across content, reporting, and campaign support. This is a hands-on, multi-channel role ideal for someone commercially aware, data-savvy, and adaptable.
Key Responsibilities:- Plan, execute, and optimise paid advertising campaigns across Google Ads, Bing, and Meta.
- Monitor spend and performance metrics (ROAS, CPC, CPA, CTR).
- Write ad copy and collaborate on creatives.
- Conduct A/B testing of adverts and landing pages.
- Generate weekly/monthly reports and insights to guide decision-making.
- Carry out keyword research to inform content and product pages.
- Identify and fix technical SEO issues (via tools like Screaming Frog or SEMrush).
- Liaise with content creators to optimise blog posts and category content.
- Track rankings, crawl issues, and traffic trends.
- Manage relationships with affiliate partners and networks.
- Monitor performance, approve/reject applications, and ensure brand compliance.
- Identify and onboard new relevant partners to grow the channel.
- Help maintain marketing calendars and coordinate content drops, launches, and events.
- Create UTM-tagged links, monitor campaign performance in GA4 and Looker Studio.
- Spot inefficiencies or gaps in reporting/data visibility and propose improvements.
- Collaborate on product page enhancements (titles, descriptions, media).
- Support CRO testing (heatmaps, user flow analysis, A/B tests).
- A background from a Consumer led industry.
- Hands-on experience with Google Ads and Bing.
- An understanding of Meta.
- Familiarity with SEO tools (SEMrush, Ahrefs, Search Console).
- Comfortable using Google Analytics 4, Looker Studio, and Excel/Sheets.
- Basic HTML and CMS knowledge (Shopify, WordPress, etc.).
- Strong written English and attention to detail.
- A proactive, self-organising approach to workload.
Digital Marketing Executive (SEO/PPC) employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive (SEO/PPC)
✨Tip Number 1
Familiarise yourself with the latest trends in SEO and PPC. Follow industry blogs, attend webinars, and engage with online communities to stay updated. This knowledge will not only help you in interviews but also demonstrate your passion for the field.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those who work in eCommerce. Attend local meetups or online events to connect with potential colleagues or mentors who can provide insights and possibly refer you to opportunities.
✨Tip Number 3
Showcase your analytical skills by preparing case studies or examples of past campaigns you've worked on. Be ready to discuss how you optimised performance metrics like ROAS and CPC, as this will highlight your hands-on experience and results-driven mindset.
✨Tip Number 4
Prepare to discuss specific tools and platforms mentioned in the job description, such as Google Ads, SEMrush, and Google Analytics 4. Being able to speak confidently about your experience with these tools will set you apart from other candidates.
We think you need these skills to ace Digital Marketing Executive (SEO/PPC)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in SEO and PPC. Use specific metrics to demonstrate your achievements, such as improved ROAS or increased traffic.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the role. Mention specific tools you’ve used, like Google Ads or SEMrush, and how they relate to the job description.
Showcase Your Skills: In your application, emphasise your hands-on experience with performance marketing channels. Include examples of campaigns you've managed, focusing on your ability to analyse data and optimise results.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. Attention to detail is crucial in digital marketing, so make sure your application reflects that.
How to prepare for a job interview at JR United Kingdom
✨Showcase Your Data Savvy
As a Digital Marketing Executive, you'll need to demonstrate your ability to analyse data effectively. Be prepared to discuss specific metrics you've monitored in past campaigns, such as ROAS or CTR, and how you used that data to optimise performance.
✨Familiarise Yourself with Tools
Make sure you're well-versed in the tools mentioned in the job description, like Google Ads, SEMrush, and Google Analytics 4. Bring examples of how you've used these tools in previous roles to drive results.
✨Prepare for Technical Questions
Expect questions about technical SEO issues and PPC strategies. Brush up on common challenges and solutions, and be ready to explain how you've tackled similar problems in the past.
✨Demonstrate Your Creativity
Since the role involves writing ad copy and collaborating on creatives, think of examples where your creativity made a difference. Prepare to discuss how you approach A/B testing and what insights you've gained from it.
