PPC Specialist

Central Employment are working with an expanding Performance Marketing Agency in Newcastle, as they look to recruit a data focused, PPC Specialist. PPC Specialist: You will be responsible for the paid (Google and Microsoft Ads) elements of a portfolio of clients\’ integrated, multi-channel campaigns. You will have a passion for paid advertising and will draw on all appropriate options to drive leads, sales, visits and subscriptions for a broad range of clients. The Paid Search campaigns involve significant planning and strategy and you will collaborate with the agencies software development teams and wider marketing specialists, to utilise and support the delivery of paid search campaign objectives. PPC Specialist role:- Ownership of Google and Microsoft Ads campaigns for their full lifecycleOnboard new PPC accounts, post the BD teams process optimise current campaigns to achieve key client paid advertising targets Restructure campaigns and accounts for improved performanceEvaluate campaign performanceMonitor account performance to spot potential issues or opportunities for improvement, acting accordingly to implement any necessary changes Essential Experience/Skills:You will have a proven successful track record of managing and developing: 2-3 yrs dedicated Paid Search experi…