Head of Performance Marketing

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Head of Performance Marketing, Manchester

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Client:

Better Placed

Location:

Manchester, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

44489c1184b1

Job Views:

3

Posted:

02.06.2025

Expiry Date:

17.07.2025

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Job Description:

*please note this is a West Yorkshire based brand but easily commutable from Manchester

Head of Digital / Head of Performance

Our client is a much loved, high growth D2C lifestyle brand. They are a + £50m turnover business who are growing quickly by expanding their product ranges and launching into new international territories.

Key to continuing this success is the hiring of a talented Head of Digital / Head of Performance to play a pivotal leadership role, setting the strategy and managing the execution of digital channels with the help of an internal team and 3rd party agencies.

They will ensure all marketing strategies are innovative, efficient and inline with wider business objectives.

The role

Drive measurable growth via comprehensive digital strategies – channels including but not limited to PPC, Paid Social, Affiliates and Display

Mentor and grow the performance marketing team, providing guidance on best practice

Oversee a significant digital budget, allocating it appropriately to maximise ROI in line with attribution and econometrics insights

Partner with of Heads of department to integrate performance marketing into the wider business, ensuring trade and campaign messaging is seamless

Use data to provide actionable marketing insights, leveraging new technologies and methodologies

Ensure all campaigns are in line with the brand guidelines and communications strategy

Report on performance to the board providing strategic insight and recommendations based on data

Build a culture of high performance which encourages innovations at all times.

The Person

Proven experience in a senior digital / performance role in a fast paced trading environment

Experience building and leading a high performance team

A note for all applicants: We commit to responding to all successful applicants within 1 week. To unsuccessful applicants, whilst we endeavor to provide all candidates with a response unfortunately some do fall through the net due to the high volumes we receive.

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