Performance Marketing Lead (Maternity Cover - 12 Months)

Job DescriptionABOUT RIBBLERibble Cycles is the UK’s leading premium bike brand with a heritage of innovation, performance, and design excellence. We engineer and manufacture world-class bicycles in the UK, delivering cutting-edge technology and superior craftsmanship to passionate riders globally.ROLE OVERVIEWWe’re seeking a hands-on, commercially focused Performance Marketing Lead to cover a key role in the Digital team. This maternity cover will be responsible for the planning, execution and optimisation of all performance marketing channels, managing budgets against strict cost % targets and driving customer acquisition across markets. The ideal candidate will be data-led and channel-savvy, with strong experience in paid search, paid social, affiliate, and email campaign delivery. You\’ll join during a planned handover phase and be supported by a wider digital and eCommerce team. KEY RESPONSIBILITIES* PPC / Paid Search: Day-to-day ownership of Google Ads and Bing — including search, shopping, and branded campaigns. * Paid Social: Build and manage campaigns across Meta, TikTok and other relevant platforms. * Affiliate (AWIN): Maintain and optimise affiliate performance, working with …