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For Companies At a Glance
- Tasks: Lead digital marketing strategies and inspire a creative team to drive brand growth.
- Company: Somos Digital is a performance-driven partner for ambitious brands, blending creativity with measurable results.
- Benefits: Enjoy a competitive salary, performance bonuses, and a culture that promotes experimentation and career growth.
- Why this job: Join a dynamic team where your ideas shape brand storytelling and impact revenue.
- Qualifications: 5-8 years in multi-channel digital marketing with proven leadership and performance metrics experience.
- Other info: Remote work options available; apply with your résumé and portfolio links.
The predicted salary is between 43200 - 72000 ÂŁ per year.
About the Position
The Digital Marketing Director (aka: Brand Growth Director) sits at the intersection of brand storytelling and measurable performance. You’ll architect the vision for how Social, Influencer/KOL, Email/SMS, and Google Ads work together to move customers from first touch to lifelong advocates—all while safeguarding brand voice and accelerating revenue. Somos Digital is a performance-driven creative partner for ambitious brands. We blend insight-led strategy, channel-agnostic creativity, and rigorous optimization to turn attention into sustainable revenue. From full-funnel launches to evergreen retention programs, we create work that feels human and performs like a machine.
Key Responsibilities
- Integrated Growth Strategy – Build quarterly roadmaps that connect awareness, engagement, and conversion across social, KOL, email/SMS, and paid search.
- Team Leadership – Coach and inspire a team (channel managers, designers, copywriters). Set OKRs, streamline workflows, and foster a culture of feedback and experimentation.
- Performance Optimization – Direct A/B tests, segment analyses, and creative iterations to lift CAC /LTV, CTR, CVR, and retention. Translate data into actionable insights for both creative and media teams.
- Budget & Forecasting – Own channel budgets, pacing, and scenario planning. Present monthly performance narratives to executive leadership, tying spend to revenue and margin.
- Process & Enablement – Standardize briefing templates, dashboard reporting, and post-mortems so wins scale and misses turn into playbook updates.
Must-Haves
- 5–8 yrs leading multi-channel digital marketing (agency or high-growth brand).
- Proven ownership of both creative ideation and performance metrics (ROAS, LTV:CAC).
- Hands-on mastery in at least two of the four core channels; strong literacy in the others.
- Track record of building and mentoring cross-functional teams.
- Comfortable with GA4, Meta/Google Ads, Klaviyo/ESP dashboards, Looker/Data Studio.
- Exceptional communication—equally persuasive in a creative review or a board deck.
Nice-to-Haves
- Experience scaling influencer programs.
- Working knowledge of multi-touch attribution or MMM.
- Certified in Google Ads or HubSpot CRM.
Benefits & Culture
- Competitive salary + performance bonus.
- A culture that values experimentation, clear feedback loops, and career growth paths.
How to Apply
In addition to applying directly on LinkedIn, please also send your résumé, plus any portfolio links, to (emailprotected) with the subject line: “Brand Growth Director – (Your Name)”.
Digital Marketing Director employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Director
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in social media and influencer marketing. This knowledge will help you speak confidently about strategies during interviews and demonstrate your passion for the role.
✨Tip Number 2
Network with professionals in the digital marketing field, particularly those who have experience in leadership roles. Attend industry events or webinars to make connections that could lead to referrals or insider information about the company.
✨Tip Number 3
Prepare to discuss specific metrics and results from your previous roles. Be ready to share examples of how you've optimised campaigns and improved performance metrics like ROAS and LTV:CAC, as these are crucial for the position.
✨Tip Number 4
Showcase your leadership skills by preparing examples of how you've successfully mentored teams or led projects. Highlighting your ability to inspire and coach others will resonate well with the hiring team at Somos Digital.
We think you need these skills to ace Digital Marketing Director
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Digital Marketing Director position. Familiarise yourself with key terms like CAC, LTV, and performance metrics to demonstrate your knowledge in your application.
Tailor Your CV: Customise your CV to highlight relevant experience in multi-channel digital marketing. Emphasise your leadership skills, performance optimisation achievements, and any hands-on mastery in the core channels mentioned in the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand storytelling and measurable performance. Use specific examples from your past experiences to illustrate how you can contribute to the company's goals and culture.
Follow Application Instructions: When submitting your application, ensure you follow the instructions precisely. Send your résumé and portfolio links to the specified email address with the correct subject line to avoid any issues with your application being overlooked.
How to prepare for a job interview at JR United Kingdom
✨Showcase Your Strategic Vision
As a Digital Marketing Director, it's crucial to demonstrate your ability to create integrated growth strategies. Be prepared to discuss how you've previously connected awareness, engagement, and conversion across various channels, and share specific examples of successful campaigns you've led.
✨Highlight Team Leadership Skills
This role requires strong leadership capabilities. Talk about your experience in coaching and inspiring teams, setting OKRs, and fostering a culture of feedback. Share anecdotes that illustrate how you've successfully managed cross-functional teams and driven performance.
✨Demonstrate Data-Driven Decision Making
Since performance optimisation is key, be ready to discuss how you've used data to inform your marketing strategies. Provide examples of A/B tests or segment analyses you've conducted, and explain how these insights have led to improved metrics like CAC, LTV, and CTR.
✨Communicate Effectively
Exceptional communication is vital for this position. Prepare to showcase your ability to present complex ideas clearly, whether in creative reviews or executive presentations. Practice articulating your thoughts on how marketing spend ties to revenue and margin, as this will likely come up during the interview.
