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For Companies At a Glance
- Tasks: Manage social media profiles, create engaging content, and run ad campaigns.
- Company: Join Kulture Training Club, a vibrant fitness hub in Bristol led by fitness influencers Romane and Lisa Lanceford.
- Benefits: Enjoy a dynamic work environment, community engagement, and the chance to shape fitness culture.
- Why this job: Be part of a fitness revolution, connect with a passionate community, and showcase your creativity.
- Qualifications: 1-2 years in marketing or social media, strong editing skills, and a passion for fitness.
- Other info: This role is perfect for those who live and breathe gym culture and want to make an impact.
The predicted salary is between 28800 - 43200 £ per year.
About The Company
Kulture Training Club is a dynamic and inclusive fitness hub based in the heart of Bristol. We pride ourselves on building a community-driven space that celebrates modern gym culture and promotes health, fitness, and mental resilience.
Few people have reshaped the fitness industry quite like Romane and Lisa Lanceford. As the world’s most followed fitness couple, they’ve created a globally recognised brand that helps millions transform both body and mindset through structured training, nutrition, and personal growth.
From launching STRNG, a next-gen fitness app, to building Kulture Training Club, a growing gym brand with multiple locations. Romane and Lisa are leading a fitness movement rooted in strength, discipline, and confidence.
If you’re fired up about making a real impact, love fast-paced environments, and want to be part of something that’s changing the game in fitness this might just be your next move.
About The Role
We’re on the hunt for a creative, content-obsessed Social Media Manager who lives and breathes fitness. This isn’t your average desk job, we want someone who’s equally comfortable editing ad campaigns as they are filming a quick gym reel mid-workout.
You’ll be the digital voice of Kulture Training Club building hype across social platforms, managing paid ads, optimising SEO, and crafting content that truly connects with our growing community. Bonus points if you’re already that friend who films everyone’s gym sets and edits TikToks before the post-workout protein hits.
Key Responsibilities
- Own the daily grind of our social profiles — IG, TikTok, YouTube, and Facebook.
- Post, schedule, and engage to grow the vibe and the audience.
- Be quick on the replies — build those member and follower connections.
- Shoot and edit scroll-stopping photo, video, and graphic content that fits each platform perfectly.
- Use Canva, Adobe Suite (Photoshop, Premiere Pro), or your fave tools to bring ideas to life.
- Keep all content in sync with Kulture’s bold, confident brand voice.
- Capture that raw gym energy — from sessions and events to member transformations.
- Edit content with platform goals in mind — high reach, high engagement.
- Optimise web and social content so we show up where it counts.
- Track trends and keywords to keep strategy tight.
- Plan, run, and fine-tune paid ad campaigns across Google, Facebook, Insta, and TikTok.
- Monitor the data, tweak campaigns, and get the best bang for our marketing buck.
- Work closely with the General Manager and team to brainstorm and execute killer strategies.
- Dive into analytics and adjust campaigns for constant improvement.
- Keep tabs on what competitors are doing and stay two steps ahead.
- Be a visible face in the gym, hyping up the community and turning everyday moments into content gold.
- Stay on top of fitness trends, UGC strategies, and digital best practices.
- Identify and collab with influencers, creators, and ambassadors who align with our mission.
About You
We’re looking for someone who’s equal parts strategic marketer and passionate gym rat. You’re not just watching fitness trends you are the trend. You film your own workouts, know how to capture that perfect lighting in the squat rack, and you genuinely care about building a brand that inspires people to move.
Must-haves:
- 1–2 years’ experience in marketing, social media, or content creation.
- SEO know-how and keyword strategy.
- Paid ads experience (Meta, Google, TikTok, etc).
- Comfortable with Canva, Adobe Suite, or your go-to editing software.
- Strong videography and editing skills for short-form content.
- Analytical mindset — you love tweaking and tracking performance.
- A natural communicator, online and IRL.
- Serious passion for fitness — you’re a regular in the gym and love creating content in that space.
- A collaborative mindset — you vibe well with others and work well in teams.
Social Media Manager (Greater Bristol Area) employer: The Growth Foundation
Contact Detail:
The Growth Foundation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager (Greater Bristol Area)
✨Tip Number 1
Familiarise yourself with Kulture Training Club's brand voice and aesthetic. Spend some time engaging with their social media profiles to understand the type of content they post and how they interact with their community. This will help you tailor your approach when you get the chance to showcase your creativity.
✨Tip Number 2
Showcase your passion for fitness by creating a portfolio of your own social media content. Include examples of gym-related posts, videos, or campaigns you've worked on. This not only demonstrates your skills but also your genuine interest in the fitness industry, which is crucial for this role.
✨Tip Number 3
Network within the fitness community in Bristol. Attend local fitness events, workshops, or classes where you can meet like-minded individuals and potentially connect with influencers or creators. Building these relationships can give you an edge when applying for the Social Media Manager position.
✨Tip Number 4
Stay updated on the latest trends in social media marketing and fitness. Follow industry leaders, read relevant blogs, and engage with online communities. Being knowledgeable about current trends will not only enhance your application but also prepare you for discussions during interviews.
We think you need these skills to ace Social Media Manager (Greater Bristol Area)
Some tips for your application 🫡
Understand the Company Culture: Before applying, get to know Kulture Training Club's ethos and community-driven approach. Highlight your passion for fitness and how it aligns with their mission in your application.
Tailor Your CV: Make sure your CV reflects relevant experience in social media management, content creation, and marketing. Emphasise any specific achievements or campaigns you've worked on that demonstrate your skills.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the fitness industry. Share personal anecdotes about your fitness journey and how you can contribute to building the Kulture brand.
Showcase Your Work: Include links to your portfolio or examples of your social media work. Highlight any successful campaigns or content that showcases your creativity and understanding of fitness trends.
How to prepare for a job interview at The Growth Foundation
✨Show Your Passion for Fitness
Make sure to express your genuine love for fitness during the interview. Share personal stories about your gym experiences, workouts, or any fitness-related content you've created. This will demonstrate that you truly align with Kulture Training Club's mission.
✨Prepare a Portfolio of Your Work
Bring along a portfolio showcasing your best social media campaigns, videos, and graphics. Highlight your experience with platforms like Instagram, TikTok, and YouTube, and be ready to discuss the strategies behind your successful posts.
✨Know the Brand Inside Out
Research Kulture Training Club thoroughly before the interview. Understand their brand voice, recent campaigns, and community engagement strategies. This knowledge will help you tailor your answers and show that you're invested in their success.
✨Be Ready to Discuss Trends
Stay updated on the latest fitness and social media trends. Be prepared to discuss how you would incorporate these trends into Kulture's strategy. This shows that you are proactive and can keep the brand relevant in a fast-paced environment.
