Lead Generation Manager

Lead Generation Manager

Bradford Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive demand and build quality pipelines through innovative marketing strategies.
  • Company: Join Raw Selection, a leading executive search firm in Leeds focused on Private Equity.
  • Benefits: Work with prestigious clients, enjoy a no-bureaucracy environment, and thrive in a high-performance culture.
  • Why this job: Be part of an ambitious team, experiment with marketing, and make a real impact in a niche market.
  • Qualifications: 3-5 years in B2B marketing, strong analytical skills, and a passion for content creation.
  • Other info: Embrace a culture of learning from mistakes and driving growth without micromanagement.

The predicted salary is between 36000 - 60000 £ per year.

Join Raw Selection – An Executive Search Firm. Raw Selection is a genuine executive search firm located in Leeds City Centre that works exclusively with Private Equity firms to secure executive talent. Our Founder, Alex Rawlings, built the business with one goal - to become the No.1 executive search firm in Private Equity, and we need your help to achieve that. We’re looking for a detail-oriented and driven Growth Marketing Manager with a sharp eye for data, content, and campaign execution, someone who thrives at the intersection of marketing and commercial growth.

Raw Selection has invested heavily in marketing since its founding in 2017, inspired by the likes of Gary Vaynerchuk and Jay Abraham. We want to take our marketing to the next level, and we were hoping you could help us do so.

What’s in It for You?

  • UHNW Clients - Market to some of the most prestigious companies in the financial services sector.
  • No Bureaucracy - We’re not a corporate dinosaur, and you won’t be stuck in endless approval loops; if it’s edgy, we will likely want to do it.
  • Not Just Marketing - You are building a brand in a specialist niche with ambitious growth plans.
  • High-Performance Culture - Work with an ambitious team that supports and pushes each other.

The Mission

The mission of the Growth Marketing Manager is simple - drive demand and build quality pipelines. This means:

  • Demand Generation - B2B lead generation across email, CRM, content and LinkedIn to attract and convert the right prospects.
  • Nurture & Conversion - Building smart, data-led nurture journeys that move leads through the funnel and support sales in hitting pipeline goals.
  • Content & Engagement - Using relevant content and LinkedIn strategies to spark interest, build trust, and drive demand.
  • Experiment & Optimise - Driving a culture of testing, learning and iterating to uncover new growth opportunities and continuously improve performance.

What we’re looking for

Must-Haves

  • 3–5 years in a B2B marketing or lead generation role
  • Data-driven, analytical, and focused on measurable results
  • Strong written English and confident creating content
  • Comfortable managing multiple campaigns and deadlines
  • Experience with email marketing, CRM, and digital channels
  • Marketing qualification or relevant experience
  • Curious, proactive, and always looking to improve

Nice-to-Haves

  • Experience with marketing automation and nurture flows
  • Knowledge of sales funnels and conversion tactics
  • Familiarity with Salesforce or similar CRM
  • Interest in AI and automation tools

Who Thrives Here?

  • Enjoys Combining Sales & Marketing - You understand how marketing drives revenue and love aligning both for maximum impact.
  • Analytical Thinker - You love digging into data to find what’s working (and what’s not) and make smarter decisions.
  • Self-Driven & Organised - You don’t need micromanaging and have a structured approach to work.
  • Overachiever - You exceed expectations and have a track record to prove it.
  • High Attention to Detail - You care about quality; you do not leave things half-done.
  • Happy to make mistakes - You are aware you won’t make progress without making mistakes; this is a big part of our culture, making and learning from mistakes.

Ready to Take Ownership & Drive Growth?

If you’re high-performing, commercially minded and who always executes to the highest of standards: Apply now or send your CV and a short intro to Ami.Wilson@Raw-Selection.com

Lead Generation Manager employer: Raw Selection

At Raw Selection, we pride ourselves on being a dynamic and innovative executive search firm located in the heart of Leeds City Centre. Our high-performance culture fosters collaboration and creativity, allowing you to work with prestigious UHNW clients while enjoying the freedom to experiment without bureaucratic constraints. With a strong focus on employee growth and development, we offer a unique opportunity to build your brand in a specialist niche and drive meaningful impact in the Private Equity sector.
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Contact Detail:

Raw Selection Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Lead Generation Manager

✨Tip Number 1

Familiarise yourself with the latest trends in B2B lead generation and marketing strategies. This will not only help you understand the role better but also allow you to discuss innovative ideas during your interview.

✨Tip Number 2

Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in previous roles. Be ready to discuss specific metrics and outcomes that demonstrate your impact.

✨Tip Number 3

Engage with Raw Selection on LinkedIn and other social media platforms. Comment on their posts and share relevant content to get noticed and show your genuine interest in their mission and values.

✨Tip Number 4

Prepare to discuss your experience with CRM tools and email marketing campaigns. Highlight any successful projects where you’ve driven demand or improved conversion rates, as this aligns closely with the job requirements.

We think you need these skills to ace Lead Generation Manager

B2B Lead Generation
Data Analysis
Content Creation
Email Marketing
CRM Management
Campaign Management
Marketing Automation
Sales Funnel Knowledge
Conversion Tactics
Analytical Thinking
Attention to Detail
Proactive Mindset
Time Management
Performance Optimisation
Digital Marketing Strategies

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in B2B marketing and lead generation. Focus on measurable results you've achieved in previous roles, especially those related to data-driven decision-making.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for growth marketing and your understanding of the intersection between sales and marketing. Mention specific strategies you would implement to drive demand and build quality pipelines.

Showcase Your Analytical Skills: In your application, provide examples of how you've used data to inform your marketing strategies. Highlight any tools or methodologies you've employed to analyse campaign performance and optimise results.

Demonstrate Cultural Fit: Convey your enthusiasm for working in a high-performance culture. Share experiences that illustrate your self-driven nature, attention to detail, and willingness to learn from mistakes, aligning with the company's values.

How to prepare for a job interview at Raw Selection

✨Showcase Your Data Skills

As a Lead Generation Manager, you'll need to demonstrate your analytical abilities. Be prepared to discuss specific examples of how you've used data to drive marketing decisions and improve campaign performance.

✨Understand the Company’s Niche

Familiarise yourself with the private equity sector and Raw Selection's position within it. Showing that you understand their market and can speak to their unique challenges will set you apart from other candidates.

✨Prepare for Scenario Questions

Expect questions that assess your problem-solving skills and creativity in lead generation. Think of scenarios where you had to overcome obstacles in previous roles and be ready to explain your thought process.

✨Emphasise Your Campaign Management Experience

Highlight your experience managing multiple campaigns simultaneously. Discuss how you prioritise tasks, meet deadlines, and ensure quality across all projects, as this aligns with the high-performance culture they value.

Lead Generation Manager
Raw Selection
Location: Bradford
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