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- Tasks: Lead and inspire a sales team to achieve targets and drive growth.
- Company: Join Croci Collective, a top UK Direct Marketing Agency with a focus on trust and collaboration.
- Benefits: Enjoy a competitive salary, health insurance, company vehicle, and potential share options.
- Why this job: Be part of a supportive culture that values teamwork and personal growth.
- Qualifications: 5+ years in senior sales roles, strong analytical skills, and experience in events preferred.
- Other info: This is a hands-on role perfect for strategic thinkers ready to make an impact.
The predicted salary is between 40000 - 60000 £ per year.
Join to apply for the role at RR. If you’re the kind of hard-hitting, big-ego, aggressive salesperson who throws their weight around, causes friction, and burns out (or burns bridges) within a year - this isn’t the right fit. We’re building something different here. Our people are amazing and the life blood of our incredible business and we owe it to them to hire the right colleague who can inspire, nurture, motivate and coach them to success the right way. The Croci way…
Ready to shake things up with one of the UK’s most trusted Direct Marketing Agencies? We don’t do “business as usual.” We’re on a mission to flip the script on Direct Marketing - ditching outdated tactics in favour of building real trust. What makes us stand out? We’re the good kind of different. Personable, not pushy. Results-driven, not buzzword-obsessed. We deliver big for our clients, and when we win, everyone wins - with juicy rewards across the team.
Right now, we’re on the hunt for a ‘good soul’ who’s super analytical and strategy driven to lead our sales team. It’s a key role at the heart of our development and we’re looking for someone who’s ready to bring the energy, own their role, and grow with us.
The Role at a Glance:
- Location: London Office/ Onsite (4 days), 1 Day WFH
- Salary: £50,000 - £70,000 Base DOE, £100,000 OTE
- Benefits: Access to Company Vehicle, BUPA health insurance, Employee assistance program, YuLife, Company Loan scheme, potential shares options and more…
Mission: Improve & optimise performance of field/events sales team. Build in accountabilities & motivational drivers.
Your Skills:
- Sales, Sales Strategy, Sales Performance, Team Leadership, Collaboration
- Devising & implementing process
- Budget Control
- Supplier Negotiations
Direct Reports: 5x Sales & Performance Managers (these guys manage the event sales teams)
A little about us: We are Croci Collective! The market’s fastest-growing Direct Marketing Agency to leading consumer and FMCG brands such as HelloFresh, tails.com and many more! We are proud of our inclusive culture whilst being selective of the clients we partner with (we only work with brands that share our values). We are equally as selective with whom we will add to our amazing team of employees, as the role we offer is rewarding not only in pay and experience but also in perks and incentives.
The Head of Sales role: As Head of Sales, you will play a critical role in shaping how we drive growth across our sales organisation. You will work closely with the senior leadership team to translate strategic objectives into actionable plans, manage performance frameworks, and bring a data-driven approach to sales planning, forecasting, and enablement. This is a strategic but hands-on role - ideal for someone who thrives in fast-moving environments and is comfortable balancing high-level thinking with operational execution.
Your Responsibilities Will Span 4 Key Areas:
- Strategy and Planning: Developing and executing annual, quarterly and monthly sales strategies to ensure targets are met
- Sales and Performance: Building and managing performance dashboards and metrics, leading sales forecasting and using that data to implement and improve sales processes
- Cross-functional Collaboration: Collaborating with relevant departments on conversion insights and campaign alignment, partnering with Finance on budgeting and ROI tracking, and working with Managers to ensure client-aligned sales strategies
- Team Leadership: Managing the S&P Manager team in terms of all monthly and weekly admin and providing feedback to the HR Director on any HR issues
A bit about you:
- 5+ years’ experience in a senior sales strategy, or sales operations role
- Background in events environments is preferred
- Strong analytical skills with a command of data tools (Excel, CRM platforms, reporting tools)
- Experience leading or collaborating on sales planning, forecasting, and performance management
- Proven ability to operate both strategically and tactically in a growing business
- Excellent communication, collaboration, and stakeholder management skills
If you're fired up by the idea of leading with purpose, coaching with heart, and delivering results that speak louder than buzzwords - then this might just be your next big move. We’re not looking for someone to fill a seat - we’re after someone to set the tone, lift the team, and help write the next chapter of Croci’s success story. Ready to roll up your sleeves, make your mark, and have a bl**dy good time doing it? Apply now - let’s build something brilliant together.
Application notice... We take your privacy seriously. When you apply, we shall process your details and pass your application to our client for review for this vacancy only. As you might expect you may be contacted by email, text or telephone. Your data is processed on the basis of our legitimate interests in fulfilling the recruitment process. Please refer to our Data Privacy Policy & Notice on our website for further details. If you have any pre-application questions please contact us first quoting the job title & ref. Good luck, Team RR.
Head of Sales – Coaching / Leadership. Field Events Marketing Agency – 19564 Ref: 19564 employer: RR
Contact Detail:
RR Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Sales – Coaching / Leadership. Field Events Marketing Agency – 19564 Ref: 19564
✨Tip Number 1
Familiarise yourself with the company's culture and values. Since Croci Collective emphasises a nurturing and collaborative environment, showcasing your ability to inspire and motivate teams will resonate well during interviews.
✨Tip Number 2
Prepare to discuss your analytical skills in detail. Given the role's focus on data-driven sales strategies, be ready to share specific examples of how you've used data tools to drive performance improvements in previous roles.
✨Tip Number 3
Highlight your experience in cross-functional collaboration. The job requires working closely with various departments, so demonstrating your ability to partner effectively with finance and marketing teams will set you apart.
✨Tip Number 4
Showcase your leadership style. Since the position involves managing a team of Sales & Performance Managers, articulating your approach to coaching and developing others will be crucial in proving you're the right fit for this role.
We think you need these skills to ace Head of Sales – Coaching / Leadership. Field Events Marketing Agency – 19564 Ref: 19564
Some tips for your application 🫡
Understand the Company Culture: Before applying, take time to understand Croci Collective's unique culture. They value a personable approach over aggressive sales tactics. Reflect this understanding in your application by highlighting your ability to inspire and motivate teams.
Tailor Your CV: Make sure your CV is tailored to the Head of Sales role. Emphasise your experience in sales strategy, team leadership, and performance management. Use specific examples that demonstrate your analytical skills and ability to drive results.
Craft a Compelling Cover Letter: In your cover letter, express your passion for coaching and leadership. Mention how your values align with Croci's mission to build trust and deliver results. Be sure to include your vision for leading their sales team and how you plan to achieve their goals.
Highlight Relevant Experience: When detailing your work history, focus on roles that involved sales planning, forecasting, and team management. Use metrics to showcase your achievements, such as revenue growth or successful project completions, to demonstrate your impact in previous positions.
How to prepare for a job interview at RR
✨Show Your Coaching Skills
Since the role focuses on coaching and leadership, be prepared to discuss your experience in mentoring and developing team members. Share specific examples of how you've inspired and motivated others to achieve their goals.
✨Demonstrate Analytical Thinking
Highlight your analytical skills by discussing how you've used data to drive sales strategies in the past. Be ready to explain how you would implement performance metrics and dashboards to optimise team performance.
✨Emphasise Collaboration
This role requires cross-functional collaboration, so be sure to mention your experience working with different departments. Discuss how you've partnered with finance or marketing teams to align sales strategies with broader business objectives.
✨Align with Company Values
Croci Collective values a personable approach over aggressive sales tactics. Make sure to convey your alignment with their culture by sharing how you build trust and foster relationships rather than just focusing on numbers.
