Google Ads Media Buyer

About Proppel

We connect LATAM talent with remote work opportunities in the most exciting companies worldwide.

If you\’re looking for the opportunity to develop your skills and work with some of the best and most exciting companies around the world, Proppel can help.

Our headquarters are in London, UK, and we\’re looking for top-tier talent in LATAM to support our clients.

What we\’re looking for

Our US-based client, a full-service creative agency specializing in branded content and digital storytelling, is seeking a Media Buyer to optimize paid media campaigns with a strong focus on Google and YouTube Ads. This role is essential for driving lead generation success across high-budget accounts, particularly within the financial services and fintech sectors.

We\’re looking for someone who thrives in a fast-paced, performance-driven environment, and is excited to collaborate with a small, senior-level team. If you’re a sharp, analytical media buyer who’s comfortable managing large budgets and delivering results, we’d love to hear from you.

Responsibilities

• Manage and optimize Google Ads and YouTube campaigns to meet CPL and CPA goals.
• Collaborate with the senior media buyer to execute lead generation strategies for high-value clients.
• Analyze campaign performance using tools like Google Analytics and adapt accordingly.
• Oversee monthly ad spend of $100K+ across multiple accounts.
• Contribute to media planning and performance reporting on a regular basis.

• 3–5 years of experience as a Media Buyer, with 1–3 years specifically managing Google Ads campaigns.
• Proven track record working within financial services, insurance or fintech sectors, with a focus on lead generation.
• Proficiency in Google Ads, YouTube Ads, and performance tracking tools such as Google Analytics.
• Comfortable managing monthly media budgets of $100,000 or more and optimizing campaigns to meet CPL and CPA goals.
• Strong command of English and ability to work effectively in a fast-paced, fully remote team environment.
• Hands-on experience with Meta Ads.
• Must adapt to Pacific Time Zone

Nice to have

• Background primarily focused on lead generation campaigns rather than e-commerce.
• Experience managing US-based accounts and familiarity with the market\’s performance benchmarks.

• USD Salary
• 100% Remote Work
• Paid Time Off

Disclaimers

You are applying to work with an international company. Make sure your CV is in English, otherwise your application can\’t be considered.

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