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For Companies At a Glance
- Tasks: Lead SEO strategies to boost revenue and manage link building activities.
- Company: Join a top iGaming operator with a dynamic team in London.
- Benefits: Enjoy competitive perks and the chance to work in a vibrant industry.
- Why this job: Be part of a fast-paced environment that values innovation and creativity.
- Qualifications: 5+ years in senior SEO roles, preferably in online gaming or sports betting.
- Other info: Opportunity to work with cutting-edge SEO tools and techniques.
The predicted salary is between 43200 - 72000 £ per year.
BettingJobs is working with a leading iGaming operator in international markets with offices in London. They are looking for a Head of SEO to join their team.
Responsibilities:
- Help drive increased revenue through effective use of SEO.
- Work with the SEO department and Vice President to plan SEO strategies.
- Internal and external reporting on the progress of campaigns.
- Manage link building activities and achieve weekly link targets.
- Manage Technical SEO audits.
- Oversee on-page SEO of the clients’ websites.
- Manage blog strategies in collaboration with the content department.
- Work on link building/off-page SEO campaigns.
- Improve the visibility, design, content, conversion, and engagement of all websites.
Requirements:
- Experience in a similar role within the online gaming, casino, or sports betting industry.
- At least 5 years of experience in a senior SEO position.
- Understanding of technical SEO (Pagespeed, robots.txt, sitemap.xml).
- Familiarity with Google Search Console and Google Analytics.
- Experience with SEO tools such as Ahrefs, Moz, Majestic, Screaming Frog, and SEMrush.
- Excellent communication skills, both written and spoken.
- Additional SEO qualifications are beneficial.
Head of SEO employer: Houston Texans
Contact Detail:
Houston Texans Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of SEO
✨Tip Number 1
Network with professionals in the iGaming industry. Attend relevant conferences or webinars where you can meet potential colleagues and learn about the latest trends in SEO specific to online gaming.
✨Tip Number 2
Showcase your expertise by contributing to SEO forums or writing articles on platforms like LinkedIn. This will not only demonstrate your knowledge but also help you build a personal brand within the SEO community.
✨Tip Number 3
Familiarise yourself with the specific SEO challenges faced by the iGaming sector. Research case studies or success stories that highlight effective strategies used by other companies in this field.
✨Tip Number 4
Prepare for interviews by practising how to discuss your previous SEO campaigns in detail. Be ready to explain your approach to technical SEO audits and link building, as these are crucial aspects of the role.
We think you need these skills to ace Head of SEO
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in SEO, particularly within the online gaming or sports betting industry. Use specific metrics to demonstrate your achievements, such as increased traffic or revenue.
Craft a Compelling Cover Letter: In your cover letter, express your passion for SEO and the iGaming sector. Mention how your skills align with the responsibilities listed in the job description, and provide examples of successful SEO strategies you've implemented in the past.
Showcase Technical Skills: Since the role requires a strong understanding of technical SEO, be sure to mention your familiarity with tools like Google Search Console, Ahrefs, and SEMrush. Highlight any specific projects where you successfully managed technical audits or improved site performance.
Prepare for Interviews: If invited for an interview, prepare to discuss your previous SEO campaigns in detail. Be ready to explain your approach to link building, on-page optimisation, and how you measure success. Also, think about questions you can ask about their current SEO strategies.
How to prepare for a job interview at Houston Texans
✨Showcase Your SEO Expertise
Be prepared to discuss your previous experience in SEO, particularly within the online gaming or sports betting industry. Highlight specific strategies you've implemented and the results achieved, as this will demonstrate your capability to drive revenue through effective SEO.
✨Familiarise Yourself with Tools
Make sure you are well-versed in the SEO tools mentioned in the job description, such as Ahrefs, Moz, and SEMrush. Be ready to explain how you've used these tools in past roles to improve website performance and achieve link-building targets.
✨Prepare for Technical Questions
Since technical SEO is a key part of the role, brush up on your knowledge of Pagespeed, robots.txt, and sitemap.xml. Be ready to discuss how you would conduct technical audits and what steps you would take to resolve common issues.
✨Demonstrate Strong Communication Skills
As the Head of SEO, you'll need to communicate effectively with both internal teams and external stakeholders. Prepare examples of how you've successfully collaborated with content departments or reported on campaign progress to illustrate your communication prowess.
