At a Glance
- Tasks: Lead innovative marketing strategies and campaigns for mortgages, driving engagement and brand awareness.
- Company: Join Nottingham Building Society, a member-owned mutual dedicated to community and financial well-being.
- Benefits: Enjoy a competitive salary, 29 days leave, healthcare perks, and a supportive work-life balance.
- Why this job: Be part of a friendly culture focused on creativity, sustainability, and making a positive impact.
- Qualifications: Strategic thinkers with strong communication skills and a knack for data analysis are encouraged to apply.
- Other info: Embrace diversity and contribute to community initiatives with paid volunteer days.
The predicted salary is between 36000 - 60000 £ per year.
As a dynamic marketing leader, you'll champion our new brand, crafting standout product value propositions and communications. We're looking for strategic innovators who push boundaries and create buzz worthy campaigns. You'll be the vital link to commercial teams, excelling in stakeholder management and understanding business priorities.
Collaborating closely with commercial teams, you'll develop and execute communication strategies, leveraging resources from the wider marketing community. This role isn't just about numbers; it's about helping Nottingham reach new audiences and demographics. Reporting to the Head of Product Marketing, you'll be a key leader with broad expertise, ready to deputise and work within the Brand, Marketing & Communications team alongside the Customer team.
Here's a taste of what you will be doing as a Product Marketing Manager at Nottingham Building Society:
- Drive Product Marketing Strategy: Develop and execute strategies to boost acquisition, engagement, and retention across all channels.
- Activate Rebrand Initiatives: Support the activation of the Nottingham Building Society rebrand through product-led propositions.
- Execute Marketing Plans: Plan, execute, and deliver marketing plans for lending and savings, including defining value propositions and target segments.
- Manage Campaigns: Oversee end-to-end product marketing campaigns across multiple channels, ensuring consistent messaging and integrated communication.
- Consult and Advise: Provide expert consultancy to optimise communication activities and achieve cost efficiencies.
- Monitor and Optimize: Evaluate campaign performance, report on ROI, and adjust strategies to enhance results.
- Collaborate and Coordinate: Act as an account manager, collaborating with business leadership and the wider marketing team to ensure coordinated and prioritized plans.
- Stakeholder Engagement: Build and maintain relationships with key stakeholders, manage third-party agencies, and elevate the voice of the customer.
About you:
- Strategic Thinking: Ability to develop and implement effective marketing strategies.
- Communication Excellence: Strong verbal and written communication skills for clear and impactful messaging.
- Analytical Skills: Proficiency in analysing data to inform decisions and optimize marketing performance.
- Project Management: Expertise in managing projects from inception to completion, ensuring timely and quality delivery.
- Customer Insight: Deep understanding of customer needs and market trends to drive customer-centric strategies.
- Collaboration: Ability to work effectively with diverse teams and stakeholders to achieve common goals.
- Creativity: Innovative approach to problem-solving and campaign development.
- Adaptability: Flexibility to adjust strategies based on performance metrics and changing market conditions.
Reward & Benefits:
- A fair and competitive salary evaluated against market data, annual discretionary bonus scheme, Medicash healthcare scheme, 29 days annual leave plus bank holidays and enhanced family leave.
- Commitment and dedication to your ongoing personal and professional development.
- A friendly and inclusive culture where teams genuinely strive to do the right thing by their colleagues and our customers.
- A strong sustainability agenda – we’re continually finding new ways to be kinder to the environment by reducing our carbon footprint.
- We’re passionate about giving back to the communities in which we serve as well as supporting local charities as part of the Samuel Fox Foundation.
- Your health and wellbeing is our priority, we encourage this through a suite of support resources, including a team of trained mental health first aiders.
Embracing Diversity Together:
We proudly embrace and celebrate diversity as a fundamental cornerstone of our values. We believe that a diverse and inclusive workplace is not just essential for our success but is also a reflection of the vibrant communities we serve. Our commitment to diversity extends beyond our internal culture to the way we approach advertising and engage with our customers.
Our commitment means actively working to eliminate barriers and biases that may hinder equal opportunities within our organisation. We strive to ensure that all individuals, regardless of background, have an equal chance to thrive and advance in their careers.
We acknowledge that diversity is not just a goal to be achieved but a continuous journey toward creating an environment that embraces differences and promotes equal opportunities for all. We are committed to fostering an inclusive culture that encourages collaboration, creativity, and a sense of belonging for every member of our community.
About Us:
We are a mutual, which means we don’t have shareholders. Instead, we’re owned by our members and use our money to do good, investing in our community, responsible causes, and – well, you. So, we’re always striving to do the right thing for our team, communities and members.
Although our history spans over 170 years, our purpose of helping our members save, plan for and protect their financial futures is enduring. At The Nottingham Building Society, we are dedicated to overcoming obstacles and turning challenges into opportunities.
Product Marketing Manager (Mortgages) employer: The Nottingham
Contact Detail:
The Nottingham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager (Mortgages)
✨Tip Number 1
Familiarise yourself with the Nottingham Building Society's brand and recent marketing campaigns. Understanding their current positioning and messaging will help you align your ideas with their vision, making you a more attractive candidate.
✨Tip Number 2
Network with professionals in the mortgage and financial services industry. Attend relevant events or join online forums to connect with people who can provide insights into the role and potentially refer you internally.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing strategies you've implemented in the past. Highlight your experience in stakeholder management and how you've collaborated with teams to achieve common goals.
✨Tip Number 4
Stay updated on market trends and customer insights related to mortgages. Being able to demonstrate your knowledge of the industry and how it impacts marketing strategies will set you apart from other candidates.
We think you need these skills to ace Product Marketing Manager (Mortgages)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in product marketing, particularly in the financial sector. Emphasise your strategic thinking and project management skills, as these are crucial for the role.
Craft a Compelling Cover Letter: In your cover letter, showcase your understanding of Nottingham Building Society's mission and values. Discuss how your innovative approach to marketing can help them reach new audiences and enhance their brand.
Highlight Stakeholder Management Experience: Since stakeholder engagement is key for this role, provide examples of how you've successfully managed relationships with various stakeholders in previous positions. This will demonstrate your ability to collaborate effectively.
Showcase Analytical Skills: Include specific examples of how you've used data to inform marketing strategies and optimise campaign performance. This will illustrate your analytical skills and your ability to drive results based on insights.
How to prepare for a job interview at The Nottingham
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples of how you've developed and implemented effective marketing strategies in the past. Highlight your ability to think critically and creatively about product marketing, especially in relation to mortgages.
✨Demonstrate Communication Excellence
Since strong communication skills are crucial for this role, practice articulating your thoughts clearly and concisely. Be ready to provide examples of how you've crafted impactful messaging for previous campaigns.
✨Highlight Your Analytical Skills
Be prepared to discuss how you've used data to inform your marketing decisions. Share instances where you've evaluated campaign performance and adjusted strategies based on insights gained from analytics.
✨Emphasise Collaboration and Stakeholder Engagement
This role requires working closely with various teams and stakeholders. Prepare to talk about your experience in managing relationships and collaborating effectively to achieve common goals, particularly in a marketing context.