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- Tasks: Manage influencer partnerships and PR initiatives to boost brand visibility.
- Company: Join a mid-sized consumer publishing company focused on tailored marketing solutions.
- Benefits: Enjoy hybrid working, a competitive salary, and a supportive work environment.
- Why this job: Be part of a growing digital team with opportunities for career development and innovation.
- Qualifications: Experience in influencer or PR marketing, strong project management, and analytical skills required.
- Other info: Work in a dynamic setting with a focus on work-life balance.
The predicted salary is between 21000 - 35000 £ per year.
The role involves managing and expanding influencer partnerships and PR initiatives to enhance brand visibility and engagement. This position requires a strategic mindset to develop campaigns that achieve the desired business outcomes for two flagship brands.
This is an opportunity to join a mid-sized company within the consumer publishing sector, specialising in marketing and client support. The company focuses on delivering tailored solutions to meet clients' needs, fostering professional growth and innovation within its team.
Responsibilities:
- Identify and build relationships with suitable influencers to align with marketing campaigns.
- Manage and track influencer partnerships to ensure successful delivery of campaign objectives.
- Collaborate with internal teams to create compelling PR campaign content and strategies.
- Monitor campaign performance and provide actionable insights for optimisation.
- Build tools, toolkits, and training to help influencers thrive in our ecosystem.
- Stay updated on industry trends and competitor activities to identify new opportunities.
- Maintain accurate records of campaigns, budgets, and performance metrics.
- Support the broader marketing team in achieving department goals.
Profile:
- Proven experience in influencer, community or PR marketing from any industry.
- Strong project management skills to balance multiple projects at the same time.
- Excellent commercial and relationship-building skills.
- Ability to analyse data and provide insights to improve campaign performance.
- A keen eye for detail and organisational skills to manage multiple campaigns simultaneously.
- Familiarity with marketing software and tools to track and report campaign results.
Job Offer:
- Salary of up to £35K per annum.
- Hybrid working - 3 days in the office in Hertfordshire.
- Permanent role offering stability and career development opportunities.
- Supportive work environment within a growing digital team.
- Company benefits and a focus on work-life balance.
Influencer Marketing Executive employer: Michael Page
Contact Detail:
Michael Page Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influencer Marketing Executive
✨Tip Number 1
Network with influencers and PR professionals on platforms like LinkedIn or Instagram. Engaging with their content and building genuine relationships can help you stand out when applying for the Influencer Marketing Executive role.
✨Tip Number 2
Stay updated on the latest trends in influencer marketing and consumer publishing. Being knowledgeable about current industry developments will not only impress during interviews but also show your passion for the field.
✨Tip Number 3
Consider creating a portfolio showcasing your previous work in influencer or PR marketing. Highlight successful campaigns you've managed, including metrics and outcomes, to demonstrate your ability to drive results.
✨Tip Number 4
Prepare to discuss specific strategies you would implement for influencer partnerships at StudySmarter. Tailoring your ideas to our brand and demonstrating your strategic mindset can set you apart from other candidates.
We think you need these skills to ace Influencer Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in influencer marketing, PR, or community management. Use specific examples that demonstrate your project management skills and ability to build relationships.
Craft a Compelling Cover Letter: In your cover letter, express your passion for influencer marketing and how your background aligns with the company's goals. Mention any successful campaigns you've managed and how you can contribute to their brand visibility.
Showcase Analytical Skills: Include examples of how you've used data to improve campaign performance in previous roles. This could be through metrics you've tracked or insights you've provided that led to successful outcomes.
Highlight Industry Knowledge: Demonstrate your understanding of current trends in influencer marketing and PR. Mention any tools or software you're familiar with that can help track and report campaign results effectively.
How to prepare for a job interview at Michael Page
✨Showcase Your Influencer Knowledge
Make sure to demonstrate your understanding of influencer marketing trends and strategies during the interview. Discuss specific campaigns you've worked on and how you identified and built relationships with influencers that aligned with brand goals.
✨Highlight Project Management Skills
Since the role requires managing multiple projects, be prepared to share examples of how you've successfully balanced various tasks in previous roles. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Prepare for Data Analysis Questions
Expect questions about how you analyse campaign performance. Be ready to discuss tools you've used to track metrics and how you've applied insights to optimise campaigns. This will show your analytical skills and strategic mindset.
✨Demonstrate Relationship-Building Abilities
The ability to build strong relationships is crucial for this role. Share stories that highlight your interpersonal skills and how you've successfully collaborated with internal teams or external partners to achieve common goals.
