At a Glance
- Tasks: Lead and inspire our sales team to achieve targets and optimise performance.
- Company: Join Croci Collective, a fast-growing Direct Marketing Agency with an inclusive culture.
- Benefits: Enjoy a competitive salary, health insurance, company vehicle, and potential share options.
- Why this job: Be part of a mission-driven team that values trust and collaboration over outdated tactics.
- Qualifications: 5+ years in senior sales strategy or operations, strong analytical skills, and excellent communication.
- Other info: This role is hands-on and strategic, perfect for those who thrive in dynamic environments.
The predicted salary is between 40000 - 60000 £ per year.
Before we dive in… If you’re the kind of hard-hitting, big-ego, aggressive salesperson who throws their weight around, causes friction, and burns out (or burns bridges) within a year - this isn’t the right fit. We’re building something different here. Our people are amazing and the life blood of our incredible business and we owe it to them to hire the right colleague who can inspire, nurture, motivate and coach them to success the right way.
Ready to shake things up with one of the UK’s most trusted Direct Marketing Agencies? We don’t do “business as usual.” We’re on a mission to flip the script on Direct Marketing - ditching outdated tactics in favour of building real trust. What makes us stand out? We’re the good kind of different. Personable, not pushy. Results-driven, not buzzword-obsessed. We deliver big for our clients, and when we win, everyone wins - with juicy rewards across the team.
Right now, we’re on the hunt for a ‘good soul’ who’s super analytical and strategy driven to lead our sales team. It’s a key role at the heart of our development and we’re looking for someone who’s ready to bring the energy, own their role, and grow with us.
The Role at a Glance:
- Location: London Office/ Onsite (4 days), 1 Day WFH
- Salary: £50,000 - £70,000 Base DOE, £100,000 OTE
- Benefits: Access to Company Vehicle, BUPA health insurance, Employee assistance program, YuLife, Company Loan scheme, potential shares options and more…
Mission: Improve & optimise performance of field / events sales team. Build in accountabilities & motivational drivers.
Your Skills:
- Sales, Sales Strategy, Sales Performance, Team Leadership, Collaboration
- Devising & implementing process
- Budget Control
- Supplier Negotiations
Direct Reports: 5x Sales & Performance Managers (these guys manage the event sales teams)
A little about us: We are Croci Collective! The market’s fastest-growing Direct Marketing Agency to leading consumer and FMCG brands such as HelloFresh, tails.com and many more! We are proud of our inclusive culture whilst being selective of the clients we partner with (we only work with brands that share our values). We are equally as selective with whom we will add to our amazing team of employees, as the role we offer is rewarding not only in pay and experience but also in perks and incentives.
The Head of Sales role: As Head of Sales, you will play a critical role in shaping how we drive growth across our sales organisation. You will work closely with the senior leadership team to translate strategic objectives into actionable plans, manage performance frameworks, and bring a data-driven approach to sales planning, forecasting, and enablement. This is a strategic but hands-on role - ideal for someone who thrives in fast-moving environments and is comfortable balancing high-level thinking with operational execution.
Your Responsibilities Will Span 4 Key Areas:
- Strategy and Planning - Developing and executing annual, quarterly and monthly sales strategies to ensure targets are met
- Sales and Performance - Building and managing performance dashboards and metrics, leading sales forecasting and using that data to implement and improve sales processes
- Cross-functional Collaboration - Collaborating with relevant departments on conversion insights and campaign alignment, partnering with Finance on budgeting and ROI tracking, and working with Managers to ensure client-aligned sales strategies
- Team Leadership - Managing the S&P Manager team in terms of all monthly and weekly admin and providing feedback to the HR Director on any HR issues
A bit about you:
- 5+ years’ experience in a senior sales strategy, or sales operations role
- Background in events environments is preferred
- Strong analytical skills with a command of data tools (Excel, CRM platforms, reporting tools)
- Experience leading or collaborating on sales planning, forecasting, and performance management
- Proven ability to operate both strategically and tactically in a growing business
- Excellent communication, collaboration, and stakeholder management skills
If you’re fired up by the idea of leading with purpose, coaching with heart, and delivering results that speak louder than buzzwords - then this might just be your next big move. We’re not looking for someone to fill a seat - we’re after someone to set the tone, lift the team, and help write the next chapter of Croci’s success story. Ready to roll up your sleeves, make your mark, and have a bl**dy good time doing it? Apply now - let’s build something brilliant together.
Head of Sales - Coaching / Leadership. Field Marketing Agency employer: VoiceWorks
Contact Detail:
VoiceWorks Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Sales - Coaching / Leadership. Field Marketing Agency
✨Tip Number 1
Familiarise yourself with Croci Collective's unique approach to sales and marketing. Understand their emphasis on building trust and nurturing relationships rather than using aggressive tactics. This will help you align your mindset with their values during interviews.
✨Tip Number 2
Prepare to discuss your analytical skills and how you've used data to drive sales performance in previous roles. Be ready to share specific examples of how you've implemented successful sales strategies based on data insights, as this is a key aspect of the role.
✨Tip Number 3
Highlight your experience in team leadership and coaching. Think of instances where you've motivated your team to achieve targets or improved their performance through effective coaching. This will resonate well with their focus on nurturing talent.
✨Tip Number 4
Showcase your collaborative spirit by preparing examples of how you've worked cross-functionally in past roles. Discuss how you've partnered with other departments to achieve common goals, as this aligns with their emphasis on collaboration within the organisation.
We think you need these skills to ace Head of Sales - Coaching / Leadership. Field Marketing Agency
Some tips for your application 🫡
Understand the Company Culture: Before applying, take some time to understand Croci Collective's unique culture. They value a personable approach over aggressive sales tactics. Reflect this understanding in your application by highlighting your ability to inspire and nurture teams.
Tailor Your CV: Make sure your CV is tailored to the Head of Sales role. Emphasise your experience in sales strategy, team leadership, and performance management. Use specific examples that demonstrate your analytical skills and ability to drive results.
Craft a Compelling Cover Letter: In your cover letter, express your passion for coaching and leadership. Mention how your values align with Croci's mission to build trust and deliver results. Be sure to include your strategic thinking and hands-on experience in sales environments.
Highlight Relevant Achievements: When detailing your past roles, focus on achievements that showcase your ability to lead teams and improve sales performance. Use metrics where possible to quantify your success, such as percentage increases in sales or improvements in team productivity.
How to prepare for a job interview at VoiceWorks
✨Show Your Coaching Skills
Since the role focuses on coaching and leadership, be prepared to discuss your experience in nurturing and motivating teams. Share specific examples of how you've inspired others to achieve their goals.
✨Emphasise Collaboration
Highlight your ability to work cross-functionally. Discuss instances where you've collaborated with other departments to drive sales success, as this is crucial for the role at Croci Collective.
✨Demonstrate Analytical Thinking
The job requires strong analytical skills. Be ready to talk about how you've used data to inform sales strategies and improve performance. Bring examples of metrics or dashboards you've developed.
✨Align with Company Values
Croci Collective values a personable approach over pushy tactics. Make sure to convey your alignment with their mission of building trust and delivering results without relying on buzzwords.