Head of Email Marketing - Lifestyle Consumer Brands. Hybrid
Head of Email Marketing - Lifestyle Consumer Brands. Hybrid

Head of Email Marketing - Lifestyle Consumer Brands. Hybrid

Bicester Full-Time 42000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead and build an email marketing department from scratch in a dynamic agency.
  • Company: Join VoiceWorks, an award-winning creative digital marketing agency based in beautiful Oxfordshire.
  • Benefits: Enjoy flexi-working, 23 days holiday, free snacks, and a stunning countryside office.
  • Why this job: Be part of a fun, innovative team driving impactful campaigns for lifestyle brands.
  • Qualifications: 5+ years of email marketing experience with expertise in platforms like Klaviyo and Mailchimp.
  • Other info: Work in a vibrant barn-conversion office with a supportive team culture.

The predicted salary is between 42000 - 60000 £ per year.

Are you a senior email marketing expert looking for a once-in-a-lifetime opportunity? Would you like to build an entire email marketing department from the ground up in a thriving agency? Great keep reading as this could be the opportunity you've been looking for!

We are looking for an experienced, full-time Head of Email Marketing to join our rapidly growing paid media and creative agency based in a beautiful Oxfordshire location.

The Role At a Glance

  • Location: Bicester, Oxford / Home Working 1 / 2 days Per Week
  • Salary: £50,000 - £60,000 Plus Benefits & Perks + Flexi-Working
  • Service: Growth marketing for home, garden & lifestyle brands
  • Values: Honest. Caring. Innovative. Passionate. Have fun
  • Pedigree: Award-winning. 5 Star Rated. BrightonSEO Speakers
  • Clients: Eclectic mix of SME, Retail & Consumer Brands

The Head Of Email Marketing Opportunity

The Head of Email Marketing role requires you to have at least 5+ years of previous email marketing experience in either an agency or in-house role and would suit someone looking for their next career challenge. Reporting to the managing director, you will be working alongside a fantastic team of paid media marketers and creatives. You will be spearheading email marketing as a new service into the agency.

You will have complete autonomy over how email is introduced and be responsible for the processes, systems and ways of working that will result in email marketing being added seamlessly to our existing paid media and creative services offering. You will need to have proven experience, expertise, and in-depth knowledge of the major email platforms such as Klaviyo, HubSpot, Mailchimp, etc.

Key Responsibilities

  • A confident, analytical and natural communicator with a deep understanding of the complexities of email marketing and how it fits into the overall digital marketing mix.
  • Day-to-day activity will vary depending on the requirements of our clients, but will include:
  • Building the department: Embedding the necessary processes, systems and ways of working into how we already work
  • Working closely with the management team to establish email marketing as a valuable and profitable service for clients
  • Planning and implementing best-in-class email marketing strategies that meet our clients commercial goals
  • Delegating and overseeing the email marketing delivery teams work on a day to day basis (in time, as the team grows)
  • Collaborating with the wider paid media and creative team on the overall objectives for each client
  • Being the key point of contact within the agency for all things email marketing
  • Managing the email marketing operations, including weekly updates, monthly reporting and quarterly planning
  • Developing a solid relationship with our clients through regular communication

About You

First and foremost organisation and attention to detail are essential, along with an ability to stay calm under time pressures in a fast-paced agency environment. The right person for this role and our agency ideally has/is:

  • At least 5+ years experience in email marketing
  • Proven experience in growing email marketing results for brands across a range of sectors
  • Proven experience producing engaging and high-performing email marketing strategies
  • Expert knowledge of running email marketing campaigns through the major email platforms
  • Excellent project management skills with the ability to prioritise multiple projects
  • Experience of leading an email marketing function, with strong people management skills
  • Excellent writing, proofreading skills and communication skills

Perks Include

  • Flexi working: Office with WFH option 1/2 days per week
  • 23 days holiday
  • Pension
  • Free fruit, sweets and posh coffee
  • Countryside, barn-conversion office
  • Team socials
  • Personal development
  • Free on-site parking

Apply here for a fast-track path to our Founders.

Head of Email Marketing - Lifestyle Consumer Brands. Hybrid employer: VoiceWorks

VoiceWorks is an exceptional employer, offering a unique opportunity to lead and build an email marketing department from the ground up in a stunning Oxfordshire setting. With a strong focus on employee growth, a vibrant work culture, and flexible working arrangements, we ensure our team thrives both personally and professionally while enjoying the perks of a beautiful countryside office and a supportive, innovative environment.
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Contact Detail:

VoiceWorks Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Email Marketing - Lifestyle Consumer Brands. Hybrid

✨Tip Number 1

Familiarise yourself with the latest trends in email marketing, especially within the lifestyle consumer brands sector. This will not only help you understand the market better but also allow you to discuss innovative strategies during interviews.

✨Tip Number 2

Network with professionals in the email marketing field, particularly those who have experience in building teams or departments. Engaging with industry peers can provide valuable insights and potentially lead to referrals.

✨Tip Number 3

Prepare to showcase your previous successes in email marketing campaigns. Be ready to discuss specific metrics and results that demonstrate your ability to drive growth and engagement for brands.

✨Tip Number 4

Research VoiceWorks thoroughly, including their values and recent projects. Tailoring your conversation to align with their mission and demonstrating how you can contribute to their goals will set you apart from other candidates.

We think you need these skills to ace Head of Email Marketing - Lifestyle Consumer Brands. Hybrid

Email Marketing Strategy
Proficiency in Email Platforms (Klaviyo, HubSpot, Mailchimp)
Analytical Skills
Project Management
Team Leadership
Communication Skills
Attention to Detail
Client Relationship Management
Campaign Performance Analysis
Content Creation and Proofreading
Process Development
Adaptability in Fast-Paced Environments
Collaboration with Creative Teams

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your email marketing experience, especially any roles where you've built or led a team. Include specific metrics that demonstrate your success in previous positions.

Craft a Compelling Cover Letter: In your cover letter, express your passion for email marketing and how your values align with those of VoiceWorks. Mention your experience with major email platforms and how you plan to introduce email marketing as a new service.

Showcase Relevant Experience: Detail your previous roles in email marketing, focusing on your achievements and the strategies you've implemented. Highlight any experience in growing email marketing results across various sectors.

Proofread and Edit: Before submitting your application, thoroughly proofread your documents. Ensure there are no spelling or grammatical errors, as attention to detail is crucial for this role.

How to prepare for a job interview at VoiceWorks

✨Showcase Your Email Marketing Expertise

Make sure to highlight your extensive experience in email marketing, especially your familiarity with platforms like Klaviyo, HubSpot, and Mailchimp. Be prepared to discuss specific campaigns you've led and the results achieved.

✨Demonstrate Leadership Skills

As the Head of Email Marketing, you'll be building a team from scratch. Share examples of how you've successfully managed teams in the past, focusing on your project management skills and ability to delegate effectively.

✨Align with Company Values

VoiceWorks values honesty, caring, innovation, and passion. During the interview, express how your personal values align with theirs and provide examples of how you've embodied these traits in your previous roles.

✨Prepare for Strategic Discussions

Be ready to discuss your vision for establishing email marketing as a key service within the agency. Think about strategies you would implement to meet clients' commercial goals and how you would integrate email marketing with existing services.

Head of Email Marketing - Lifestyle Consumer Brands. Hybrid
VoiceWorks
Location: Bicester
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  • Head of Email Marketing - Lifestyle Consumer Brands. Hybrid

    Bicester
    Full-Time
    42000 - 60000 £ / year (est.)
  • V

    VoiceWorks

    50-100
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